Macy's

Sr. Regional Manager, Special Events - DC

Macy's$90K — $120K *
Hospitality & Recreation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree from a 4-year college or university.
  • 5+ years of relevant experience in marketing or events management.
  • Strong communication skills for effective information sharing.
  • Excellent leadership and interpersonal skills for cross-department collaboration.
  • Flexible availability to meet the needs of the department.

Responsibilities

  • Lead and execute in-person and virtual events for customer engagement.
  • Plan and implement in-store events aligned with central marketing strategies.
  • Secure community sponsorships and partnerships to enhance local engagement.
  • Identify opportunities for sales growth through local market initiatives.
  • Support event strategies for targeted business growth in specific areas.
  • Represent the brand at external events and guide local leadership involvement.
  • Act as the main contact for local communications and public speaking.

Benefits

  • Opportunities for professional development and career advancement.
  • Engaging work environment that values collaboration.
  • Access to exclusive brand events and promotions.
  • Flexible work schedule to accommodate personal needs.
Full Job Description
Job Description

Job Overview

The Sr. Regional Manager, Special Events will lead Bloomingdale's Integrated Marketing campaigns and external partnerships to drive brand awareness, customer acquisition, and market share on a localized, Trade Area and Market level. This individual will be charged with understanding the customer base to prioritize resources in order to maximize opportunities. The Sr. Regional Manager, Special Events will play a critical role in representing the Bloomingdale's brand in a positive and professional way that enhances the company's reputation and promotes business objectives.

Essential Functions
  • Supports retention of best customers through in-person and virtual events. Partners with Loyalty and Selling Effectiveness team on strategies to drive engagement and commerce through curated experiences in store and online.
  • Communicates and executes all aspects of in-store event planning that supports the direction of the Central strategy around campaigns, partnerships and company initiatives. Tracks results and provides feedback to central partners. Manages budget.
  • Enhances Central strategy by securing sponsorships, co-branding opportunities and/or community initiatives that build productive local relationships with the intent to build customer base and commerce.
  • Pursues localized opportunities in alignment with Trade Area Vice-Presidents and General Managers to cultivate customers and build sales. This can include, but is not limited to Tourism, Conventions, Corporate or Studio Services. Provides oversight of programs and may include direct supervision of executives or staff dedicated to these functions.
  • Supports local accelerated growth or "focus" businesses with event intensification that builds store animation and experience.
  • Represents the organization at outside special events that support Central or local priorities and partnerships. Guides Trade Area Vice-Presidents and General Managers as to productive involvement in outside organizations and events.
  • Point person for external communication locally and may be called upon to be spokesperson

Qualifications and Competencies
  • Bachelor's Degree from a 4-year college or university.
  • 5+ years related experience.
  • Practices open and continuous communication, values keeping others informed, effectively presenting information in a clear, concise manner.
  • Excellent leadership, facilitation, and interpersonal skills, with the ability to work across functional lines and at many levels.
  • Ability to work a flexible schedule based on department and Company needs.

Essential Physical Requirements
  • Requires prolonged periods of sitting, with occasional standing.
  • Occasionally requires walking, bending, reaching, hearing and talking.
  • Continuous use of computers and other office equipment.
  • Frequently lift/move up to 25lbs.


This job description is not all inclusive; additionally, Macy's, Inc. reserves the right to amend this job description at any time.

About Macy's

Macy's Careers

Join the vibrant team at Macy's—a leader in the retail industry, offering unparalleled job opportunities that empower you to leverage your skills and drive innovation. At Macy's, we are committed to fostering a culture of diversity and professional growth, making it an exciting time to become part of our global community. Work You'll Do Embark on a career at Macy's and be at the forefront of the retail revolution. With a variety of positions available, from in-store roles to corporate leadership, Macy's provides a platform for professional development and career advancement. Whether you're looking for a full-time position or a part-time internship, Macy's offers a dynamic work environment where your contributions are valued and celebrated. Join Macy's market-leading team to help redefine the shopping experience for millions of customers worldwide. Lead through innovation and be part of a company that prides itself on its commitment to leadership and excellence in the retail sector. Transform your career with Macy's through our comprehensive training programs and development opportunities. Work alongside a diverse team of professionals, all driven by a shared goal of delivering exceptional service and driving success in a competitive marketplace. Macy's Employment Experience At Macy's, we understand that our employees are our greatest asset. That's why we offer competitive benefits, including health insurance, retirement plans, and employee discounts, to ensure our team members are supported both personally and professionally. Our commitment to diversity and inclusion is evident in our hiring practices and corporate culture. We strive to create an environment where all employees can thrive and contribute to our collective success. Macy's is not just a company; it's a community where innovation, leadership, and teamwork are at the heart of what we do. Innovative Work Macy's is a place where you can harness your skills to explore new ideas and innovative solutions. Our commitment to innovation is what sets us apart and keeps us at the forefront of the retail industry. Join us and contribute to projects that redefine retail and improve customer experiences across all our channels. Be Part of a Great Team At Macy's, you'll collaborate with talented professionals who are passionate about redefining retail. Our team's unparalleled capabilities and dedication to excellence make Macy's a leader in the industry. Here, your career will flourish as you work on diverse projects and make a real impact on our company's future. Future-Proof Your Career With Macy's, the sky's the limit when it comes to career growth and opportunities. Advance your career through our training and development programs, designed to nurture your professional skills and prepare you for future leadership roles. Grow with us and see how far your ambition can take you. Stay Connected Join Our Team Search for open positions that match your skills and interests at Macy's. We are always on the lookout for passionate, creative, and solution-driven team players. Explore the numerous career paths available and find the perfect fit for you. Keep Up to Date Stay informed with the latest career tips, insider perspectives, and industry-leading insights—all from the people who make Macy's a fantastic place to work. Our careers blog is your go-to resource for everything from interview tips to resume advice. Job Alert Emails Customize your subscription to receive job alerts and the latest news from Macy's. Tailor your preferences to see exciting and rewarding opportunities that align with your career aspirations. Join us and be part of a company that values innovation, leadership, and a diverse workforce.
Learn more about Macy's
Size
88,857 employees
Market Cap
$5.4 billion
Industry
Net Income
-$3.9 billion
Founded
1858
5 Year Trend
-0.4%
Revenue
$18 billion
NASDAQ

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