Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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$99K - $145K *

Unlock your potential by leading self-service retail media operations, driving innovative strategies, and ensuring operational excellence. Collaborate across teams to enhance campaign performance and...

Texas, USRemote

3 weeks ago

  •   5 - 7 years exp.  •   Media

$150K - $180K *

Champion integrated marketing strategies to drive growth, enhance brand awareness, and support sales initiatives. Lead cross-functional teams in executing customer-centric programs that generate deman...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$135K - $160K *

Shape the future of user-generated content by leading product strategy and execution. Drive improvements in quality, trust, and customer activation while collaborating across teams to enhance the cont...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$118K - $130K *

Champion cross-channel strategies by blending audience insights with connections planning. Collaborate with teams to create impactful consumer journeys and drive brand engagement through data-driven s...

United StatesRemote

Yesterday

  •   5 - 7 years exp.  •   Business Services

$143K - $286K *

Elevate customer experiences by leading product strategies that enhance discovery and personalization in eCommerce. Collaborate across teams to deliver impactful solutions that streamline shopping whi...

Sunnyvale, CARemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$130K - $155K *

Lead cross-functional teams to drive enterprise modernization through AI solutions. Oversee complex implementations, ensuring alignment across technical and business stakeholders while delivering meas...

United StatesRemote

Today

  •   Less than 5 years exp.  •   Enterprise Technology

$135K - $160K *

Contribute to the vision and strategy of AI-powered products, managing their lifecycle and delivery. Leverage AI tools for decision-making and mentor fellow Product Managers to enhance team capabiliti...

New York, NYRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$135K - $160K *

Champion the vision and strategy for AI-powered products, driving their roadmap and delivery while mentoring peers. Leverage AI tools to enhance decision-making and product lifecycle management, ensur...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$143K - $286K *

Lead complex technology initiatives by coordinating cross-functional teams, managing program delivery, and driving process improvements to align with business objectives in a dynamic environment...

Sunnyvale, CARemote

5 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $220K *

Lead complex technology programs, aligning deliverables with strategic goals while managing cross-functional dependencies. Drive operational excellence through effective governance, risk management, a...

Bentonville, ARRemote

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$192K - $384K *

Drive impactful technical programs by leading cross-functional teams, optimizing resources, and ensuring alignment with enterprise goals. Foster innovation and mentor talent to enhance operational eff...

Bellevue, WARemote

3 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Analyze and optimize integrated demand generation strategies for mid-market and enterprise accounts, leveraging AI and emerging technologies to drive pipeline growth and enhance collaboration across m...

Vancouver, BCRemote

Yesterday

  •   8 - 10 years exp.  •   Enterprise Technology

$175K - $195K *

Accelerate growth as you lead customer acquisition for a flagship SaaS product. Own the comprehensive growth strategy, optimize performance, and leverage data-driven insights to develop scalable solut...

CanadaRemote

4 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$153K - $213K *

Drive efficiency by automating internal processes, enhancing productivity across teams. Collaborate with stakeholders to identify bottlenecks, implement AI solutions, and ensure measurable impact on w...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$195K - $280K *

Help us drive product marketing excellence, shaping strategy through insights and leading critical initiatives within the B2B framework. Collaborate to enhance merchant storytelling and optimize go-to...

United StatesRemote

4 weeks ago

  •   11 - 15 years exp.  •   Finance & Insurance

$140K - $185K *

Collaborate with cross-functional teams to drive product strategy, manage roadmaps, and enhance customer experiences. Lead product initiatives, ensuring alignment with business goals while mentoring j...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Business Services

$135K - $160K *

Transform our growth marketing strategy by driving demand generation and managing a high-performing team. Collaborate with cross-functional leaders to optimize pipeline performance and leverage automa...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$120K - $145K *

Shape the future of data collaboration by leading product strategy for clean rooms and data delivery platforms. Drive innovation in privacy-conscious solutions while ensuring scalability and alignment...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$119K - $160K *

Empower brands to enhance digital experiences by leveraging Adobe Analytics and AEP. In this strategic role, you'll collaborate with clients to translate business goals into actionable insights, drivi...

Georgia, USRemote

2 weeks ago

  •   8 - 10 years exp.  •   Media

$90K - $180K *

Bring your expertise to lead strategic marketing initiatives for private brands, collaborating across teams to innovate and enhance brand development. Drive growth through data-driven insights while a...

Bentonville, ARRemote

Reposted today

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$160K - $180K *

Lead the charge in driving agile execution across product and engineering teams, managing digital product launches and enhancing client value through innovative solutions. Collaborate cross-functional...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$137K - $209K *

Join a team that's shaping the future of product demand strategy. Drive pipeline and revenue for innovative products through strategic leadership and agile marketing initiatives. Collaborate closely w...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$132K - $264K *

Unlock potential by leading a high-performing digital media team to develop and execute innovative strategies that drive brand growth and customer engagement through data-driven insights and collabora...

Hoboken, NJRemote

Reposted today

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$76K - $86K *

Transform digital marketing strategies for a leading publishing division. Drive innovative campaigns across platforms, enhance e-commerce performance, and collaborate with teams to amplify sales in th...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$100K - $120K *

Optimize our Amazon marketing strategy by leveraging data analytics to drive growth. Collaborate with cross-functional teams to enhance paid media efficiency and develop insights that inform strategic...

El Segundo, CARemote

2 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.