Epidemic Sound

VP B2B Marketing

Epidemic Sound$150K — $200K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years' experience in B2B marketing across various channels
  • Strong analytical skills with proven track record in KPI definition
  • Leadership experience in mentoring and developing marketing teams
  • Ability to create compelling narratives from technical updates
  • Experience in brand repositioning, especially from B2C to B2B
  • Familiarity with modern go-to-market tools and infrastructures
  • Strategic thinker with a focus on execution and results

Responsibilities

  • Lead initiatives to boost lead quality across marketing channels
  • Optimize the entire B2B sales process with the core team
  • Scale a comprehensive, high-performing B2B marketing strategy
  • Reposition brand voice to attract business buyers effectively
  • Collaborate with Product, Growth, and Creative teams to drive product adoption
  • Mentor and develop a marketing team committed to high performance
  • Foster a culture of collaboration and continuous learning

Benefits

  • Opportunity to shape and lead B2B marketing strategies
  • Significant autonomy to define and execute marketing initiatives
  • Direct impact on company success and growth
  • Work with cross-functional teams to enhance product performance
  • Supportive environment for professional development and mentorship
  • Engaged in a culture of collaboration and ownership
Full Job Description
We9re now looking for a VP B2B Marketing, who will play a crucial role in leading our B2B Marketing efforts and shaping our integrated B2B marketing strategy.

Your role will be to lead and accelerate our B2B marketing engine while ensuring our go-to-market strategy is deeply connected to business priorities and audience needs. SVP of B2B, operating with significant autonomy and the mandate to build something that doesn9t fully exist yet. You will have a substantial and tangible impact, contributing directly to our company9s success.

Your key responsibilities include
  • Leading the work to consistently increase the quality of leads across multiple marketing channels.
  • Working closely with a core team to optimize the entire B2B sales motion - including, but not limited to, optimizing the sales motion tech stack, events execution, and B2B marketing assets and content.
  • Leading and scaling a high-performing, full-funnel B2B marketing strategy across both offline and online channels.
  • Driving the repositioning of Epidemic9s brand voice and go-to-market narrative to speak credibly and compellingly to business buyers.
  • Working closely with the Product, Growth, and Creative teams to amplify the performance and adoption of our various products and features.
  • Leading, mentoring, and developing marketers, fostering a high-performance culture rooted in collaboration, ownership, and continuous learning.

Requirements
  • Proven experience in building and scaling a B2B marketing engine across offline and online channels.
  • Strong analytical rigor and experience in defining clear KPIs and optimizing impact.
  • Experience in leading, mentoring, and developing a team of marketing professionals.
  • Experience translating technical product updates into compelling narratives that drive adoption and engagement.
  • Experience repositioning a brand or go-to-market narrative - ideally in a company transitioning from B2C to B2B, or building a B2B function in a B2C-native organization.
  • Familiarity with modern GTM tooling and the ability to work closely alongside technical GTM functions to build scalable infrastructure.
  • A strategic and execution-focused mindset, with the ability to drive change and results.

Application

Ready to make the world feel your work? Please apply, in English.

About Epidemic Sound

Epidemic Sound is a Swedish music company that produces and licenses music for use in videos, TV, and other media. The company was founded in 2009 by Oscar Höglund, David Stenmarck, and Jan Zachrisson. Epidemic Sound's music library contains over 30,000 tracks, and the company has licensing agreements with major platforms such as YouTube, Facebook, and Instagram. Epidemic Sound's mission is to provide high-quality music that content creators can use without worrying about copyright issues.
Learn more about Epidemic Sound
Size
500 employees
Industry
Net Income
$10 million
Founded
2009
5 Year Trend
+50%
Revenue
$50 million
NASDAQ

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