Apple

Title Marketing Strategy Specialist, Scripted Series - Apple TV

Apple$110K — $130K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of consumer marketing experience in media/entertainment with a focus on drama series
  • Proven ability to manage and execute creatively led 360-degree campaigns
  • Digital-first mindset with expertise in organic social media and audience development
  • Experience fostering collaboration between cross-functional teams and external partners
  • Strong budget planning and tracking skills across creative and social teams
  • Excellent written and verbal communication capabilities, adaptable to different audiences
  • Exceptional organizational and project management skills with a keen attention to detail

Responsibilities

  • Support title teams by preparing creative briefs and positioning strategies for Series campaigns
  • Drive campaign execution by coordinating with key partners including producers, creators, and filmmakers
  • Ensure alignment of marketing materials with series branding and overall consumer experience
  • Participate in planning meetings and present campaign updates to cross-functional teams
  • Collaborate with creative teams to maintain consistent branding across all materials
  • Utilize project documents to track campaign progress and ensure goals are met

Benefits

  • Opportunities for personal and professional growth within a dynamic team
  • Collaborative work environment with industry-leading professionals
  • Exposure to high-profile projects and innovative campaigns
  • Access to cutting-edge tools and resources for creative execution
  • Engagement in cross-functional planning and strategic initiatives
Full Job Description
Support title teams as the strategic linchpin and campaign quarterback preparing creative briefs, positioning and strategy materials for high-profile Series.

Assist in driving campaigns forward with key partners including development, current, producers/creators, filmmakers and show runners.

Ensure materials are aligned to series positioning and brand, and that creative is consistent across all consumer touch points.

Support cross-functional team planning across campaigns by participating in key meetings, presentations, developing campaign recaps and updates, and using project documents, such as marketing trackers, timelines, status reports, budget review, etc. to ensure execution against goals.

Work in partnership with multiple Creative teams to ensure materials are aligned with the series positioning and Apple branding.

Minimum Qualifications

Minimum 5 years in consumer marketing experience across media/ entertainment, preferably for Drama genre series

Knowledge and experience in supporting robust portfolio of creatively led 360- campaigns, from strategy to executing the tactics

Digital first mindset, with understanding of how to leverage organic social and digital spanning content creation, community and audience development

Preferred Qualifications

Experience fostering cross-functional collaboration across adjacent business teams, content producers and creators

Exposure to working on brand partnerships and multi-touchpoint integrations with internal teams, third parties, retail, experiential, newsletters, email, or editorial placements

Budget planning including working across internal teams such as creative, social, and research to track each title's budget and input through our internal systems.

Clear written and verbal communication skills. Able to present ideas simply in presentations and documents across a range of partner perspectives -from creative to business.

Excellent organizational, scheduling, project management, budget planning/ tracking, and multi-tasking skills with proven attention to detail

About Apple

Apple is a corporation that designs, manufactures, and markets mobile communication and media devices, personal computers, portable digital music players, and sells a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. Apple provides many products and services, including iPhone; iPad; iPod; Mac; Apple TV; a portfolio of consumer and professional software applications; the iOS and OS X operating systems; iCloud; and accessories, service, and support offerings. It sells its products worldwide through its retail stores, online stores, direct sales force and third-party cellular network carriers, wholesalers, retailers, and value-added resellers to the consumer and also sells third-party iPhone, iPad, Mac and iPod compatible products, including application software and accessories through its online and retail stores. Introduced in 1984, the Macintosh was the first widely sold personal computer with a graphical user interface (GUI). That feature and others such as an improved floppy drive design and a low-cost hard drive that made data retrieval faster helped Apple cultivate a reputation for innovation. Apple was named as the most admired company in the United States in 2008 and in the world from 2008 to 2012 by the Fortune magazine. The company was founded by Steven Paul Jobs, Steve Wozniak, and Ronald Gerald Wayne on April 1, 1976, and is headquartered in Cupertino, California.

Apple Careers

Join Apple, a place where extraordinary people gather to do their best work. Our ever-expanding global team is at the forefront of innovation and leadership in the tech industry. At Apple, we're not just building products—we're crafting the kind of wonder that revolutionizes entire industries. It's the diversity of our people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Work You’ll Do Embark on a journey with Apple’s market-leading team to help some of the world’s most influential companies navigate their path to digital mastery with cutting-edge technology and services. Transform industries and touch lives with your unique ideas at Apple. Here, you’ll lead through a unique position at the intersection of technology, creativity, and robust industry expertise. Collaborate with a global team of professionals who are at the top of their game in technology and design. Apple isn’t just a company, it’s a community of innovators and passionate thinkers. Introducing the Apple Innovation and Leadership Initiative We are building a market-leading team to drive our efforts in delivering groundbreaking solutions and services. At Apple, job opportunities are abundant, offering you the chance to explore diverse roles from engineering to marketing, all designed to empower your career growth. Do Innovative Work Join the largest group of creative and technical experts in the world—professionals dedicated to redefining what’s possible through technology and innovation. Deliver targeted solutions through a depth and breadth of expertise that’s unmatched, driving forward our commitment to excellence and leadership in every project we undertake. Be Part of a Great Team Engage in a wide range of projects utilizing Apple’s technology and resources. Harness the unparalleled capabilities, global scale, and joint solution development that only Apple can offer. Future-Proof Your Career Advance your career with limitless opportunities at Apple. Go as far as your ambition takes you with unmatched training, development, and certification support. Explore Discover how Apple is leading the way in tech innovation: [With iOS] Businesses can streamline operations and enhance customer interactions... READ MORE Smart home technology integration that sets the standard for convenience and security... READ MORE The Apple Experience Our combined service capabilities, global scale, and joint solution development help clients overcome challenges and lead transformation in their industries. Clients worldwide look to Apple for new strategies and solutions that drive growth and innovation in the digital era. Stay Connected Join Our Team Search open positions that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players. Whether you’re seeking a professional role, an internship, or a leadership position, Apple offers a variety of employment opportunities. SEARCH APPLE JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. See what exciting and rewarding opportunities await at Apple, a company committed to diversity, innovation, and leadership. Explore job opportunities, employment benefits, and the culture of growth and innovation at Apple. Prepare your resume, hone your interview skills, and ready yourself for a career at one of the most prestigious companies in the world. Join us in pushing the boundaries of what is possible.
Learn more about Apple
Size
154,000 employees
Market Cap
$2,074.3 billion
Industry
Net Income
$63.9 billion
Founded
1976
5 Year Trend
+11.5%
Revenue
$294.1 billion
NASDAQ

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