Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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1
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$110K - $130K *

Elevate product execution by translating client needs into actionable requirements, collaborating with engineering and data science teams to deliver standardized measurement solutions across various c...

United StatesRemote

2 days ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Unlock potential by driving impactful product launches through cross-functional collaboration and strategic messaging. Engage directly with clients and teams to enhance market presence, adoption, and...

RemoteRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$144K - $189K *

Drive impactful co-marketing initiatives with channel partners across the Americas, enhancing partner-sourced pipeline while ensuring alignment with sales strategies and clear ROI standards. Collabora...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$97K - $126K *

Lead the charge in product marketing strategy, driving product launches and competitive outreach while collaborating across teams to ensure effective messaging and increased market visibility for tech...

United StatesRemote

4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$87K - $114K *

Unlock potential by driving impactful product marketing strategies and launches. Collaborate across teams to enhance brand awareness and customer engagement while utilizing market insights to influenc...

CanadaRemote

4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$85K - $120K *

Empower our clients by managing content tooling and multi-channel delivery. Lead the vision and strategy for communications execution, ensuring messages are delivered efficiently and effectively acros...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$110K - $130K *

Lead complex product group initiatives, ensuring successful delivery through strategic planning, stakeholder engagement, and cross-team collaboration. Mentor program managers while driving transformat...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$175K - $190K *

Innovate the deployment process by leading two squads to ensure seamless integration and self-service capabilities for customers, driving measurable outcomes and enhancing product effectiveness in a d...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$88K - $105K *

Lead product marketing initiatives by crafting compelling messaging and strategies that drive customer engagement and adoption. Collaborate cross-functionally to ensure alignment and measure performan...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$135K - $160K *

Transform the content landscape by spearheading product strategy and enhancing customer experiences. Leverage AI and market insights to innovate a comprehensive product portfolio while ensuring editor...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$132K - $272K *

Analyze and develop global ad targeting and brand safety policies, ensuring compliance and safety for users and advertisers. Collaborate with cross-functional teams to enhance policy enforcement and m...

San Francisco, CARemote

5 days ago

  •   5 - 7 years exp.  •   Consumer Technology

$120K - $150K *

Lead complex enterprise software projects, ensuring timely delivery and high customer satisfaction. Collaborate with cross-functional teams to enhance implementation methodologies and drive project su...

Florida, USRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$90K - $115K *

Explore a strategic leadership role focused on developing omnichannel engagement strategies that connect media, analytics, and customer experiences, driving measurable outcomes for healthcare brands a...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$107K - $171K *

Shape the market narrative for AI Agent Identity by leading product marketing initiatives. Own positioning, messaging, and commercial enablement for DNSid, translating complex innovations into compell...

United StatesRemote

5 days ago

  •   8 - 10 years exp.  •   Information Technology

$110K - $130K *

Transform enterprise pipeline generation through innovative, multi-channel strategies. Collaborate with sales teams to drive upsell and cross-sell initiatives while supporting federal campaigns. Own t...

CanadaRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$100K - $150K *

Join a dynamic team to drive the market strategy for analytics and MLOps, enhancing product positioning, enabling competitive insights, and crafting engaging launch materials to support major enterpri...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$135K - $178K *

Transform data governance by leading initiatives that bridge legal compliance, data security, and technology operations. Drive innovative self-service workflows while ensuring compliance across divers...

United StatesRemote

Reposted 4 days ago

  •   5 - 7 years exp.  •   Information Technology

$131K - $150K *

Lead strategic product marketing initiatives by shaping messaging and positioning to drive market impact, enhance customer engagement, and collaborate cross-functionally with sales and brand teams for...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$97K - $126K *

Transform marketing strategies by connecting buyer needs with sales execution. Lead integrated campaigns, enhance customer engagement, and drive growth through innovative go-to-market planning and col...

RemoteRemote

2 weeks ago

  •   8 - 10 years exp.  •   Business Services

$105K - $118K *

Unlock potential by leading a dynamic team in paid search advertising, driving client success through innovative strategies and performance optimization while fostering professional growth and collabo...

Chicago, ILRemote

5 days ago

  •   5 - 7 years exp.  •   Media

$105K - $118K *

Drive success by leading a dynamic team in paid search advertising, optimizing client strategies, and enhancing performance metrics. Foster talent development while managing key client relationships t...

Chicago, ILRemote

6 days ago

  •   5 - 7 years exp.  •   Media

$132K - $182K *

Lead the charge in crafting compelling MSSP messaging and content, aligning with corporate narratives while enhancing partner enablement. Collaborate cross-functionally to drive sales and operational...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$121K - $190K *

Champion lifecycle marketing by designing and executing targeted campaigns that enhance provider engagement and adoption. Collaborate cross-functionally to optimize the provider journey and drive meas...

New York, NYRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$110K - $130K *

Drive integrated marketing strategies for Enterprise accounts, enhancing engagement and pipeline growth. Collaborate with sales teams to execute targeted campaigns and impactful events, optimizing per...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Information Technology

$135K - $160K *

Lead the charge in quality and validation readiness for complex programs, uniting Engineering, Product, and Customer Success teams. Utilize AI and automation to streamline processes, enhance delivery...

United StatesRemote

Yesterday

  •   5 - 7 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.