Superhuman

Staff Product Marketing Manager, Growth

Superhuman$120K — $160K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years of experience in Product Marketing or Growth roles, ideally at a B2B SaaS or PLG company.
  • Proven success driving user activation and team expansion in self-serve or hybrid models.
  • Deep understanding of product analytics and user segmentation.
  • Outstanding storytelling and product messaging skills.
  • Strong collaboration capabilities across Product, Growth, and Sales teams.
  • Ability to navigate ambiguity and turn insights into actionable strategies.

Responsibilities

  • Drive cross-product activation to enhance user experience and engagement.
  • Co-develop PLG strategies to convert single-seat users into multi-seat accounts.
  • Collaborate to shape cohesive product narratives for customer understanding.
  • Equip go-to-market and Product teams with positioning and insights for expansion.
  • Leverage research and data to understand user triggers for cross-product adoption.

Benefits

  • Excellent health care, including medical, dental, vision, and mental health benefits.
  • Disability and life insurance options available.
  • 401(k) and RRSP matching contributions.
  • Paid parental leave for new parents.
  • 20 days of paid time off, plus paid holidays and flexible sick time.
  • Generous stipends for caregiving, pet care, wellness, and home office expenses.
  • Annual professional development budget and opportunities.
Full Job Description
Superhuman offers a dynamic hybrid working model for this role. This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that helps foster trust, innovation, and a strong team culture.

The Role

We're looking for a Staff Product Marketing Manager to drive acquisition and activation across our product suite. This role focuses on helping individual users discover value and activate to multi-product and multi-seat or organizational use through product-led growth (PLG) strategies. You'll define how our products work together, craft the messaging and experiences that connect them, and partner across teams to expand the use of the Superhuman suite.

This is a highly cross-functional role. You'll flex your collaboration muscles by working closely with Growth, Product, Lifecycle Marketing, and Sales to design and execute strategies that unlock cross-product value and increase customer lifetime value.
What You'll Do
  • Drive cross-product acquisition: Architect the go-to-market motions for the Superhuman suite with a focus on persona-led positioning and differentiated value.
  • Drive cross-product activation: Define how users experience and adopt multiple products in our ecosystem. Identify friction points and opportunities to drive deeper engagement and remarkably delightful experiences across surfaces.
  • Shape product narratives: Partner with Inbound PMMs to define how products connect in a cohesive, customer-first story. Create messaging that helps users understand the value of using products together.
  • Enable cross-functional alignment: Equip go-to-market and Product teams with clear narratives, positioning, and insights to support acquisition efforts.


What You'll Bring
  • 6+ years of experience in Product Marketing or Growth roles, ideally at a B2B SaaS or PLG company.
  • Proven success driving user acquisition with cross-product, offerings through self-serve or hybrid models.
  • Deep understanding of product analytics and user segmentation.
  • Exceptional storytelling and positioning skills; you enjoy crafting evocative, differentiated product messaging.
  • Strong collaboration skills and adaptability: you're at home working across Product, Growth, and Sales.
  • Comfort operating in ambiguity and turning insights into strategy.


Bonus Points
  • Experience in marketing a multi-product ecosystem.
  • Familiarity with usage-based or seat-based expansion models.
  • B2B and B2C experience


Compensation and Benefits

Superhuman offers all team members competitive pay along with a benefits package encompassing the following and more:
  • Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
  • Disability and life insurance options
  • 401(k) and RRSP matching
  • Paid parental leave
  • 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and flexible sick time
  • Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
  • Annual professional development budget and opportunities

Superhuman takes a market-based approach to compensation, so base pay may vary by location. Our US locations are categorized into two compensation zones based on proximity to our hub locations.

Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined by compensation zone and may be modified in the future.

We encourage you to apply

At Superhuman, we value our differences, and we encourage all to apply-especially those whose identities are traditionally underrepresented in tech organizations.

Similar Jobs

More Jobs at Superhuman

More Consumer Technology Jobs

Find similar Staff Product Marketing Manager, Growth jobs: