IA Financial Group

User Experience Advisor - UX Research

IA Financial Group$70K — $95K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in qualitative and quantitative UX research in B2B or B2B2C settings.
  • Proficient in digital analytics tools and methods.
  • Strong analytical, organizational, and synthesis skills for actionable insights.
  • Exceptional collaboration and communication abilities in multidisciplinary teams.
  • Knowledge of UX design principles with emphasis on accessibility and user-centered design.
  • Intermediate English proficiency for user testing and research in English-speaking environments.

Responsibilities

  • Establish and manage a structured user research practice.
  • Collaborate with stakeholders to define research objectives and conduct studies.
  • Utilize various research methods to gather and analyze user data.
  • Present research findings to influence design and decision-making.
  • Support the implementation of a digital analytics dashboard with trending practices.
  • Engage in UX design activities, including workshops and prototyping.

Benefits

  • Learning and development opportunities in a collaborative environment.
  • Healthy, safe, and inclusive workplace culture.
  • Hybrid working model with flexible arrangements.
  • Competitive benefits package including insurance and pension plans.
  • Access to wellness and personal development days, telemedicine, and EAP.
  • Performance bonuses and product discounts.
Full Job Description
Job Description

By joining our team as a UX Researcher - User Experience Advisor, you will have the opportunity to leverage your passion for UX research and design to help shape the tools used by insurance and savings advisors, improving the user experience while supporting business performance.

In this cross-functional role, you will collaborate with and influence multiple teams across the Individual Insurance, Savings and Retirement business line.

What You Will Accomplish with Us

As a UX Researcher - User Experience Advisor, you will play a key role in defining digital experiences while supporting the implementation and evolution of the user research practice within the Advisor and Client Experience Strategy team for Individual Insurance, Savings and Retirement.
  • Establish, manage and continuously evolve a structured user research practice, including participant recruitment, research planning, facilitation of research activities, analysis of findings, and development of recommendations.
  • Partner with stakeholders to define research needs and objectives, and plan and conduct both generative (discovery) and evaluative research in close collaboration with UX designers, digital experience strategists and advisors, and business teams.
  • Apply a variety of research methods, including user interviews, usability testing, surveys, card sorting, tree testing, A/B testing, experimentation, field observations, and focus groups. Analyze qualitative and quantitative data to develop meaningful, actionable recommendations.
  • Communicate research findings to influence decision-making, guide design strategies, and contribute to the creation and maintenance of a user knowledge repository.
  • Contribute to the implementation, maintenance, and monitoring of a digital analytics dashboard, while integrating emerging trends, best practices, and tools related to user research and user experience (UX).
  • Participate in UX design activities, including ideation workshops, user journey mapping, low-fidelity wireframing, and prototyping.


What Could Accelerate Your Success in This Role

We're looking for someone who:
  • Is recognized for their ability to independently lead end-to-end user research initiatives, their expertise in both qualitative and quantitative UX research methods, and their knowledge of digital analytics tools.
  • Stands out for their strong analytical, organizational, and synthesis skills, with the ability to translate complex data into clear and actionable recommendations.
  • Demonstrates excellent collaboration skills in multidisciplinary teams, along with strong communication and stakeholder influence abilities.
  • Is known for their autonomy, proactivity, and initiative, as well as their understanding of UX design principles, including accessibility, usability heuristics, information architecture, user-centered design, user journeys, prototyping, and usability testing.
  • Has a minimum of five (5) years of experience in qualitative and quantitative UX research, ideally in a B2B or B2B2C environment involving digital tools designed for professionals, such as portals, internal tools, transactional platforms, or other case management solutions. Experience in the financial services industry, particularly in insurance or savings, is considered an asset.
  • Has an intermediate level of English proficiency, as the role involves conducting user testing with English-speaking brokers, agents, and participants who are unilingual English speakers on a regular basis, several times per week.


Why you'll love working with us
  • A work environment where learning and development merge with a collective pursuit of excellence;
  • A healthy, safe, fair, and inclusive environment where potential can be freely expressed and developed;
  • The opportunity to work in a hybrid environment, supported by flexibility and access to inspiring and innovative workspaces;
  • Competitive benefits: Flexible group insurance, competitive pension plan, stock purchase plan, vacation and wellness/personal development days, telemedicine, employee and family assistance program, ergonomic furniture program, performance bonus, discounts on iA products, and much more!


Apply now and get ahead of your career, where your talent really belongs!

Still unsure about applying?

At iA, we believe in potential and value diverse experiences. If this role inspires you, go ahead and apply - your place might be with us, and we want to get to know you!

Location(s)
Quebec / 1080, Grande Allee West

Other Possible Location(s)
Montreal / 1981 McGill College Avenue

Company

iA Financial Group

Posting End Date
2026-07-02

About IA Financial Group

IA Financial Group is a Canadian insurance and financial services company. The company offers a wide range of products and services including life and health insurance, mutual funds, securities, auto and home insurance, mortgages, and loans. IA Financial Group has been in business for over 125 years and has over 5,500 employees. The company is committed to sustainability and has been recognized for its efforts in this area. IA Financial Group is also committed to giving back to the community and has a strong corporate social responsibility program.
Learn more about IA Financial Group
Size
5,500 employees
Industry

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