Application close date:
Applications will be accepted on an ongoing basis until the requisition is closed.

This role is part of Blue Origin corporate functions, providing centralized support across Blue Origin business unit teams, functions, and locations.

The Employer Brand Program Manager will own the strategy, audit, and execution of employer branding initiatives that shape how our company is perceived by external and internal talent. Employer Brand is a net-new function and will require a high level of ownership. This role will partner closely with Recruiting, Marketing, Communications, and Business Leaders to assess and improve the end-to-end candidate experience, scale global brand programs, and build mechanisms that drive measurable hiring outcomes.

This is a highly cross-functional role requiring strong program management, stakeholder influence, and the ability to operate in ambiguity while building net-new programs.

This is an on site, fixed term position (through end of 2026) with benefits eligibility. Relocation not provided.

Key Responsibilities:

• Employer Brand & Candidate Experience Audit
  
  • Conduct comprehensive audits of the external and internal candidate experience across all hiring channels (career site, job boards, events, recruiters, hiring managers, interview experience).
  • Identify gaps, risks, and opportunities to strengthen brand consistency and candidate trust.
  • Define success metrics and inspection mechanisms tied to candidate experience and hiring outcomes.
• Global & International Expansion
  
  • Research and develop employer branding strategies to support international hiring expansion.
  • Partner with regional TA leaders to ensure localized, culturally relevant messaging while maintaining global brand standards.
• Channel Strategy & Optimization
  
  • Own employer brand strategy across platforms including LinkedIn, Indeed, and other external talent marketplaces.
  • Partner with recruiting marketing and vendors to optimize content, campaigns, and performance.
• Military & Early Talent Branding
  
  • Support development and delivery of military and other specialized talent branding initiatives.
  • Ensure appropriate representation and messaging aligned to organizational hiring priorities.
• Executive & Leader External Engagement
  
  • Define and operationalize a leader external engagement strategy (keynotes, conferences, panels, customer events).
  • Partner with executives and communications teams to identify where and how leaders should represent the company externally.
• Training & Enablement Assets
  
  • Develop employer brand training and toolkits for recruiters, hiring managers, and leaders.
  • Ensure consistent brand messaging across all candidate-facing touchpoints.
• Hiring Events & Experiential Programs
  
  • Lead strategy and execution for hiring events, career fairs, and experiential recruiting initiatives.
  • Measure ROI and candidate impact of events and campaigns.

Qualifications:

• 8+ years of experience in program management, employer branding, recruiting operations, or recruiting marketing.
• Proven success auditing and improving end-to-end candidate or customer experiences.
• Strong program management skills, including roadmap development, stakeholder alignment, and execution across multiple workstreams.
• Experience partnering cross-functionally with Recruiting, Marketing, Communications, and Business Leaders.
• Proven track record of operating in ambiguous environments and build programs from scratch.
• Strong written and verbal communication skills, including executive-level communication.

Preferred Qualifications:

• Experience building or scaling employer brand programs in a high-growth or global organization.
• Experience supporting international or multi-region hiring strategies.
• Familiarity with recruiting platforms and job boards (e.g., LinkedIn, Indeed) and performance metrics.
• Experience supporting military or other specialized talent initiatives.
• Experience creating training assets and enablement materials for recruiters and leaders.
• Data-driven mentality with the ability to define and track success metrics tied to hiring outcomes.
• Experience working in or closely with Talent Acquisition Operations or PMO organizations.

Base Pay Range for:
CA applicants is $134,434.00 - $188,207.25CO applicants is $123,611.00 - $173,054.70WA applicants is $134,434.00 - $188,207.25

Other site ranges may differ

Benefits

• Benefits include: Medical, dental, vision, basic and supplemental life insurance, paid parental leave, short and long-term disability, 401(k) with a company match of up to 5%, and an Education Support Program.
• Stock Options for all regular employees (working at least 20 hours/week)
• Paid Time Off: Up to four (4) weeks per year based on weekly scheduled hours, and up to 14 company-paid holidays.
• Dependent on role type and job level, employees may be eligible for benefits and bonuses based on the company's intent to reward individual contributions and enable them to share in the company's results, or other factors at the company's sole discretion. Bonus amounts and eligibility are not guaranteed and subject to change and cancellation. Please check with your recruiter for more details.

Don't meet all desired requirements? Studies have shown that some people are less likely to apply to jobs unless they meet every single desired qualification. At Blue Origin, we are dedicated to building an authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every desired qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.