The RoleWe're looking for a Director of Technical Product Marketing with deep cybersecurity expertise to own our go-to-market strategy, build and lead a high-performing Technical PMM function, and craft a compelling product narrative that resonates across the market. This is a leadership role - you'll be shaping not just messaging and strategy, but the team, processes, and culture that power Vega's market presence as we scale.
What You'll Do- Build, mentor, and manage a growing Technical PMM team, setting clear goals, fostering professional development, and creating a culture of ownership and excellence.
- Define the structure, workflows, and rituals that allow the PMM function to operate effectively across a fast-moving, cross-functional organization.
- Serve as the senior voice of the market internally - bringing customer, competitive, and industry intelligence into product, sales, and executive conversations.
- Develop crisp, differentiated messaging for technically complex cybersecurity products, independently and at a strategic level, framed around real-world security workflows and outcomes: faster triage, lower MTTR, reduced data movement costs.
- Localize messaging effectively across buyer personas including Detection Engineers, SOC Managers, CISOs, and Compliance teams.
- Work with Product Management to drive end-to-end execution of product and feature launches, including messaging, sales enablement, customer communications, and outbound content - treating launches as strategic levers to shape market perception, not just announcements.
- Build and maintain battlecards, demo narratives, sales decks, and playbooks that drive product understanding and improve win rates.
- Collaborate closely with Sales and Solution Engineering to gather field feedback and continuously sharpen messaging and assets, with a focus on enabling effective land-and-expand strategies.
- Write or oversee high-impact blogs, whitepapers, solution briefs, and webinars that balance technical depth with commercial value.
- Collaborate on and help evolve Vega's GTM strategy - including pricing, packaging, tiering, and monetization - as the product and market mature.
- Drive competitive intelligence efforts, turning market insights into actionable positioning and sales strategies.
- Position Vega as the category-defining voice in the AI-native security analytics space.
RequirementsWhat You Will Bring- Proven experience managing and growing a product marketing or technical PMM team, with a track record of developing talent and building high-functioning teams in startup or high-growth environments.
- Comfortable operating as both a strategic leader and a hands-on executor - able to zoom out to set direction and zoom in when the work demands it.
- Strong cross-functional influence skills, with experience aligning Product, Sales, and Marketing around a shared narrative and GTM motion.
- Strong command of cybersecurity concepts including KQL, MITRE ATT&CK, log pipelines, threat detection, data correlation, detection content, and enrichment.
- Deep understanding of how SIEM, XDR, SOAR, EDR, and security data lakes fit into modern security stacks, and the ability to translate nuanced technical functionality into sharp competitive differentiation.
- Deep familiarity with the security buyer landscape: detection engineers, SOC managers, architects, compliance teams, and CISOs.
- Experience working alongside or competing with leading vendors such as Splunk, CrowdStrike, SentinelOne, Panther, Chronicle, Sumo Logic, or Elastic.
- Has independently led multiple successful product and feature launches with measurable business impact.
- Demonstrated ability to improve sales performance through effective enablement, messaging, and field alignment.
- Extensive B2B cybersecurity marketing experience, ideally in fast-paced, high-growth startup environments.
- Exceptional written and verbal communication skills, with the ability to craft and deliver a clear, compelling story to both technical and executive audiences.
- A collaborative, low-ego mindset with a proven track record of building strong relationships across functions.
