Sierra Club

Web Developer, Marketing Site

Sierra Club$110K — $130K *
Information Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Experience with marketing or growth-focused web initiatives, understanding business metrics like funnels and conversion rates.
  • Proficiency in modern JavaScript, TypeScript, and React (or similar frameworks) with a strong emphasis on UI/UX design.
  • A commitment to performance and accessibility, demonstrated with prior work examples that improved these aspects in production.
  • Familiarity with headless CMS systems and structured content models; experience with Sanity is a plus.
  • Ability to collaborate effectively with cross-functional teams, translating technical needs into accessible language.

Responsibilities

  • Oversee frontend development of product and marketing interfaces to ensure a unified user experience.
  • Develop and manage a content management system (CMS) that empowers non-engineers with self-service capabilities.
  • Collaborate with various teams to implement analytics and experimentation, transforming business objectives into measurable features.
  • Enhance localization efforts for multilingual content, creating high-quality international user experiences.
  • Focus on optimizing website performance by addressing Core Web Vitals and other related metrics.
  • Promote high accessibility standards through thoughtful design, ensuring website usability for all visitors.

Benefits

  • Flexible (unlimited) paid time off
  • Medical, dental, and vision benefits for you and your family
  • Life insurance and disability benefits
  • Retirement plan options based on country of employment
  • Parental leave
  • Fertility and family building benefits through Carrot
  • Complimentary lunch, snacks, and coffee
  • Discretionary benefit stipend for personalized spending
  • Unique perk of free alphorn lessons
Full Job Description
What You'll Do:
  • Own frontend across product and marketing surfaces: You will work across both our core product interface and customer-facing web pages, ensuring a cohesive, polished user experience across all touch points. This includes building features in the web app and also collaborating on our website to keep branding and user experience consistent and high-quality.
  • Build content infrastructure that unblocks the team: You'll develop our CMS (we use Sanity) to give content and marketing teams self-serve tooling, structured content models, and preview/staging workflows, so routine changes don't depend on engineering. You'll design content schemas and editing experiences that let non-engineers move quickly and confidently.
  • Champion growth: You'll partner with marketing, sales, and operations to implement analytics and enable experimentation, turning business goals into shipped, instrumented features so we always know what's actually working.
  • Make localization first-class: You'll support localization and internationalization - multilingual content, translation workflows, and the infrastructure behind them, so non-English experiences are genuinely first-class rather than afterthoughts.
  • Treat performance as a feature: You'll own Core Web Vitals, media and asset optimization, and the diagnosis of the subtle issues: layout shift, lazy-loading, video quality, render timing. You care about speed, and you measure it.
  • Hold a high bar for accessibility: You'll champion semantic markup, keyboard navigation, screen-reader support, and WCAG-minded component design, ensuring the site is usable by everyone who visits it.
What You'll Bring:
  • Marketing and growth fluency: You've worked on marketing or growth-facing web before, and you understand the business context - funnels, conversion, SEO, analytics, and A/B testing-not just the code. We care about this more than years of experience or exact seniority.
  • Strong frontend fundamentals: You're fluent in modern JavaScript and TypeScript and React (or a similar framework), with a real sense for UI/UX craft and an instinct for getting the small details right.
  • A genuine commitment to performance and accessibility: You care about both deeply and can point to specific, concrete things you've done to improve them in production.
  • Comfort with structured content: You've worked with a headless CMS and structured content models before. Sanity experience is a plus.
  • Strong cross-functional collaboration: You work well with non-engineers - designers, content writers, and marketers - and can translate their goals into technical work, and technical tradeoffs back into terms they can act on.
Even Better...
  • Localization and i18n experience: You've worked with internationalization systems and translation tooling before.
  • Analytics and experimentation depth: You're familiar with web analytics and experimentation platforms and know how to use them to drive decisions.
  • Third-party integration experience: You've integrated services like video hosting or error monitoring into a content workflow.
What we offer

We want our benefits to reflect our values and offer the following to full-time employees:
  • Flexible (unlimited) paid time off
  • Medical, dental, and vision benefits for you and your family
  • Life insurance and disability benefits
  • Retirement plan dependent on country of employment
  • Parental leave
  • Fertility and family building benefits through Carrot
  • Lunch, as well as delicious snacks and coffee to keep you energized
  • Discretionary benefit stipend giving people the ability to spend where it matters most
  • Free alphorn lessons

About Sierra Club

The Sierra Club is a nonprofit organization that promotes environmental conservation. It was founded in 1892 by John Muir and is one of the oldest and largest environmental organizations in the United States. The organization has over 3.8 million members and supporters and is dedicated to protecting the planet's natural resources and wildlife. The Sierra Club engages in a variety of activities, including lobbying for environmental legislation, organizing outdoor activities, and publishing a magazine. The organization is headquartered in Oakland, California.
Learn more about Sierra Club
Size
800 employees
Industry
Founded
1892

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