Job Description:
Location: Norwood, MA (Hybrid - minimum 2 days per week in office. Flexible work arrangements are available and will be discussed with the hiring manager.)
Summary
The Web Developer serves as the technical owner of Instron's web platform ecosystem, ensuring the website, hosting environment, code repositories, integrations, and external development partners operate efficiently, securely, and in alignment with business objectives.
Working closely with an outsourced development partner, the Web Developer manages day-to-day WordPress development, maintains the code repository, and ensures platform security, performance, and governance standards are met. This is a hands-on technical role with strong project management responsibilities for outsourced development resources.
Core Responsibilities
WordPress Development & Technical Execution
• Build and maintain custom WordPress themes, templates, and plugins
• Troubleshoot and resolve front-end and back-end issues in WordPress
• Independently develop and deploy minor-to-moderate WordPress enhancements without reliance on external development resources
• Review and approve code delivered by outsourced development partners
• Ensure responsive design, accessibility, and technical SEO best practices
• Integrate third-party tools and APIs including HubSpot templates, forms, and workflows
• Coordinate staging and production environment workflows with outsourced development team and WP Engine
WordPress Platform Governance
• Own and enforce platform governance standards for plugins, templates, and security in coordination with outsourced development partners
• Define and maintain approved plugin lists, update cadences, and deprecation processes
• Ensure platform security, role-based permissions, and plugin compatibility across the CMS
Website Security & Compliance
• Coordinate remediation of security vulnerabilities identified through internal and third-party audits
• Maintain website security standards, vulnerability management processes, and plugin governance controls
• Ensure compliance with ITW and corporate cybersecurity requirements
• Monitor and respond to platform security risks in coordination with internal IT and development partners
WP Engine Hosting & Infrastructure
• Serve as the operational owner of WP Engine hosting, working in close coordination with Huemor
• Monitor site performance, uptime, and security activity
• Coordinate deployment workflows between internal teams and Huemor
• Ensure hosting configurations align with performance, security, and scalability requirements
Bitbucket Code Repository
• Own and manage the Bitbucket platform as the primary code repository for all WordPress development
• Maintain repository structure, branching conventions, and access permissions
• Oversee version control practices and code review processes
• Support CI/CD workflows and deployment governance
Project Management of Outsourced Development
• Manage day-to-day tasks with Huemor including assignment, progress tracking, and quality control
• Coordinate timelines and deliverables across internal stakeholders and external resources
• Maintain visibility into workload and proactively flag risks or delays
• Own and maintain the Confluence developer wiki, documenting code standards, platform configurations, development workflows, and technical processes for use by internal and external developers
HubSpot Technical Development
• Create and maintain HubSpot landing page and email templates, forms, and automated workflows
• Optimize forms for lead capture and CRM data integrity
• Support integration between WordPress, HubSpot, Salesforce, and other marketing technology platforms
• Collaborate with the marketing team to ensure HubSpot assets align with campaign and data requirements
Cloudflare & Web Infrastructure
• Serve as the primary technical contact for Cloudflare administration and configuration
• Coordinate DNS, caching, CDN, WAF, and security configurations with development partners
• Advise internal stakeholders on web infrastructure best practices and requirements
On-Page SEO, Analytics & Performance
• Implement technical SEO enhancements including site speed improvements, structured data, and tagging
• Maintain website analytics implementations including Google Analytics, Google Tag Manager, and conversion tracking
• Validate tracking integrity across marketing campaigns and lead generation initiatives
• Monitor WordPress performance dashboards and report on key metrics
• Support the team's GEO strategy implementation at the technical level
Skills & Experience
• 5+ years of WordPress development experience in a corporate or agency environment
• Advanced WordPress development skills including PHP, JavaScript, HTML5, CSS3, and MySQL
• Experience managing outsourced or remote development teams and agency partners
• Strong working knowledge of WP Engine hosting platform and deployment workflows
• Proficiency with Bitbucket or equivalent Git-based code repositories
• Experience with Git, CI/CD workflows, and modern development tools
• Working knowledge of HubSpot CMS, forms, workflows, and marketing technology integrations
• Familiarity with Salesforce integrations and marketing automation platforms
• Familiarity with Cloudflare DNS, CDN, caching, and security tools
• Understanding of SEO, accessibility, analytics, and web performance optimization
• Strong communication, organization, project management, and problem-solving skills
Preferred Qualifications
• Experience supporting enterprise B2B websites with global audiences and multilingual content
• Experience working within WP Engine or other managed hosting environments
• Familiarity with Google Analytics 4, Google Tag Manager, and enterprise marketing technology stacks
• Experience managing website governance, security audits, and compliance initiatives
• Experience coordinating external development agencies and distributed technical teams
Compensation Information:
This position has a starting salary range of $115,000 to $120,000 per year. Pay is determined by several factors, including a candidate's experience, relevant skills, and qualifications
