WORK OPTION: The NBA currently provides eligible employees the option of working remotely one day per week.

Position Summary

The Talent Lead will oversee the talent vertical within the Local Media organization, responsible for developing and executing the strategy for on-air talent across local game broadcasts, studio programming, and emerging digital formats. This role will lead the identification, development, management, and integration of announcers, analysts, and creator-driven talent to deliver a differentiated and locally relevant fan experience.

The Talent Lead will partner closely with Production, Content, Broadcast Integration, and Marketing teams to ensure talent is effectively deployed, strategically aligned, and integrated into evolving production formats across all platforms.

Major Responsibilities

• Lead the overall talent strategy for Local Media, including announcers, analysts, and creator/influencer talent across all network programming

• Oversee talent identification, evaluation, and selection to ensure alignment with local market needs and broader NBA brand objectives

• Lead and manage a team responsible for talent strategy, talent operations, and day-to-day coordination, including setting priorities, providing guidance, and supporting performance and development

• Manage talent relationships, including onboarding, development, performance feedback, and ongoing engagement

• Partner with Talent Production Lead and Game Production Leads to integrate talent seamlessly into live game, studio, and digital productions

• Collaborate with Content Planning Lead to expand and operationalize non-traditional and creator-led talent formats

• Develop scalable talent models that support centralized and local production across multiple markets

• Ensure consistency in talent quality, preparation, and presentation across all productions

• Create a culture of consistent coaching and feedback across talent and the full content team

• Partner cross-functionally with Programming, Marketing, Partnerships, and Social/Digital Content teams to align talent deployment with content strategy and audience engagement goals

• Provide strategic input into new formats, including alternate broadcasts, digital-first productions, and multilingual programming

• Monitor industry trends in sports media, talent, and creator ecosystems and recommend innovations to enhance fan experience

• Oversee talent-related budgets, contracts coordination (in partnership with Legal/Business Affairs), and resource allocation

• Serve as a senior leader within the Local Media organization, contributing to overall production and content strategy

Required Education/Professional Experience

• Bachelor's degree in Media, Communications, Business, or a related field preferred

• 10+ years of experience in sports media, broadcast production, talent management, or related fields

• Demonstrated experience managing or leading talent strategies at a network, league, or large-scale media organization

• Experience working with both traditional broadcast talent and emerging creator/influencer talent preferred

• Significant experience negotiating talent agreements and pricing

• Prior experience leading teams and managing complex, multi-market operations

Required Skills/Knowledge Attributes

• Deep expertise in sports broadcasting, talent management, and live production environments

• Strong understanding of evolving media landscape, including digital, streaming, and creator-driven content

• Proven ability to lead talent strategy and manage high-profile on-air personalities

• Strong editorial judgment and understanding of storytelling and audience engagement

• Experience working cross-functionally across production, content, marketing, and partnerships teams

• Ability to operate effectively in a fast-paced, high-volume, and matrixed organization

• Established history of creating a culture of consistent feedback and coaching across all levels

• Excellent interpersonal, communication, and stakeholder management skills

Salary Range:

$185,000 - $200,000

Job Posting Title:
Senior Director

Employees currently are eligible to receive an annual discretionary performance bonus, awarded at the sole discretion of the Company and subject to any terms and conditions set by the Company. Employees and/or eligible dependents may be eligible to participate in the following Company-sponsored employee benefit programs: medical; dental; vision; life/AD&D insurance; short- and long-term disability; fertility and family-forming assistance; wellbeing allowance; educational assistance; mental health coaching/therapy; tax advantaged accounts such as HSA and healthcare/dependent care FSAs; a 401(k) retirement plan; and time off benefits that include vacation, sick time, and personal days.