Sr. Product Manager, Growth

Plug

$180K — $200K *
Transportation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of product management experience with a successful track record in improving conversion funnels.
  • Expertise in designing and analyzing experiments; able to make data-driven decisions quickly.
  • Experience with two-sided marketplaces or high-volume transaction funnels; strong focus on user experience.
  • Familiarity with the intersection of product, marketing, and machine learning (ML).
  • Hands-on experience developing with AI tools; must present previous work.
  • Proactive builder mentality, driven by broad ownership and fluid team roles.
  • Excellent communication skills for clear writing and cross-functional influence.

Responsibilities

  • Own the dealer auction experience, including bidding logic and mobile app build.
  • Manage the end-to-end consumer seller funnel and enhance quote request rates.
  • Design and conduct A/B tests and analysis independently, leveraging customer data.
  • Develop strategies for re-engaging both dealers and sellers.
  • Coordinate programmatic merchandising for dealers based on buying patterns.
  • Collaborate with marketing on top-of-funnel strategies and customer segmentation.
  • Partner with the ML team to optimize quote experiences based on historical data.

Benefits

  • Health, Vision, and Dental insurance
  • 401(k) plan
  • Daily lunch stipend
  • Equity based on role and performance
  • Unlimited PTO
  • Fully stocked kitchen
  • Dog-friendly office
  • Opportunities for ongoing growth and development
Full Job Description
Job Title: Sr. Product Manager, Growth

Team: Product

Location: Onsite - Sawtelle (Between Santa Monica & West LA)

Employment Type: Full-time, Salaried, Exempt

Reports To: SVP of Product & Technology

The Opportunity

We are looking for a Sr. Product Manager, Growth to own both sides of Plug's marketplace throughput: the consumer seller funnel that brings cars in (supply), and the dealer auction experience that moves them out (demand). You will report to the SVP of Product and Technology.

This is a senior individual contributor role. You will own your surface end-to-end, paired closely with an engineer, operating with high agency. You form a hypothesis, run the test, and come back with a result. You will not wait on a committee or a process. Most of the value you create will come from how fast and how rigorously you learn.

You will be stepping into a small, talented team with real momentum and a platform built exclusively for EVs. The funnel is yours to reshape.

What You'll Do
  • Own the dealer auction experience, including bidding logic, engagement mechanics, and the mobile experience, with a native app build from zero to one.
  • Own the end-to-end consumer seller funnel and quote flow, from landing to completed offer, and continuously grow the number of sellers who request a quote.
  • Design and run A/B tests and post-hoc analysis independently, using session replays, customer discovery, and data, without needing to pull in engineering for every experiment.
  • Build re-engagement strategies for dealers and sellers.
  • Drive programmatic merchandising of cars to dealers based on their historical buying patterns.
  • Partner with marketing on top-of-funnel, remarketing, and segmentation.
  • Partner with the ML team on auto-quote coverage and on optimizing the auto-quote versus manual-quote experience.
  • Own the metrics that matter: seller quote requests and funnel conversion on supply, and number of dealers bidding and bid frequency on demand.


What You'll Bring
  • 5+ years in product management, with a track record of owning and measurably improving a conversion funnel.
  • Deep fluency in experimentation: you design tests, own the analysis, and ship decisions fast, with the data to back them.
  • Experience with two-sided marketplaces or high-volume transactional funnels, and a keen eye for user experience.
  • Comfortable operating at the intersection of product, marketing, and ML.
  • Hands-on, shipped experience building with AI tools. As part of the process, we will ask you to show us something you have built.
  • Builder mentality: you act, you do not just plan, and you are energized by broad ownership in an environment where roles are fluid and the lines between product, engineering, and design are blurring.
  • Strong communication skills, able to write clearly and influence cross-functionally.
  • Authorized to work in the US for any employer.
  • Prior experience in automotive, EV, marketplace, or fintech systems is a plus.
Compensation and Benefits

Annual salary: $180,000 to $200,000

Salary ranges reflect independent, third-party benchmarking against national compensation data. Where an individual's actual offer falls within that range depends on a combination of factors, including relevant experience, specialized skills, training and qualifications, current business needs, and prevailing market conditions. Ranges are reviewed periodically and may be adjusted to reflect changing market conditions.

Benefits:
  • Health, Vision, and Dental insurance
  • 401(k) plan
  • Daily lunch stipend
  • Equity (based on role and performance)
  • Unlimited PTO
  • Fully stocked kitchen
  • Dog-friendly office
  • Ongoing opportunities for growth and development

This full-time position is based in Sawtelle (between Santa Monica and West Los Angeles) and is an in-person role. We welcome candidates from all locations to apply, provided they are willing to relocate for the role. Relocation assistance will not be provided for successful candidates. Sponsorship not available at this time.

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