Overview
The
Upper Midwest Territory Manager will be responsible for managing and growing one of Beontag's established territories, covering:
Indiana, Illinois & Wisconsin. This role is heavily focused on account management and customer retention, while also selectively developing new business. The Territory Manager will act as a trusted commercial and technical partner to customers, operating with a high level of independence and ownership while working closely with internal teams. The position plays a key role in regaining customer confidence, strengthening relationships, and driving sustainable growth during a recovery phase.
Responsibilities
- Protect, stabilize, and expand existing accounts, prioritizing high-touch, high-maintenance customers.
- Develop and execute a strategy to recover lost customers, reactivate inactive accounts, and selectively pursue new opportunities.
- Maintain a strong field presence, including frequent in-person customer visits; success in this role requires being on-site with customers.
- Balance farming and hunting activities, with a primary emphasis on account management and relationship building.
- Act with an entrepreneurial mindset, treating territory as a personal book of business with full ownership of results.
- Collaborate closely with Customer Service, Technical Service, Operations, and Product teams to ensure product availability, technical alignment, and service quality.
- Use CRM tools (e.g., HubSpot) to manage pipeline, report activity, and track performance.
- Represent Beontag at industry events and associations (e.g., TLMI) to strengthen market presence and professional networking.
- Support the implementation of best practices and SOPs, including sales processes, territory structure, and inventory discussion (min/max) with customers.
- Participate in warm transitions and introductions with key accounts to preserve relationship continuity and business history.
Qualifications
- Basic Qualifications (Non-negotiables):
- Current or recent experience in the Pressure-Sensitive Materials (PSA) industry, with the ability to speak credibly and independently about products, applications, and market dynamics.
- Residence within the territory is preferred. Candidates residing in close proximity will also be considered, provided they can effectively support the territory's customer base and meet the frequent in-person travel requirements.
- Proven experience managing a multi-state sales territory with full ownership of customer relationships.
- Strong account management capability, including handling demanding, high-maintenance customers.
- Willingness and ability to travel extensively within the territory and conduct frequent face-to-face meetings (50%-70%).
- Hands-on experience using CRM systems to manage pipeline, customer activity, and reporting.
- Preferred Qualifications (Nice to have)
- Bachelor's degree or equivalent professional experience.
- 5+ years of sales or business development experience in PSA, labeling, packaging, printing, or converting environments.
- Technical understanding of pressure-sensitive papers, films, liners, and label converting processes.
- Experience working with label converters, printers, or packaging customers across diverse end markets (food & beverage, medical, automotive, consumer goods, government).
- Strong communication, negotiation, and presentation skills, with the ability to engage customers at multiple levels.
- Familiarity with structured sales methodologies (e.g., Sandler) is a plus.
- Strong organizational skills and ability to manage priorities across a demanding territory.
