Senior Director, Product Marketing Jobs

Explore Senior Director, Product Marketing opportunities for experienced marketing leaders ready to shape product strategy, strengthen market positioning, and guide high-impact go-to-market execution. Ladders features vetted professional jobs paying $100,000 or more, including senior roles at companies seeking leaders who can connect customer insight, product value, and business growth.

What Does a Senior Director of Product Marketing Do?

Senior Directors of Product Marketing lead the strategy and teams responsible for bringing products to market. They translate customer needs and competitive intelligence into clear positioning, messaging, launch plans, and sales enablement. Working closely with product, sales, demand generation, and executive leaders, they help align product roadmaps with market opportunities and company goals.

Common Responsibilities

  • Set product marketing strategy, positioning, and messaging across product lines.
  • Lead market research, customer segmentation, and competitive analysis.
  • Develop go-to-market plans and oversee product launches and lifecycle programs.
  • Equip sales and customer-facing teams with compelling narratives and resources.
  • Build, mentor, and scale product marketing teams.
  • Measure marketing and launch performance, then use insights to improve results.

Qualifications Employers Often Seek

Employers commonly look for substantial product marketing experience, a record of leading successful launches, and demonstrated people-management skills. Strong candidates combine strategic thinking with clear communication, analytical ability, customer empathy, and the confidence to influence stakeholders across an organization. Experience in a specific industry, business model, or product category may also be preferred.

Find Senior Product Marketing Leadership Roles

Whether you specialize in enterprise software, consumer products, healthcare, or another market, Ladders can help you discover vetted senior opportunities with compensation of $100,000 or more. Browse Senior Director, Product Marketing jobs to find roles that match your leadership experience, industry knowledge, and career goals.

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$110K - $130K *

Elevate your career by leading complex projects, ensuring quality and timely delivery while managing cross-functional teams and customer expectations with minimal direction. Drive financial stewardshi...

North Carolina, USRemote

2 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$160K - $200K *

Unlock your potential as a strategic leader driving growth through innovative marketing strategies. Collaborate with teams to enhance demand generation and optimize performance, ensuring alignment wit...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Finance & Insurance

$140K - $175K *

Empower scientific innovation by collaborating within product pods to develop and evaluate real-world evidence agents. Drive impactful research and ensure scientific rigor while partnering with indust...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$126K - $150K *

Pioneer the transformation of tax technology and processes, driving strategic initiatives to enhance operational efficiency, compliance, and user experience through automation and data-driven solution...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$184K - $200K *

Unlock potential by driving the vision and strategy for innovative products that empower independent candidates and enhance user engagement. Collaborate with cross-functional teams to create scalable...

United StatesRemote

Reposted 5 days ago

  •   8 - 10 years exp.  •   Business Services

$112K - $176K *

Unlock client success by managing post-sale relationships, driving product adoption, and identifying growth opportunities in the consumer lending sector. Collaborate with internal teams to enhance cli...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$126K - $273K *

Shape the future of alliance marketing by architecting innovative demand strategies with strategic tech partners, driving growth and impactful campaigns on a global scale, while collaborating across t...

United StatesRemote

Reposted 5 days ago

  •   Less than 5 years exp.  •   Information Technology

$120K - $145K *

Champion innovative digital solutions for Retirement & Wealth, leading cross-functional teams to deliver exceptional products that enhance customer satisfaction and drive business growth through strat...

Oak Brook, ILRemote

4 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$175K - $292K *

Lead the charge in driving demand and revenue growth through innovative marketing strategies, integrated campaigns, and collaboration with cross-functional teams to enhance buyer journeys and optimize...

United StatesRemote

Reposted 3 days ago

  •   11 - 15 years exp.  •   Education, Government & Non-Profit

$200K - $250K *

Innovate AI solutions by collaborating with business teams to design, build, and launch impactful products. Own the entire product lifecycle, from discovery to production, ensuring measurable improvem...

