The RoleThis is the first dedicated marketing hire at Maybell, structured as a broad strategy and operations role. You will own the execution of our marketing function end to end - technical content, conferences, campaigns, sales enablement, brand, and web - working directly with the President and VP of Product to translate strategic direction into work that reaches customers.
Strategy and positioning are set with leadership. Your job is to make it real, and to build the systems, materials, and cadence that let a small commercial team punch above its weight. Alongside the marketing core, you will take on a rotating set of high-priority strategic projects that sit outside any single department.
In a single week you might edit a whitepaper with a cryogenics engineer, rebuild a landing page, design a booth layout for APS March Meeting, and pull together a competitive one-pager for a live deal. If that variety sounds energizing rather than chaotic, this role will suit you.
What You'll OwnTechnical Content & Communications- Write and edit application notes, whitepapers, case studies, spec sheets, and website copy that hold up under scrutiny from physicists and engineers.
- Interview our own engineers and our customers, and turn what they tell you into published material.
- Own the company voice across the website, product literature, and outbound communications.
Demand Generation & Marketing Operations- Own HubSpot: campaigns, email, nurture sequences, landing pages, forms, and lists.
- Build the reporting that connects marketing activity to pipeline, and keep it honest.
- Handle booth design, collateral, demo logistics, speaking submissions, and pre- and post-event outreach.
- Measure what each event actually produced, and make the case for where to spend next year.
- Maintain a clean, usable content and asset library the commercial team can actually find things in.
Sales Enablement & Competitive Intelligence- Build the pitch decks, battlecards, competitive one-pagers, and objection-handling material the sales team uses in live deals.
- Track the competitive landscape - Bluefors, Oxford Instruments, and the emerging platform players - and keep leadership current on how we win and where we lose.
- Support product launches with Product and Engineering: positioning inputs, launch materials, release communications, and readiness checks.
Strategic Projects- Take on cross-functional initiatives that fall outside traditional department lines - market and pricing analysis, board and investor materials, partner-facing content, and operational build-out projects assigned by leadership.
What We're Looking For- Writing ability. You can write. Clearly, quickly, and about hard subjects. You will be asked for samples.
- Technical fluency. You are comfortable in a technical conversation and unafraid of the physics. You do not need a background in cryogenics, but you should be the kind of person who reads the datasheet, asks the engineer a second question, and gets the specification right.
- 3-6 years in marketing, product marketing, technical marketing, or a strategy and operations role with substantial marketing scope.
- Experience marketing complex, considered-purchase products - scientific instrumentation, semiconductor or photonics capital equipment, industrial hardware, or a comparable technical B2B environment.
- Comfort selling to researchers, engineers, and technical buyers, who are unmoved by conventional marketing language.
- A bias toward doing the work yourself rather than briefing it out. This is a builder's role, not a manager's role, for at least the first year.
Helpful but not required: direct experience in quantum, cryogenics, or low-temperature physics; HubSpot administration; hands-on design or web skills; prior experience as an early marketing hire or strategy consulting experience.
Compensation & Benefits
- Base salary of $115,000-$160,000, depending on experience.
- Meaningful equity in a venture-backed company at an inflection point.
- Performance bonus.
- Health, dental, and vision insurance; 401(k) with company match; flexible PTO.
- Direct exposure to company leadership, board materials, and strategic decisions from your first month.
