A new Ladders survey out today shows that 72% of high-earning professionals say who you know gets you ahead in your career. 70% network offline and 57% now actively network online — underscoring the growing popularity of online career advancement.
New York, NY, January 29, 2020 — Ladders Research shows 72% of professionals say connections matter most for getting ahead in one’s career. While offline networking is still more popular – 70% of respondents say they do so actively – a majority of professionals now also use online resources to network and get the “who you know” method working for them.
71% of respondents said they learn about career planning by reading articles online, which supports the growing notion that online education options are overtaking traditional methods. 62% of respondents answered that networking with others in their field is the best way to get ahead, with only 53% saying that doing a great job for their current employer is the better option.
92% of respondents indicated that career success was a priority for them in their lives, with 79% taking active steps to move ahead. 73% of respondents use online tools and resources to advance their careers, with offline options just behind at 68%.
41% said they interview for jobs even when not actively looking for a new job; a strong indicator that the pro-active use of easy-to-use online resources is increasingly common.
“The best way to get ahead in my career is to:”
|Know the right people||72%|
|Network with others in my field||62%|
|Do a very good job for my current employer||53%|
|Find a new, higher paying job||44%|
“I do other work to augment my income, which is:”
|I do not do other work to augment my income||34%|
“I interview for jobs even when not actively looking:”
“Career success is a priority for me:”
“I often think about getting ahead in my career:”
“I take active steps to get ahead in my career:”
“I use online tools and sites to help me get ahead in my career:”
“I use offline tools and resources to help me get ahead in my career:”
“I improve my chances of career advancement by:”
|Networking with professionals offline||70%|
|Reading industry related news||66%|
|Interviewing for new opportunities||61%|
|Reading news related to my job function||58%|
|Networking with professionals online||57%|
|Completing professional courses/training||53%|
|Attending trade shows and conferences||32%|
|Asking for referrals||31%|
“I learn about career planning by:”
|Reading articles online||71%|
|Talking with friends and co-workers||59%|
|Reading Ladders News||43%|
|Reading WSJ, Fortune, or Businessweek||27%|
|Listening to podcasts||17%|
|Watching videos on YouTube||8%|
|Following Twitter accounts||5%|