Sr. Director Marketing Operations

Epicor Software Corporation

$192K — $327K *
Business Services
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years of progressive marketing operations experience
  • 7+ years in team management, preferably internationally
  • Strong track record in data analysis and program effectiveness
  • Advanced proficiency in Microsoft Excel and CRM tools
  • Bachelor's degree required; Master's preferred

Responsibilities

  • Develop and implement marketing technology and analytics vision
  • Lead marketing operations including CRM strategy and administration
  • Collaborate on omni-channel campaign strategies with field marketing
  • Ensure data quality and compliance across marketing systems
  • Drive insights through performance measurement and executive reporting
  • Analyze marketing contributions to pipeline and ROI
  • Mentor and develop a global marketing team

Benefits

  • Hybrid work environment
  • Opportunities for professional development
  • Access to advanced marketing technologies
  • Collaborative work with senior management
  • Global team exposure and interactions
Full Job Description

The Sr Director, Marketing Operations develops the marketing technology, operations and analytics vision, strategy, systems and analytics that enables intelligent decisions and accelerates growth. Partners with executive management for long-term planning and strategy. Leads, mentors and develops a global team.

What you'll be doing

  • Develops the marketing technology, operations and analytics vision, strategy, systems and analytics that enables intelligent decisions and accelerates growth
  • Leads all marketing operations including marketing technology stack strategy, roadmap, administration, lead routing, scoring, segmentation, targeting, campaign tracking and attribution, marketing database contact, quality, data compliance (GDPR) and accuracy.
  • Partners with field marketing to assist in developing omni-channel campaign strategy and plans.
  • Accountable for data quality and accuracy across Marketing systems
  • Drive marketing performance measurement to drive actionable insights with executive-level reporting
  • Monitor, analyze and report on the marketing contribution to pipeline, program ROI, funnel efficiency, TAM penetration and goal achievement
  • Partner with marketing leaders on long-term planning, strategy and infrastructure.
  • Lead, mentor and develop a global marketing technology, operations and analytics team.

What you'll likely bring

  • Ability to interact with senior management; strong communication and presentation skills.
  • Advanced knowledge of Microsoft Excel and other MS Office tools
  • Project management skills
  • Strong knowledge of CRM, Salesforce.com preferred
  • Strong ability to analyze quantitative data to determine program effectiveness, attribution, ROI

What can set you apart

  • 12+ years progressive experience and demonstrated success/knowledge
  • 7+ years managing and developing multi-discipline teams, preferably with international reach across multiple service types
  • 6+ years of specialized/industry experience
  • Bachelor’s degree (or equivalent experience)
  • Master’s degree preferred

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Range:

Minimum: $192,000 USD Maximum: $327,000 USD

The salary range provided reflects the national average for this job title and does not represent compensation specific to Epicor Software Corporation. Actual compensation will vary based on experience, qualifications, and market factors relevant to the position.

Recruiter:

Christi McCall

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