General Motors

Staff Product Manager, Video Experience

General Motors$134K — $245K *
Manufacturing & Automotive
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience
  • 8+ years in digital product roles
  • Ability to balance consumer expectations and technical constraints
  • Expertise in data-informed problem-solving
  • Strong writing skills for cohesive narratives
  • Effective communication and storytelling capabilities

Responsibilities

  • Define and manage the video product vision and roadmap for in-vehicle experiences
  • Balance user experience, safety, and business objectives to create a scalable roadmap
  • Lead cross-functional teams to deliver engaging video experiences
  • Monitor trends and utilize research to inform video product decisions
  • Collaborate with partners to ensure service availability for in-vehicle experiences
  • Implement accessibility and multi-user experience features
  • Analyze feedback to enhance video experiences and inform future product needs

Benefits

  • Medical, dental, and vision coverage
  • Health Savings and Flexible Spending Accounts
  • Retirement savings plan options
  • Paid vacation and holidays
  • Tuition assistance programs
  • Employee assistance program
  • GM vehicle discounts
  • Company vehicle evaluation program
Full Job Description
Job Description

The Role

As Staff Product Manager for Video Experience, you will define and execute the video experience roadmap across the full vehicle including all displays-for drivers (when safe) and passengers-on current vehicles and future SDV platforms.

Today's vehicles are becoming increasingly connected into our customers' busy lives. They are bringing multiple displays, devices, and services into the vehicle, from video streaming to gaming and beyond. Expectations are evolving toward a whole-cabin "living room" experience on the go, and you will lead the charge in crafting seamless, future-forward solutions.

You will anticipate future customer and business needs, build strategies to enhance the overall in-vehicle video experience, and collaborate with other Product Managers and cross-functional partners to shape the future of connected vehicle hardware and software.

Thriving in fast-paced environments, demonstrating principled customer-centric decision-making, and building consensus across cross-functional teams will be critical to delivering exceptional video experiences in this role. We expect you to be proactive, willing to roll up your sleeves, and committed to delighting our customers with reliable and innovative solutions to challenging problems.

What You'll Do
  • Define and own the long-term video product vision and roadmap across all in vehicle touchpoints and displays, covering both driver (when safe) and passenger use cases on SDV2 and future platforms.
  • Balance user experience, safety, business objectives, and platform constraints to create a cohesive, phased roadmap that can scale across models and model years.
  • Lead cross functional teams including Design, Engineering, Program, and other Product Managers to deliver delightful, reliable video experiences for parked, Super Cruise-enabled, and passenger scenarios.
  • Monitor emerging trends in usability, media, and in cabin technology, leveraging data, research, and market analysis to inform product decisions.
  • Work with internal and external partners to ensure services and signals (e.g., content ecosystems, app platforms, devices) are available to support in vehicle video experiences.
  • Ensure platform services and policies are in place to support accessibility, profiles, family/parental controls, and multi-user/multi-display behavior.
  • Gather and analyze customer and field feedback to continuously improve video experiences and feed learnings into future requirements.
  • Establish and monitor key performance indicators (KPIs) to measure product effectiveness and success.


Your Skills & Abilities (Required Qualifications)
  • Bachelor's degree in a relevant field or relevant experience
  • 8+ years working on technology-powered digital products in roles such as product or program management, product marketing, or technology development.
  • Proven ability to balance tradeoffs between consumer expectations, business objectives, and technical constraints.
  • Expertise in developing solutions to complex challenges using data-informed decision-making and risk assessment.
  • Demonstrated expertise in writing, with the ability to effectively balance and integrate vision, strategy, and technical details in a cohesive narrative.
  • Strong communication and storytelling skills, with the ability to articulate complex concepts effectively across stakeholders.


What Will Give You a Competitive Edge (Preferred Qualifications)
  • Advanced educational background (MBA, engineering, computer science, etc.).
  • Background in automotive, consumer electronics, or other hardware + software domains where safety, reliability, and regulatory considerations are critical.
  • 5+ years of experience managing media, video, or entertainment experiences, including multi-screen or multi-device use cases.
  • 5+ years of digital/software product management experience leading digital products across platforms such as mobile, web, TV, or vehicle.


