Pinterest

Staff Product Manager, Ads Measurement

Pinterest$193K — $339K *
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years in Product Management or similar role, with 3-5+ years in ads or marketing measurement.
  • Proven track record of defining and executing product strategies in ambiguous environments.
  • Comprehensive understanding of the marketing funnel and advertiser objectives.
  • Experience collaborating with cross-functional teams in engineering, data science, and product marketing.
  • Strong quantitative skills, particularly in areas like attribution and incrementality.
  • Familiarity with business metrics in online platforms or multi-sided ecosystems.
  • Preferred experience with creator or influencer marketing and measurement products.

Responsibilities

  • Own strategy and execution for demonstrating Pinterest's full-funnel value.
  • Define measurement capabilities aligned with advertiser and creator needs.
  • Create a multi-quarter roadmap integrating measurement methodologies and customer experiences.
  • Partner with cross-functional teams for product development and launches.
  • Build and iterate on products helping advertisers measure content performance.
  • Define success metrics and validation standards, tracking post-launch quality.
  • Empower creators with insights to identify business opportunities.

Benefits

  • Dynamic work environment with remote flexibility.
  • In-office collaboration 1-2 times per quarter.
  • Supportive of workplace equity, inclusivity, and inspiration.
Full Job Description
What you'll do:
  • Own the strategy and end-to-end execution for demonstrating the full-funnel value of Pinterest, including the creator-Pinner-advertiser flywheel. Define the vision for new and existing measurement capabilities and translate advertiser and creator needs into clear product and technical requirements. Create and deliver a multi-quarter roadmap, aligning data foundations, measurement methodologies, experimentation, privacy guardrails, and customer-facing experiences to drive measurable creator, advertiser, and Pinner outcomes.
  • Partner day-to-day with engineering, data science/analytics, design, and research to deliver high-quality products; collaborate with PMM, sales, partnerships, legal, privacy, and policy/integrity for launches. Work closely with PM peers across Ads, Creators, Content, and Shopping to manage dependencies, align measurement frameworks and experiment design, coordinate GTM, and incorporate customer feedback.
  • Build new and iterate on measurement products that help advertisers understand how creator content, organic engagement, and paid media contribute across awareness, consideration, intent, conversion, and longer-term value. Enable creators to understand the value they generate for brands and identify new business opportunities. Define success metrics and validation standards up front, track adoption and quality post-launch, and use insights to update the roadmap.


What we're looking for:
  • 8+ years of experience working as a Product Manager or in a related role, including 3-5+ years of substantial ads or marketing measurement experience.
  • Strong evidence of the ability to define new products and strategies in an ambiguous space and execute from ideation and multi-quarter roadmaps through go-to-market and adoption.
  • Deep understanding of the full marketing funnel and how advertisers set objectives, deploy tactics, and evaluate outcomes.
  • Experience working with engineering, data science, analytics, research, or PMM cross-functional teams and a strong ability to empathize with, anticipate the needs of, and collaborate with a diverse set of stakeholders.
  • Strong quantitative judgment and understanding of attribution, incrementality, experimentation, brand lift, conversion lift, and measurement tradeoffs.
  • Deep understanding of business metrics and tradeoffs in the context of online platforms or multi-sided ecosystems.
  • Preferred but not required: Experience with creator, influencer, branded-content, social, video, commerce, or organic-and-paid measurement.
  • Preferred but not required: Experience building advertiser-facing measurement products or working with advertisers, agencies, creators, marketing science teams, or measurement partners.
  • Preferred but not required: Technical degree in CS/Statistics/Math/Engineering/Economics.
  • Preferred but not required: Experience designing, running, or analyzing incrementality or lift experiments.


In-Office Requirement Statement:

  • We recognize that the ideal environment for work is situational and may differ across departments. What this looks like day-to-day can vary based on the needs of each organization or role.
  • This role will need to be in the office for in-person collaboration 1-2 times/quarter and therefore can be situated anywhere in the country.


Relocation Statement:
  • This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.


#LI-REMOTE
#LI-REX

At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.

Information regarding the culture at Pinterest and benefits available for this position can be found here.

US based applicants only

$193,759-$339,078 USD

About Pinterest

Pinterest is a social media platform that allows users to discover and save ideas for recipes, home decor, fashion, and more. The company was founded in 2010 and is headquartered in San Francisco, California. Pinterest has over 400 million monthly active users and is available in over 30 languages. The company's mission is to help people discover and do what they love.
Learn more about Pinterest
Size
3,225 employees
Market Cap
$16 billion
Industry
Net Income
-$128.3 million
Founded
2009
5 Year Trend
+53.9%
Revenue
$1.6 billion
NASDAQ

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