Amazon

Sr. Partner Marketing Manager, NAMER Strategic Customer and Partner Marketing

Amazon$118K — $160K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years in acquisition marketing or channel programs experience
  • Strong analytical skills using data and metrics for improvements
  • Expertise in executing cross-functional marketing programs
  • Experience managing campaigns across various time zones and languages
  • 6+ years of experience with large regional/global system integrators

Responsibilities

  • Develop and own strategic marketing plans for partners
  • Create comprehensive annual marketing strategies aligned with GTMs
  • Plan and execute demand generation programs through the partner
  • Collaborate with GTM organizations to align priorities and lead generation
  • Provide ongoing updates and participate in business reviews with leadership

Benefits

  • Comprehensive health insurance (medical, dental, vision)
  • 401(k) matching and paid time off
  • Parental leave and mental health support
  • Flexible spending accounts and adoption reimbursement
  • Sign-on payments and RSUs included in compensation package
Full Job Description
Amazon Web Services (AWS) is seeking an experienced Senior Partner Marketing Manager to build awareness, create demand and drive revenue with Global System Integrator (GSI) and Multi-national SI/Consulting Partners in North America. This is a unique opportunity to play a key role in an exciting, fast growing business.

This position will be managing the strategic marketing plans for 4-6 large System Integrator, Reseller or Consulting partners. The ideal candidate needs to be able to drive strategic, comprehensive, marketing plans at the highest levels of the organization. Marketing experience with a breadth of channel partners is a must. The goals for this position are to collaborate with the dedicated sales team to design, develop, implement, and measure successful marketing programs that help meet the account objectives. They need to drive partner generated leads, maximize marketing funds, and acquire new customers.

The candidate will have a demonstrated history of building and executing high-impact, data-driven marketing programs with and through large consulting partners. They should be able to build foundational marketing mechanisms, while thinking big on behalf of their customer/partner. They will have experience partnering closely with sales teams to deliver joint account content and programs. They will have excellent interpersonal and written communication skills, executive presence, as well as project and account management skills.

They will be expected to 1/ Develop and own the strategic marketing plan for the partner. 2/ Develop a comprehensive annual marketing strategy and plan that is aligned with GTMs, partner marketing, and global marketing counterparts. 3/ Plan and deliver demand generation programs executed with the partner to acquire new customers, including integrated campaigns, events, and digital marketing. 4/ Work closely with the GTMS organization to understand their priorities and enable them to meet their objectives with focused lead gen activities. 6/ Participates as key stakeholder and business partner with the Americas GTMS, partner marketing, and field marketing leadership. This includes participating in business reviews, providing monthly and quarterly marketing updates, and providing ongoing updates to key stakeholder's teams.

The ideal candidate will have creative marketing ideas to combine with extensive analytic and data-driven customer demand generation experience working at a technology company or Global System Integrator. They should be detail-oriented and organized, capable of handling multiple projects at once, and comfortable dealing with ambiguity and rapidly changing priorities. They will work closely with the partners and the partner sales team to identify specific customer segments and industry verticals to market to with a joint value proposition for adopting AWS. This role requires excellent collaboration and relationship-building skills as they will be required to engage with Product Marketing, Global & Regional Partner Marketing Teams, the AWS Sponsorship Teams, the Partner Sales and Solution Architect organization to execute marketing programs for the Americas. They will be the voice of our partner and customer needs into various internal stakeholders and will share best practices across regions. In addition, they will also be required to manage outside vendors to execute programs and achieve goals, including not limited to, managing Account Based Marketing programs, broad-scale partner programs, etc. They will be expected to Develop and own the Americas strategic marketing plan to drive demand for AWS solutions with new and existing customers, focused on Mid-Market and Enterprise segments.

Key job responsibilities
• Work closely with global Partner Marketing, Field Marketing and Partner Business Development (PDM) sales teams to align priorities and develop partner marketing initiatives.
• Define annual joint marketing strategies, objectives and measures of success with the GSI partner's marketing team
• Develop and execute best-in-class partner co-marketing plans that effectively drive awareness and adoption of AWS compute services
• Manage annual partner marketing budget- generating partner-led opportunities, tracking accruals, marketing spend and reimbursement claims

The North America Partner Marketing team works with top AWS Consulting Partners to develop and execute marketing strategies that align to the partner sales objectives and generate AWS partner-led opportunities. The Sr. PMM will work across many stakeholders to include the partner in appropriate AWS-led marketing motions and amplify the partners' unique value-add. The Sr. PMM will plan and execute marketing campaigns and measure ROI. This role requires tight alignment with regional partner development managers (PDMs) and global counterparts.

BASIC QUALIFICATIONS

- 7+ years of developing and managing acquisition marketing or channel programs experience

- Experience using data and metrics to drive improvements

- Experience building, executing and scaling cross-functional marketing programs

- Experience developing and executing campaigns across a multitude of timezones and languages

- +6 years partner marketing experience with large regional and global system integrator partners

PREFERRED QUALIFICATIONS

- Experience driving direction and alignment with large cross-functional teams and agency partners

- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint

- Experience marketing Cloud services

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Mountain View - 130,000.00 - 185,000.00 USD annually

USA, CA, San Francisco - 130,000.00 - 185,000.00 USD annually

USA, NY, New York - 130,000.00 - 185,000.00 USD annually

USA, TX, Austin - 118,200.00 - 160,000.00 USD annually

USA, VA, Arlington - 118,200.00 - 160,000.00 USD annually

USA, WA, Seattle - 118,200.00 - 160,000.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
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