Cover Letters

Thad Fox took his time completing a self-assessment before handing over his resume for a rewrite. The result spells out his ROI in capital letters. Andrew Pearl, a certified resume writer, tells job seekers it will take about 45 minutes to complete the worksheet he sends them to prepare for the resume rewrites he does … Read More

Creative Director Jason Cocovinis found a new job as an experiential marketer at a dramatic-licensing shop. When he thinks back to his high school’s drama productions, Jason Cocovinis remembers noting the name and logo of dramatic-licensing firm Music Theatre International (MTI) printed on every script book. He never thought as an adult that he’d be … Read More

Joann Starke details how she overcame HR prejudices and explained how sometimes your personal life needs more attention than your work life Being unemployed for more than two years didn’t change Joann Starke’s assessment of her ability to do her job. But it left a big question mark for a lot of potential employers. “Being … Read More

After a reorganization that eliminated his job, Chris Anderson wondered if he could turn his hobby of guitar playing into his work. A lifelong musician, Chris Anderson had always kept his personal interests and his professional life separate, until a layoff gave 49-year-old Anderson the opportunity to combine his passion for music and the guitar … Read More

Five steps to managing your online identity and ensuring that when someone Googles you, they see the personal brand you build. In 2004, I delivered a personal-branding presentation that, for the first time, included a slide that asked the question: “If you don’t show up in Google, do you exist?” That slide got a huge … Read More

With a declining retirement fund, Chuck Jordan took his 28 years of experience and re-entered California’s sales market. Chuck Jordan, 56, was retired and looked forward to living the good life after 28 years as a federal sales rep for a communications company based in California. But as the economy slowed and his 401(k) shrank, … Read More

An automotive salesperson switches industries and lands a job selling specialty chemicals. “Dan” was working as a salesperson for a semiconductor supplier in the automotive sector last year, when he started thinking about his future. At the age of 29, he realized that he might not be able to continue working in the auto industry … Read More

One executive outlines the tracking system he put into place to optimize his job search, and the success it resulted in. When Matthew decided to change jobs, he approached the search like another exercise in enterprise software sales. After all, he was already working full time as a senior sales account executive. “I treated it … Read More

Suggestions on how take 10 years off your image and be perceived as more youthful in the office. How old an impression do you make when you’re interviewing? Of course, we all know that an interviewer can just count backwards from the year of graduation printed on your resume. However, here is the truth: Perception … Read More