Hybrid: This role is categorized as hybrid. This means the successful candidate is expected to report to the Technical/Innovation Center in Warren (MI) or Mountain View (CA) three times per week, at minimum. If located in Mountain View, you will be expected to travel to Michigan quarterly.

Compensation: The compensation information is a good faith estimate only. It is based on what a successful applicant might be paid in accordance with applicable state laws. The compensation may not be representative for positions located outside of the California Bay Area.
  • The salary range for this role is $134,700 to $245,000. The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position.
  • Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance


Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

Company Vehicle: Upon successful completion of a motor vehicle report review, you will be eligible to participate in a company vehicle evaluation program, through which you will be assigned a General Motors vehicle to drive and evaluate. Note: program participants are required to purchase/lease a qualifying GM vehicle every four years unless one of a limited number of exceptions applies.

#LI-RF1
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc).

About General Motors

General Motors Company engages in the manufacture and sale of cars and trucks in the United States, China, Brazil, Germany, the United Kingdom, Canada, and Italy. It offers sedans, crossovers, sport utility vehicles, pick-up trucks, coupes, sports/convertibles and hybrid vehicles, hatchbacks/wagons, and vans, as well as mini cars in India. The company also provides parts and accessories, such as iPod and MP3 compatibility, mobility accessories, performance parts, AC parts and services, and merchandise. In addition, it offers vehicle safety, security, and information services. The company provides used vehicles. It offers its products through dealers and distributors. General Motors Company was formerly known as NGMCO, Inc. and changed its name to General Motors Company in July 2009. The company was incorporated in 2009 and is based in Detroit, Michigan. It operates manufacturing facilities in India, the United States, and Canada. General Motors Company operates as a subsidiary of the United States Department of The Treasury. General Motors led global vehicle sales for 77 consecutive years from 1931 through 2007, longer than any other automaker, and is currently among the world's largest automakers by vehicle unit sales. General Motors acts in most countries outside the USA via wholly-owned subsidiaries but operates in China through 10 joint ventures. GM's OnStar subsidiary provides vehicle safety, security, and information services. In 2009, General Motors shed several brands, closing Saturn, Pontiac, and Hummer, and emerged from a government-backed Chapter 11 reorganization. In 2010, GM made an initial public offering IPOs to date and returned to profitability later that year.

General Motors Careers

Join the dynamic team at General Motors, a global leader in automotive innovation and technology. At General Motors, we offer unparalleled job opportunities that propel your career forward while contributing to a legacy of engineering excellence.

Work You’ll Do

Embark on a career with General Motors to drive the future of mobility. Our team is dedicated to redefining the automotive landscape through innovation and leadership in electric vehicles and sustainable solutions. By joining us, you will be part of a culture that values diversity, teamwork, and continuous professional growth.

Transform Your Career

General Motors is not just a company; it's a community where you can grow your skills alongside the best in the industry. Our leadership is committed to providing every employee—from interns to senior professionals—with opportunities for career advancement, leadership development, and diversity training.

Innovate and Lead

At General Motors, innovation is at the core of everything we do. From research and development to manufacturing, our teams work collaboratively to lead the industry with cutting-edge technologies and sustainable practices. We encourage our employees to think big and push the boundaries of what’s possible.

Join Our Global Team

As part of our global workforce, you will collaborate with talented individuals who are passionate about shaping the future of transportation. General Motors offers a variety of career paths in engineering, design, IT, marketing, and more. With over 155,000 employees worldwide, our network provides expansive opportunities for networking and professional development.

Internship Programs and Employment Benefits

Start your career journey with a General Motors internship, where you can apply your academic knowledge to real-world projects. Our internships provide a robust foundation in the automotive industry, with mentorship from experienced leaders. Full-time employees enjoy a wealth of benefits, including comprehensive health care, retirement plans, and performance bonuses, ensuring that your hard work is rewarded.

Explore Job Opportunities

Whether you’re a seasoned professional or a recent graduate, General Motors offers positions that leverage your unique skills. Our hiring process is designed to identify and nurture talent, focusing on aligning your capabilities with the right opportunities for growth within the company.

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Learn more about General Motors
Size
157,000 employees
Market Cap
$46.9 billion
Industry
Net Income
$6.4 billion
Founded
1908
5 Year Trend
-3.2%
Revenue
$122.4 billion
NASDAQ

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