Mayer Brown

Specialist: Business Development and Marketing

Mayer Brown$91K — $121K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in marketing, communications, English, or a related field.
  • 5+ years in business development, marketing, or research in professional services, preferably law.
  • Proficiency in Microsoft Office and professional video conferencing tools.
  • Familiarity with competitive intelligence research databases (e.g., Manzama, Capital IQ).
  • Strong written and oral communication skills.

Responsibilities

  • Collaborate with industry leaders on marketing and client development initiatives.
  • Gain in-depth knowledge of financial institutions and private investment funds sectors.
  • Implement industry-specific business development plans and monitor their progress.
  • Support the execution of business plans and client strategies for BD team members.
  • Communicate successes and best practices across teams for coordinated support.
  • Assist in managing thought leadership publications and business development opportunities.
  • Develop marketing materials and support proposals and pitch submissions.

Benefits

  • Comprehensive medical, dental, and vision insurance.
  • 401(k) savings plan.
  • Back-up childcare and eldercare support.
  • Generous paid time off (PTO).
  • Opportunities for professional development and growth.
Full Job Description
Overview

If you thrive in a collaborative environment that values exceptional client service, initiative, professionalism, responsiveness, and adaptability, we invite you to consider joining our Commercial department in our New York office as a Specialist: Business Development and Marketing.

The Specialist: Business Development and Marketing will be responsible for advancing and supporting the business development and administrative initiatives of Mayer Brown's Global Industry Program, which is a strategic priority of the Firm. This role is ideal for driven and flexible candidates who have an interest in business development and marketing in a global, fast-paced and intellectually stimulating organization. This role will support the financial institutions and private investment funds industries, and provide other support for initiatives that align with the Firm's strategic plan and will require working closely and collaboratively with the rest of the Global Business Development and Marketing team.

Responsibilities

Essential Functions:
  • Partner with industry group leaders and BD leads to support marketing, business development, and client development initiatives
  • Build deep knowledge of assigned industries, including client environments, market trends, and competitive landscapes
  • Support the execution of industry-specific BD plans and cross-practice initiatives, tracking progress and identifying opportunities
  • Assist and support business development team members and lawyers in executing on business plans and client strategies, and with tracking implementation and progress against the plans
  • Communicate successes of assigned groups internally, as well as best practices and group activities to ensure that best practices are leveraged and that support initiatives are coordinated across Business Development & Marketing Department groups and offices


Business Development & Profile Raising Initiatives
  • Support thought leadership publications and offerings including project management and mining of data for business-development opportunities
  • Supports direct marketing and business development programs including planning and executing podcast and video recordings, seminars, sponsorships, and other events pursued by the firm including serve as central resource for logistics
  • Draft and manage industry-focused submissions to directories such as Chambers and The Legal 500
  • Support initiatives related to research, data collection and analysis, directory submissions (i.e., Chambers), matter coding, economic reporting, intranet site development and maintenance and internal meeting support
  • Leverage the Firm's CRM database (InterAction) for business development purposes


Pitches, Proposals & Marketing Materials
  • Assist with cross practice proposals and panel submissions
  • Develops and maintains group-specific marketing content, including group and matter descriptions, brochures, PowerPoint presentations, website/blog content, social media posts and biographies


Local Office Support
  • When relevant, provide support for seminars, sponsorships, and other events and initiatives pursued by the firm in your local office


Other
  • Performs other duties as assigned or required to meet Firm goals and objectives


Qualifications, Experience and Personal Attributes

Education/Training/Certifications:

  • Bachelor's degree in a related field, marketing, communications, English or other discipline that requires analytical and advanced writing and research skills


Professional Experience:
  • 5+ years in a business development, marketing and/or research-related position in the professional services arena (e.g., law, accounting, or consulting) with a preference for law


Specific Technical Skills:
  • Proficiency in Microsoft Office products
  • Proficiency with scheduling and participating on video conferences in a professional setting
  • Familiarity with accepted research techniques and databases typically used for competitive intelligence in a professional services company (e.g., Manzama, Capital IQ, Mergermarket, LexisNexis, Lexology, etc.)


Performance Traits:
  • Strong written and oral communication skills, able to communicate effectively, proactively and in a professional manner with all levels of the Firm and outside vendors
  • Excellent interpersonal skills - must have a mature, professional and personable presentation and demeanor
  • Strong organizational skills and ability to manage multiple tasks simultaneously
  • Demonstrates good judgment and problem-solving capabilities, a team-first and client-service orientation, and stamina
  • Ability to work in an environment with shifting priorities and deadlines and ability to work well under pressure
  • Ability to work well in a team as well as independently
  • Flexibility to work additional hours, as necessary
  • Ability to work in a diverse team environment and effectively support the demanding needs of the Firm
  • Must be a self-starter with a high level of initiative
  • Strong customer service skills, able to anticipate needs and exercise independent judgment (for exempt roles, when applicable)
  • Strong attention to detail
  • Maintains confidentiality and exercises discretion
  • Exercises solid strategic thinking and problem-solving skills
  • Ability to adopt new technologies and resources to increase productivity and efficiency


Physical Requirements:
  • May require occasional lifting of up to 20 lbs
  • May require travel to other offices as needed


We offer competitive compensation and comprehensive benefits, including medical/dental/vision/life/and AD&D insurance, 401(k) savings plan, back-up childcare and eldercare, generous paid time off (PTO), as well as opportunities for professional development and growth.

#LI-HYBRID #LI-DS1

Posted Pay Range

The typical pay scale for this position is between USD $91,000.00/Yr. and USD $121,000.00/Yr., although the actual wage or salary could be lower or higher if the candidate's education, experience, skills and internal pay alignment are different from those specified.

About Mayer Brown

Mayer Brown is a global law firm. It has offices in 26 cities across the Americas, Asia, Europe, and the Middle East, with its largest offices being in Chicago, Washington, D.C., New York City, Hong Kong, and London. Mayer Brown has more than 1,800 lawyers and by revenue is the 19th largest law firm in the world.
Learn more about Mayer Brown
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