Turf Regional Sales Manager - West Job

Armstrong World Industries

$90K — $130K *
US-AnywhereRemote in United States
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in business, marketing, or related field, or equivalent work experience required.
  • 5+ years of sales experience in the A&D industry is required.
  • Experience with building and growing new businesses and expanding existing customer portfolios through a representative-based sales structure is required.
  • Experience developing organizations and teams that align with business strategy is a plus.

Responsibilities

  • Achieve overall regional sales goals, including revenue and margin targets.
  • Develop and execute strategic plans leveraging technological and financial opportunities.
  • Recruit, onboard, train, and manage independent representatives in the region.
  • Maintain strong working relationships with representatives to communicate company values and objectives.
  • Assign accountabilities with monthly metrics to meet sales goals and objectives.
  • Stay current with industry trends to maintain competitive advantage.
  • Plan and attend trade shows and conferences, providing support to representatives and assessing their impact.

Benefits

  • High-impact role that shapes brand visibility and revenue growth.
  • Opportunity to influence product direction and customer experience.
  • Professional growth through exposure to industry leaders.
Full Job Description
Primary location: Remote, Remote
Relocation offered: No
Employment status: Full-Time
Travel: >50%
Non-compete: No

The estimated base salary range for this role is $90,000 to $130,000 per year.
Individual pay is based upon location, skills and expertise, experience and other relevant factors

Reporting to Turf's National Sales Director, the Turf AS Regional Sales Manager is responsible for the overall sales, sales operations, and overall profitability in a designated region.

What's in it for you!
  • High-impact role where your expertise directly shapes brand visibility, product specifications, and revenue growth.
  • Opportunity to influence product direction, technical solutions, and customer experience
  • Professional growth through exposure to architecture, design, engineering, and manufacturing leaders nationwide.


What You'll Do
  • Consistently achieves overall regional sales goals, including the realization of established revenue, gross margin, and contribution margin goals for assigned region.
  • Develops and executes strategic plans by leveraging technological and financial opportunities, while maximizing and enhancing available assets and resources.
  • Recruits, onboards, trains, and manages independent representatives within the region.
  • Builds and maintains strong working relationships with all representatives, to ensure company values, strategies, and objectives are communicated and understood.
  • Ensures that representative sales goals and objectives are met by assigning accountabilities with monthly metrics to drive results and manage consistently.
  • Keeps current with industry trends and best practices to maintain competitive advantage.
  • Plans, manages, and attends trade shows and conferences where a company presence is necessary; plans and assists representatives with their shows. Follows up with them on their shows to assess the value to and impact on the company.


Travel: Significant; approximately 50%.

What will make you successful
  • Possesses the ability to maintain and expand the business portfolio at existing clients while identifying and winning business with new clients.
  • Able to align company resources to accomplish key objectives and assign clear accountability for important objectives, and achieve meaningful accomplishments.
  • Able to build and leverage beneficial relationships, networks, and strategic alliances with customers, representatives, employees, and partners.
  • Can transcend traditional ideas, rules, and patterns to develop creative solutions and approaches to maximize value creation.
  • Able to maintain high levels of cross-functional collaboration across all of the company to build collaborative relationships and achieve desired sales results.
  • Understands obligation or willingness to accept responsibility or to account for one's actions.
  • Able to adjust to new conditions or circumstances.
  • Conforms to the application of something, typically that which is necessary for the sake of logic, accuracy, or fairness.
  • Possesses or exhibits energy and enthusiasm around the task/goal.
  • Enjoys investing time and energy into learning more about a person, place, thing, or concept, especially in the world of design and architecture.
  • Knows how to encourage creativity and experimentation - recognizes successes - learns and recovers from the failures quickly, recognizes achievements of others, and is quick to publicly praise them (via Slack, etc.).
  • Constantly challenges the status quo and helps representatives navigate change by communicating clearly and supporting them.
  • Demonstrated ability to drive results and achieve established revenue targets.


Qualifications
  • Bachelor's degree in business, marketing, or related field, or equivalent work experience required.
  • 5+ years of sales experience in the A&D industry is required.
  • Experience with building and growing new businesses and expanding existing customer portfolio through a representative-based sales structure is required.
  • Experience developing organizations and teams that align with the business strategy is a plus.


About the location (Gilberts, IL)

Gilberts, Illinois is a growing village in Kane County, located along the I-90 corridor near Elgin and within the greater Chicago metropolitan area. The community offers a balance of small-town atmosphere and convenient access to major highways, making it an attractive location for both commuters and manufacturing operations. Gilberts is known for its expanding light industrial and manufacturing presence, strong community focus, and room for continued growth. With nearby residential communities, open space, and access to regional amenities, Gilberts provides a practical and appealing setting for professionals seeking stability, accessibility, and a collaborative work environment.

Come and build your future with us and apply today!

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