Avnet

Strategic Marketing Manager

Avnet • $90K — $120K *
Tempe, AZ 85281In-Person
Business Services
5 - 7 years of experience
Today
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • 5+ years of marketing and/or sales experience
  • Bachelor's degree or equivalent knowledge
  • Strong understanding of electronics and engineering design lifecycles
  • Proven ability to influence senior stakeholders
  • Experience with supplier relationship management

Responsibilities

  • Serve as a strategic marketing partner for key suppliers
  • Develop multi-quarter marketing roadmaps aligned with growth objectives
  • Translate business objectives into integrated go-to-market strategies
  • Orchestrate full-funnel marketing strategies for pipeline creation
  • Identify gaps in the funnel and introduce new marketing tactics
  • Advise on optimal channel mix for maximizing ROI
  • Own end-to-end execution of marketing initiatives

Benefits

  • Generous Paid Time Off
  • 401K and Pension Plan
  • Family Support (Paid Leave, Surrogacy, Adoption)
  • Medical, Dental, Vision, and Life Insurance
  • Education Assistance
  • Employee Wellness and Development Resources
Full Job Description
Hybrid schedule with a minimum of 3 days in office. Preferred candidate to be near an Avnet sales location

Job Summary:

The strategic marketing manager is the primary partner for Avnet's key supplier manufacturers' marketing strategy, building trusted relationships and driving initiatives that address customer needs, deliver measurable impact, and convert into revenue. This position requires strong supplier relationship management, budget and project ownership, and the ability to analyze campaign performance to continually optimize outcomes. Directly accountable for the full concept-to-delivery campaign lifecycle, this role partners with creative/agency resources, Avnet sales and stakeholders on market analysis, content development, promotion planning, and performance reporting.

  • Serve as the primary strategic marketing partner for assigned supplier manufacturers, building trusted, consultative relationships aligned to business goals.
  • Develop annual and multi-quarter marketing roadmaps that align supplier priorities with Avnet growth objectives and market opportunities.
  • Translate business objectives into integrated go-to-market strategies spanning digital, content, events, lead generation, and nurture.
  • Orchestrate full-funnel marketing strategies that drive awareness, engagement, pipeline creation, and revenue impact.
  • Identify gaps in the funnel and introduce new or exploratory marketing tactics to engage customers earlier in the design lifecycle.
  • Advise stakeholders on strategic investment decisions, recommending the optimal mix of channels and programs to maximize ROI.
  • Partner with Sales and Lead Management to ensure lead quality, routing, and conversion strategies support pipeline acceleration.
  • Own end-to-end execution of marketing initiatives, coordinating across internal teams, agencies, and supplier stakeholders.
  • Lead the development and delivery of integrated campaigns across content, digital, events, ABM, and nurture programs.
  • Stay informed on market trends, customer needs, and competitive dynamics, bringing forward insights and innovative ideas to strengthen marketing strategy and differentiation.
  • Coordinate with vendors/agencies to produce promotional materials, marketing collateral, websites and other marketing communications materials.
  • Monitor and analyze data, sentiment and trends; make proactive and strategic recommendations based on data.
  • Establish KPIs with suppliers; report regularly on outcomes and make recommendations to optimize campaigns.
  • Other duties as assigned


Job Level Specifications
  • Demonstrates strong understanding of electronics, engineering design lifecycles, and supply chain dynamics, with the ability to translate into effective marketing strategy.
  • Proven ability to influence senior stakeholders and lead through complexity across suppliers, sales, and marketing teams.
  • Operates with a high degree of autonomy, owning long-range strategy and execution.
  • Balances strategic thinking with hands-on execution, ensuring delivery of measurable business outcomes.
  • May act as a mentor or informal leader within the team.


Work Experience:
  • Typically 5+ years in marketing and/or sales with bachelor's or equivalent.


Education and Certification(s):
  • Bachelor's degree or equivalent experience from which comparable knowledge and job skills can be obtained.


Distinguishing Characteristics:
  • Bachelor's degree in marketing and experience within electronic and engineering design life cycles, and/or supply chain industry knowledge preferred.


What We Offer:

Our employees work hard to live our values and help us grow. Our total rewards strategy supports Avnet's ability to attract, engage, develop, and reward our employees, while promoting a diverse and inclusive environment. We offer competitive compensation and benefit programs - from time away and flexible working arrangements to programs supporting employee well-being and opportunities to give back to your community.

  • Generous Paid Time Off
  • 401K and Pension Plan
  • Paid Holidays
  • Family Support (Paid Leave, Surrogacy, Adoption)
  • Medical, Dental, Vision, and Life Insurance
  • Long-term and Short-term Disability Insurance
  • Health Savings Account / Flexible Spending Account
  • Education Assistance
  • Employee Development Resources
  • Employee Wellness, Leadership Development and Mentorship Programs


Benefits listed above may vary depending on the nature of your employment with Avnet.

The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills.

About Avnet

Avnet is a global technology solutions provider with an extensive ecosystem delivering design, product, marketing and supply chain expertise for customers at every stage of the product lifecycle. We transform ideas into intelligent solutions, reducing the time, cost and complexities of bringing products to market. For nearly a century, Avnet has helped its customers and suppliers around the world realize the transformative possibilities of technology. Learn more about Avnet at www.avnet.com.

Avnet Careers

Join Avnet, a global leader in electronic components and services, where innovation, leadership, and growth go hand in hand. We offer a world of opportunities for both seasoned professionals and those just beginning their careers. At Avnet, we believe in nurturing talent and providing our team members with the opportunities they need to become industry leaders.

Work You’ll Do

At Avnet, every job is a chance to grow and innovate. We are committed to helping the world's most ambitious companies achieve their digital transformation goals. Our team is at the forefront of the technological sector, driving innovation and excellence in everything from supply chain management to design and manufacturing solutions.

Join Our Market-Leading Team

Become part of a team that thrives on diversity, professional growth, and creativity. Avnet’s culture is built around the idea of expanding what’s possible, offering a variety of job opportunities across multiple fields. Our professionals enjoy a dynamic work environment where their skills are constantly sharpened, and their careers can flourish.

Innovative Work

Avnet encourages a culture of innovation and leadership, where your ideas can help shape the future of technology. Work alongside over 15,000 dedicated professionals globally, at the intersection of technology, industry expertise, and digital innovation.

Career Development

Future-proof your career with Avnet! We provide unmatched training, development, and certification support to help you reach your professional goals. Our leadership and diversity training ensure that you have the tools to succeed and lead in your field.

Explore Job Opportunities and Internships

Whether you’re looking for a full-time position or an internship, Avnet offers a range of options. Explore employment opportunities that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players.

Benefits and Culture

At Avnet, we understand that job satisfaction extends beyond the office. That’s why we offer competitive benefits designed to promote health, well-being, and financial security. Our inclusive culture fosters an environment of open communication and mutual respect, where every team member’s contribution is valued.

Stay Connected

Join our team and be part of a company that values networking, professional growth, and employee satisfaction. Search open positions, read about our company culture, and find out how you can contribute to our success.

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Interview and Resume Tips

Prepare for your future with Avnet. Get valuable advice on how to craft your resume and ace your interviews. Our hiring process is designed to identify and attract professionals who are ready to lead and innovate. Join Avnet today and be part of a team that’s dedicated to making a difference in the world of technology.
Learn more about Avnet
Size
14,500 employees
Market Cap
$3.7 billion
Industry
Consumer Technology
Net Income
-$76.2 million
Founded
1921
5 Year Trend
+6.9%
Revenue
$17.8 billion
NASDAQ
AVT
* Ladders Estimates

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