VP, Global Sales

Canto Inc.

$150K — $200K *
US-AnywhereRemote in United States
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10-15+ years of progressive sales leadership experience in B2B SaaS.
  • Proven track record in driving revenue growth and forecasting accuracy.
  • Strong people leadership and coaching experience across distributed teams.
  • Experience building and transforming go-to-market systems in evolving environments.
  • Fluency with modern go-to-market technologies and AI productivity tools.

Responsibilities

  • Develop and execute global sales strategy to meet revenue targets.
  • Drive accurate forecasting and disciplined sales execution through metrics and reporting.
  • Lead and coach a high-performing sales team, including various roles.
  • Strengthen executive-level customer relationships and support strategic engagements.
  • Partner cross-functionally to align sales execution with company objectives.
  • Champion the adoption of AI and sales technologies for improved insights.
  • Optimize inbound lead qualification and outbound prospecting strategies.

Benefits

  • Remote work flexibility within eligible states.
  • Opportunity to lead and shape global sales strategies.
  • Collaboration with cross-functional teams to drive success.
  • A culture of accountability and continuous learning.
  • Access to modern sales technologies and AI tools.
Full Job Description
Job Title: Vice President, Sales

Location: Remote - United States (See eligible states below)

Company Overview:

Canto is reshaping the digital asset management (DAM) landscape. Our platform offers a singular source for brands to organize, access, and share digital assets, amplifying content value, accelerating production, and ensuring brand consistency. With an emphasis on efficiency and collaboration, we provide data-driven insights and harness AI to help companies not just manage but maximize their digital content. At Canto, we're more than a DAM solution; we're a catalyst for brand evolution. Join our mission to transform the DAM category and empower brands to extract unparalleled value from their digital assets.

It's such an exciting time to join the Canto Team. We have great people here already, and we are growing rapidly - we look forward to hearing from you if you match the role below.

Job Overview:

The Vice President, Sales is responsible for leading and evolving Canto's global sales organization to drive predictable revenue growth, expand market share, and scale operational excellence across the business. This executive leader will define and execute the company's sales strategy, oversee forecasting and pipeline management, and build high-performing teams that consistently deliver results. Reporting to the Chief Revenue Officer & President, this role partners closely with leaders across Marketing, Customer Success, Revenue Operations, and Product to align go-to-market execution with company priorities.

What You'll Be Doing:
  • Develop and execute the global sales strategy to achieve revenue targets.
  • Drive forecasting accuracy, pipeline health, and disciplined sales execution through performance metrics, operating cadences, and reporting frameworks that improve visibility, accountability, and business predictability.
  • Lead, coach, and develop a high-performing sales organization, including sales leaders, Account Executives, Solutions Engineers, and Demo Engineers.
  • Strengthen executive-level customer relationships and support strategic deal engagement, negotiations, and enterprise account growth.
  • Partner cross-functionally with Marketing, Implementation, Customer Success, Account Management, Revenue Operations, Finance, and Product to align sales execution with broader company objectives.
  • Champion the adoption of sales technologies, AI-enabled workflows, and modern AI platforms (e.g. ChatGPT, Claude, Gong, and related GTM intelligence tools) to drive actionable insights, pipeline visibility, productivity improvements, call analysis, and data-driven decision making across the sales organization.
  • Lead and optimize inbound lead qualification and outbound prospecting motions in partnership with BDR/XDR leadership, ensuring scalable pipeline generation, disciplined qualification standards, and strong alignment across Sales and Marketing.
  • Own the operating system of the sales team - spotting friction, championing the ideas worth investing in, and building enablement that turns those ideas into repeatable team performance.
  • Evaluate market trends, competitive dynamics, and customer insights to continuously refine sales strategies and organizational priorities.
  • Foster a culture of accountability, results orientation, and continuous learning across the global sales organization.


Qualifications & Experience needed to be successful in this role:
  • 10-15+ years of progressive sales leadership experience in B2B SaaS, including multiple years leading high-performing, geographically distributed sales organizations.
  • Proven track record driving revenue growth, forecasting accuracy, and revenue operations rigor across complex, multi-segment sales organizations, grounded in data-driven decision-making.
  • Strong people leadership and coaching experience developing sales leaders and senior individual contributors across distributed teams, with executive presence and the ability to influence across all levels of the organization and partner cross-functionally with Marketing, Account Management, Customer Success, RevOps, and Product.
  • Demonstrated success building, scaling, or transforming go-to-market systems, including sales strategy, organizational design, compensation plans, and pipeline processes, in rapidly evolving environments.
  • Fluency with modern go-to-market technologies (CRM, sales analytics, forecasting tools, conversational intelligence platforms, and AI productivity tools) and demonstrated experience leveraging platforms such as ChatGPT, Claude, Gong, and related AI-enabled workflows to improve pipeline inspection, forecasting accuracy, productivity, call analysis, qualification rigor, and sales effectiveness. Strong understanding of the practical applications, limitations, governance considerations, and business impact of AI within a modern SaaS go-to-market organization.
  • Experience leading or partnering closely with inbound qualification and outbound prospecting organizations (BDR/XDR teams), including pipeline generation strategy, qualification frameworks, outbound productivity, and alignment between Marketing and Sales.


This position is eligible for hire in the following states: AZ, CA, CO, CT, FL, GA, IA, ID, IL, MA, MD, ME, MI, MN, MS, NC, NY, OR, PA, SC, TX, UT, WA & WI. Candidates must reside in or be willing to relocate to one of these states at the time of employment. Please note that this list may be subject to change and updates based on the company's operational requirements and staffing needs. Applicants are encouraged to check the eligibility criteria carefully before applying

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