Los Angeles, CARemote

5 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$186K - $250K *

Unlock potential by leading a high-performing HEOR team to drive payer engagement and market access strategies, translating complex data into actionable insights that enhance patient access to innovat...

Raleigh, NCRemote

3 weeks ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$160K - $190K *

Elevate regulatory intelligence by translating complex changes into actionable insights, guiding product strategy and marketing efforts while establishing thought leadership and fostering relationship...

United StatesRemote

3 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$125K - $150K *

Shape product strategy and execution for startup products by leveraging user insights, market analysis, and cross-functional collaboration to drive impactful recommendations and clear roadmaps for fou...

United StatesRemote

3 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Strategize and lead global solution marketing initiatives to enhance customer engagement and drive growth in the data center and smart building sectors, collaborating closely with product management a...

RemoteRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$118K - $236K *

Lead the strategic vision and execution of product roadmaps, driving innovation and collaboration across teams to deliver high-quality solutions that meet customer needs and business goals in a dynami...

Texas, USRemote

Reposted 6 days ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Lead and mentor a global team overseeing clinical trial supply operations. Drive compliance and operational excellence across clinical logistics activities, ensuring timely delivery of materials that...

Pennsylvania, USRemote

Reposted 5 days ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$203K - $280K *

Empower your career by leading U.S. trade and distribution strategies in oncology and rare diseases. Drive operational excellence and partner with cross-functional teams to ensure product availability...

Waltham, MARemote

2 weeks ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$144K - $184K *

Transform strategic accounts by driving sales and fostering executive relationships. Leverage deep industry knowledge to identify opportunities and enhance client satisfaction, ensuring growth and ret...

RemoteRemote

2 days ago

  •   8 - 10 years exp.  •   Business Services

$170K - $181K *

Champion the evolution of endpoint management by leading a team to modernize and secure the firm's digital workplace, ensuring seamless user experiences and operational excellence across diverse techn...

Seattle, WARemote

Today

  •   8 - 10 years exp.  •   Legal & Accounting

$175K - $215K *

Join a team that's driving enterprise sales success by leading and mentoring a high-performing sales force. You'll develop strategies, foster collaboration, and engage with key customers to achieve am...

Sacramento, CARemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$148K - $245K *

Transform user experience across global retail and e-commerce platforms by leading a multidisciplinary team, driving design excellence, and integrating AI into innovative solutions that enhance custom...

United StatesRemote

5 days ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$140K - $170K *

Unlock the potential of our product as a Senior Product Manager, driving outcomes that deliver real value to customers and the business. Collaborate closely with design and engineering to shape soluti...

Rapid City, SDRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Explore the dynamic role of a Program Manager, overseeing end-to-end data collection programs. Drive operational excellence, client satisfaction, and strategic execution in a fast-paced environment, e...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$237K - $275K *

Join a team that's redefining client partnerships by owning strategic accounts, driving revenue growth, and ensuring client satisfaction through integrated solutions and executive relationships across...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Media

$135K - $159K *

Optimize client partnerships by driving strategic outreach and proposals. Leverage AI tools to enhance sales cycles, mentor peers, and contribute to revenue growth through long-term relationships and...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Technical Services

Frequently Asked Questions (FAQ)

  • What does a Senior Director of Product Marketing do?question toggle

    A Senior Director of Product Marketing leads product positioning, messaging, market insights, go-to-market strategy, launches, and sales enablement. The role typically includes managing a team and partnering with product, sales, and executive leadership.

  • What qualifications are common for Senior Director, Product Marketing jobs?question toggle

    Employers often seek extensive product marketing experience, a track record of successful launches, strong strategic and analytical skills, cross-functional influence, and experience hiring or managing teams. Requirements vary by company and industry.

  • How much do Senior Director, Product Marketing jobs pay?question toggle

    Compensation varies based on factors such as company, location, industry, and scope of responsibility. Ladders focuses on vetted professional jobs paying $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Senior Director, Product Marketing jobs?question toggle

    You can browse Senior Director, Product Marketing listings on Ladders, which features vetted professional opportunities with compensation of $100,000 or more.