Amazon

Sr Technical Product Marketing Manager, AI/ML Product Marketing

Amazon$147K — $198K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in technology domains like cloud computing and AI
  • Bachelor's degree in a relevant field or equivalent experience
  • Experience writing technical content for audiences such as engineers and developers
  • 5+ years of customer engagement experience in cloud or AI adoption
  • Familiarity with model development techniques and frameworks

Responsibilities

  • Collaborate with product management to define target customer profiles and use cases
  • Develop and manage product positioning and messaging
  • Analyze market data and customer feedback to shape product strategy
  • Lead the execution of product launch plans and marketing strategies
  • Create technical content to educate customers on AWS solutions
  • Represent AWS at events and briefings as a technical expert
  • Implement strategies for empowering sales teams and ensuring customer success

Benefits

  • Encouragement of diverse experiences and non-traditional career paths
  • Inclusive team culture with employee-led affinity groups
  • Opportunities for mentorship and continuous career growth
  • Focus on work-life harmony and flexibility
  • Comprehensive health and wellness benefits, including mental health support and various insurance options
Full Job Description
Are you a tech-savvy storyteller who can translate complex cloud solutions into compelling customer value? At AWS, we're seeking a Product Marketing Manager who can shape the future of cloud and AI.

As the world's leading cloud and AI provider with 200+ services, AWS needs strategic thinkers who can connect the dots across our vast portfolio. In this role, you'll work backwards from customer needs to influence product strategy and drive product positioning for our AI products, including Amazon Nova 2 models, Amazon Nova Forge, and Amazon Nova Act.

We're looking for a unique blend of technologist and marketeer - someone who can dive deep into technical architecture of foundation model training on EKS and Slurm while crafting product value propositions that resonate with customers. You'll develop a deep understanding of the market landscape, partner with product teams to identify our ideal customers, understand customer priorities and use cases, and define positioning and messaging for these products.

If you thrive at the intersection of technology, marketing, and business strategy and want to impact how organizations around the world leverage cloud computing and AI, this role is for you.

Key job responsibilities

- Partner with product management teams to develop the target customer profile, use cases, and differentiators for our AI products

- Create and own positioning and messaging that clearly articulates value propositions to customers

- Analyze and synthesize market data from multiple sources (including direct customer feedback) to identify product opportunities and shape portfolio strategy

- Lead product launch plan and execution, including naming, target audience definition, and marketing vehicles

- Develop technical content including presentations, demonstrations, and reference architectures that educate customers on AWS offerings

- Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions

- Drive field enablement strategies to support product launches, campaigns, and customer success

- Align with technical and business leaders on primary cloud and AI use cases for their specific ideal customer profiles

BASIC QUALIFICATIONS

- 5+ years of specific technology domain areas (e.g. software development, cloud computing, systems engineering, infrastructure, security, networking, data & analytics) experience

- Bachelor's degree in a relevant field or equivalent work experience

- Experience writing high-quality technical content for technical audiences (e.g., engineers, developers, scientists)

- 5+ years of direct experience working with customers on cloud or AI technology adoption

- Working knowledge of model development, including common techniques, frameworks and libraries for pre-training and post-training

PREFERRED QUALIFICATIONS

- Experience bringing technology products to market in a fast-paced environment

- Experience with AI/ML technologies

- Experience presenting to both technical and non-technical executive audiences

- MBA, or Master's degree in management, business administration, economics, engineering, marketing

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, San Francisco - 161,900.00 - 218,600.00 USD annually

USA, CA, Santa Clara - 161,900.00 - 218,600.00 USD annually

USA, MA, Boston - 147,200.00 - 198,700.00 USD annually

USA, WA, Seattle - 147,200.00 - 198,700.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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