Territory Sales Manager (Midwest USA)

XDS

$125K — $175K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of relationship-based sales experience in the cycling industry
  • Strong ability to build and convert relationships into sales
  • Experience in visiting and engaging with bike shops
  • Excellent organization and follow-up skills
  • Interest or background in cycling or performance sports

Responsibilities

  • Visit bike shops to introduce XDS and open new accounts
  • Prospect in-person within the territory, including cold walk-ins
  • Guide deals from initial conversation through to first order
  • Train shop staff on product knowledge and positioning
  • Monitor competitors, pricing, and local market dynamics
  • Represent XDS consistently and professionally

Benefits

  • Salary plus commission structure
  • Access to a demo bike fleet
  • Comprehensive travel allowances
  • Remote-focused work environment
  • Office space located in Santa Monica, California
Full Job Description
XDS is seeking a Territory Sales Manager to join us on this ground-floor opportunity to establish XDS in the North American market. This is a hands-on, field-based sales role focused on opening new dealer accounts and getting XDS bikes on shop floors across a defined territory. You'll be out in-market most days, walking into stores, having real conversations with shop owners and managers, and building relationships face to face. This role is about laying the groundwork for XDS in North America and being the brand's presence on the ground.

The territory for this position will cover Illinois, Michigan, Indiana, Iowa, Wisconsin, Ohio, or Kentucky. We welcome applicants in any of these states.

What You'll Do
  • Visit bike shops regularly to introduce XDS, open new accounts, and grow relationships
  • Prospect in person within your territory, including cold walk-ins
  • Take deals from first conversation through initial order
  • Train shop staff on product and positioning
  • Keep a pulse on competitors, pricing, and local market dynamics
  • Represent XDS in a professional, consistent way

You're a Great Fit With:
  • Experience in the cycling industry and with bicycle shops (mandatory)
  • 5+ years of sales experience built on relationships, not just inbound leads
  • Ability to build interest and convert into sales
  • Comfort and flexibility with traveling, opening doors, and starting conversations in person
  • Strong organization and follow up skills
  • Background or interest in cycling or performance sports


Success Metrics (1st Year)
  • Opening new dealer accounts
  • Hitting agreed revenue targets
  • Establishing active dealers and demo placements
  • Maintaining a healthy pipeline and consistent territory coverage

Our Compensation and Benefits
  • Salary plus commission structure (expected OTE $125k-$175k)
  • Demo bike fleet and comprehensive travel allowances
  • Remote-focused role
  • Office space in beautiful Santa Monica, California

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