Position Overview: VP, Brand ConsultingThis role sits on Elevate's Brand Consulting team. The Brand Consulting vertical for Elevate focuses on consultative services and building platforms/programs within sports, entertainment and lifestyle marketing with domestic and international brands. As part of this, Elevate is committed to building greater diversity, equality and inclusion within our organization and in the programs we create for our brand partners.
The VP, Brand will report to the EVP, Brand. The individual must thrive in a fast-paced, rapidly evolving environment, be eager to take on new challenges and opportunities, as well as transition across a variety of sports partnerships based on the needs of the account & the overall business. A successful candidate has exceptional client management skills, strong business development acumen and a proven record of leading programs for world class brands. Must be a creative and proactive thinker, with the ability to connect disparate pieces of a puzzle into integrated, multi-channel programs in and around sports, entertainment and lifestyle properties.
This is a hybrid role, based in our Charlotte, NC office. Periodic travel is required.
What You'll Do- Lead the executive oversight of clients and project leadership for a CPG brand with partnerships in the sports and experiential space
- Oversee the day-to-day leadership and delivery of the client programs
- Oversee program execution for assigned clients
- Support the client on material creation and insights for retail sell-in decks
- Oversee and lead integrated project management across multiple disciplines and departments, internal and external to Elevate
- Provide on-going thought-leadership for client and new business opportunities
- Build and maintain exceptional client and industry relationships
- Work with the relevant Elevate verticals including Insights, Creative etc to provide the necessary support & services for our clients
- Maintain strong understanding of the general sports marketing landscape to proactively identify relevant opportunities & trends for our clients
Who You Are- Bachelor's degree
- 12+ years of relevant industry experience
- Agency experience working on a CPG brand preferred
- Experience managing & activating integrated partnerships across sports properties
Required Knowledge/Skills and Abilities- Knowledge and experience within brand management
- Strong knowledge of the sports and entertainment industry
- Experience managing sponsorship marketing programs, inclusive of domestic and international sports properties, events and athletes
- Strong, general marketing acumen across all mediums
- Exceptional industry relationships within sports and entertainment
- Exceptional client management skills
- Solid understanding of experiential marketing, including past management of on-the-ground programs
- Strong organizational and project management skills and the ability to manage multiple work streams to execute programs
- Proven team player with expertise working on integrated projects across multiple departments and disciplines within an organization
- Impeccable mentorship and team management skills
- Strong Microsoft Office skills, including Excel and PowerPoint
Benefits Details- Employment Type: Full-Time, Exempt
- Medical, Dental, Vision, Life, Short-Term & Long-Term Disability Insurance, FSA, HSA and more
- 401k Employer Match (after meeting eligibility requirements)
- 14 Paid Holidays
- Unlimited PTO
- Paid Parental Leave
