Technical Sales Engineer (BOLAB Systems GmbH)

AB Dynamics

$75K — $95K *
Wixom, MI 48393In-Person
Manufacturing & Automotive
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Electrical Engineering or related field, preferably in Power Electronics.
  • Experience in B2B technical sales or business development.
  • Proven record of developing new customer relationships and entering new markets.
  • Strong knowledge of power electronics systems or automated test equipment (ATE).
  • Excellent communication, presentation, and negotiation skills.
  • Self-motivated with entrepreneurial mindset and ability to work independently.
  • Fluency in English; German language proficiency is a plus.
  • Experience in international teams and cross-cultural settings.

Responsibilities

  • Develop BOLAB's customer base in the US focusing on new customer acquisition.
  • Identify and qualify sales opportunities in industries like automotive and aerospace.
  • Promote BOLAB's product portfolio through technical presentations and sales activities.
  • Create and implement a sales strategy for the US market alongside BOLAB HQ in Germany.
  • Cultivate long-term relationships with key decision-makers and technical stakeholders.
  • Provide pre-sales support, including proposals, technical documents, and pricing.
  • Represent BOLAB at industry events and trade shows across North America.

Benefits

  • Permanent employment type with a focus on international expansion.
  • Opportunity to establish a strong presence in the US market.
  • Role involves close interaction with the BOLAB headquarters in Germany.
  • Chance to work on innovative power electronics technology.
  • Travel opportunities across North America to industry events and customer sites.
Full Job Description
Technical Sales Engineer (BOLAB Systems GmbH)

Department: Business Development

Employment Type: Permanent

Location: Wixom (MI), United States of America

Reporting To: David Marquette

Compensation: $75,000 - $95,000 / year

Description

Roles OverviewAs part of its international expansion, BOLAB Systems GmbH is seeking a Technical Sales Engineer to establish and grow its customer base in the United States. The successful candidate will play a pivotal role in generating new business, building strong relationships with prospective clients, and creating awareness for BOLAB's solutions in signal and power electronics testing. The ideal candidate combines strong sales acumen with a solid technical background in power electronics.

Core Responsibilities
  • Drive the development of BOLAB's customer base in the US with a primary focus on new customer acquisition.
  • Identify, target, and qualify new sales opportunities within key industries such as automotive, aerospace, and research institutions.
  • Promote BOLAB's product portfolio, including power electronics test systems, through technical presentations and direct sales activities.
  • Develop and execute a structured sales strategy for the US market, in close coordination with the BOLAB HQ in Germany.
  • Build and maintain long-term relationships with key decision-makers and technical stakeholders.
  • Provide pre-sales support including solution proposals, technical documentation, and pricing.
  • Represent BOLAB at industry events, trade shows, and customer visits across North America.
  • Establish the local sales structure and provide input into the future growth of BOLAB's US presence.
  • Monitor market trends, competitor activity, and customer feedback to inform product and strategy development.
  • Report regularly on sales pipeline, performance, and market insights to the BOLAB leadership team.


What are we looking for?
  • Bachelor's degree in Electrical Engineering or related field, ideally with a focus on Power Electronics.
  • Professional experience in B2B technical sales or business development.
  • Proven ability to independently develop new customer relationships and open up new markets.
  • Strong understanding of power electronics systems or automated test equipment (ATE).
  • Excellent communication, presentation, and negotiation skills.
  • High degree of self-motivation, entrepreneurial thinking, and ability to work autonomously.
  • Fluent in English; German language skills are a plus.
  • Experience working with international teams and in cross-cultural environments.
  • Proficiency in Microsoft Office and CRM systems (e.g., Salesforce or similar).
  • Willingness to travel frequently within the US.


Other
  • Based in or willing to relocate to Michigan, USA.
  • Valid US work authorization and driver's license required.


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