Checkr

Sr. Product Marketing Manager

Checkr$191K — $225K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years in B2B product marketing with a focus on HR buyers preferred
  • Proven experience managing complex GTM strategies from start to finish
  • Ability to engage and influence at the executive level
  • Exceptional communication skills for persuasive storytelling
  • Thrives in ambiguity and fast-paced environments
  • AI fluency and proficiency in using tools for efficiency
  • A proactive mindset with a commitment to delivering results

Responsibilities

  • Own the full GTM strategy for fraud detection and identity risk solutions
  • Craft compelling narratives to position Checkr's offerings against market trends
  • Equip sales and partnerships teams with resources for consultative selling
  • Conduct comprehensive market and competitive intelligence analysis
  • Act as a subject matter expert in customer interactions and industry events

Benefits

  • Collaborative and fast-paced work environment
  • Learning and development allowance
  • Competitive cash and equity compensation with growth potential
  • Full medical, dental, and vision coverage
  • Financial support for fertility, adoption, and parental planning
  • Flexible PTO policy
  • Monthly wellness stipend
  • In-office perks including free lunches and commuter stipends
Full Job Description
We're looking for a Sr. Product Marketing Manager who will own the positioning and GTM strategy for our fraud detection and identity risk solutions, from messaging through pipeline impact. This is a high-visibility, high-autonomy role. If you thrive on ambiguity and can move fast with rigor, this opportunity may be a great fit for you.

What You'll Do:
  • Own the end-to-end GTM strategy across Checkr's fraud detection and identity risk portfolio and specialized verification products
  • Develop Checkr's fraud narrative, connecting fast-moving trends with Checkr's differentiated position and translating it into crisp, compelling messaging for mid-market and enterprise buyers
  • Ensure our sales and partnership teams understand the challenges we solve for our buyers, and equip them to handle complex, consultative deals with playbooks, talking points, and collateral
  • Own market, customer, and competitive intelligence - from buyer research and win/loss analysis to competitive battlecards - and translate those signals into GTM strategy, pricing input, and product roadmap influence
  • Represent Checkr in customer meetings and industry events as a subject matter expert

What you bring:
  • 6+ years of B2B product marketing experience; experience marketing to HR buyers is a strong plus, background in fraud detection, identity verification, risk, compliance, or security is a strong plus
  • A track record of owning complex GTM programs end-to-end; you've built the strategy and plan and delivered measurable outcomes autonomously
  • Demonstrated ability to operate at the executive level - you've influenced roadmap decisions and earned credibility in rooms where you weren't the most senior person
  • Strong written and verbal communication, with a gift for persuasive storytelling. Your messaging is sharp, and you're comfortable presenting to and fielding questions from executives and customers
  • Comfort with ambiguity and a bias toward action, with an ability to thrive in fast-paced environments and juggle multiple initiatives successfully
  • AI fluency and a knack for leveraging tools to drive efficiency and smarter workflows
  • An A-player mindset with a strong bias for action: you raise the bar, move with urgency, stay resilient through ambiguity, and take ownership to deliver meaningful outcomes


Pay Transparency Disclosure

We use geographic cost of labor as an input to develop ranges for our roles and as such, each location where we hire may have a different range. If this role is remote, we have listed the top to the bottom of the possible range, but we will specify the target range for an exact location when you are selected for a recruiting discussion. For more information on our compensation philosophy, see our website.

On-target Earnings OR Base Salary range (San Francisco, CA)

$191,000-$225,000 USD

Pay Transparency Disclosure

We use geographic cost of labor as an input to develop ranges for our roles and as such, each location where we hire may have a different range. If this role is remote, we have listed the top to the bottom of the possible range, but we will specify the target range for an exact location when you are selected for a recruiting discussion. For more information on our compensation philosophy, see our website.

On-target Earnings OR Base Salary range (Denver, CO)

$162,000-$190,000 USD

What We Offer
  • A fast-paced and collaborative environment
  • Learning and development allowance
  • Competitive cash and equity compensation, and opportunity for advancement
  • 100% medical, dental, and vision coverage
  • Up to $25K reimbursement for fertility, adoption, and parental planning services
  • Flexible PTO policy
  • Monthly wellness stipend


At Checkr, we believe an in office work environment strengthens collaboration, drives innovation, and encourages connection. Our hub locations are Denver, CO; San Francisco, CA; Nashville, TN; and Santiago, Chile. Individuals are expected to work from the office 3+ days a week. In-office perks are provided, such as lunch five times a week, a commuter stipend, and an abundance of snacks and beverages. A relocation stipend may be available for those willing to relocate to a Checkr hub location.

About Checkr

Checkr is a software company that provides background check services to businesses. The company's platform allows employers to quickly and easily screen job candidates, helping to ensure that they are hiring the right people for their organization. Checkr's technology is used by a wide range of companies, from small startups to large enterprises, and the company has received numerous awards for its innovative approach to background checks.
Learn more about Checkr
Size
500 employees
Industry
Founded
2014

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