Amazon

Sr. Content Strategist, Technical Content Experience

Amazon$113K — $160K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in digital content management, communications, or content strategy
  • Proficient in data analysis and metrics to drive content improvements
  • Familiarity with content management systems and related tools
  • Skilled in designing content solutions for technical business customers
  • Strong ability to influence stakeholders across various functions without direct authority
  • Experience establishing governance frameworks for large-scale content

Responsibilities

  • Define content ecosystem strategy to meet customer needs and organize properties
  • Create content architecture standards, including taxonomy and category structures
  • Manage content model specifying content types and metadata for AI systems
  • Establish and document content assembly rules for compliant first drafts
  • Maintain the Content Design System as the authoritative resource for content management
  • Define quality criteria to differentiate high-quality content from poor quality
  • Specify content lifecycle stages and management triggers for scalability
  • Drive stakeholder alignment on definitions and content specifications

Benefits

  • Comprehensive health insurance including medical, dental, vision, and prescriptions
  • 401(k) matching program
  • Paid time off and parental leave
  • Employee Assistance Program and mental health support
  • Flexible Spending Accounts and adoption reimbursement coverage
Full Job Description
Join us on the Content Excellence team as a Senior Content Strategist and help define the standards and frameworks that govern AWS technical content.

At AWS, content consistency doesn't happen by accident; it requires clear specifications for how content is structured, organized, evaluated, and managed. As AI transforms content creation and management, these foundational rules become essential for authors and machines alike.

As part of the Technical Content Experience organization, the Content Excellence team is looking for a strategic thinker to define what good content looks like, and then partner with platform teams, content creators, and AI systems to ensure those standards are understood, adopted, and applied. The right candidate thinks in frameworks and systems and influences through clarity and collaboration. They excel at translating ambiguity into actionable specifications that other teams operationalize.

This role requires exceptional communication skills, strong analytical thinking, and the ability to influence without authority.

Key job responsibilities

-Define the content ecosystem strategy that outlines what customer needs AWS content must serve, how properties should be organized, and what content should be single-sourced.

-Create content architecture standards. Define the categories, taxonomy, and organizational structures that enable unified and intelligent content management.

-Manage the content model. Specify content types, components, and metadata that authors and AI systems use as their foundation.

-Establish content patterns. Document assembly rules for each content type so anyone can create or generate compliant first drafts.

-Maintain the Content Design System as the single source of truth for how AWS content should be created and managed.

-Define quality criteria that distinguishes good content from bad, enabling data-driven evaluation and routing decisions.

-Specify content lifecycle stages, triggers, and evaluation criteria that enable proactive management at scale.

-Define gold-standard criteria for AI training corpus curation.

-Drive alignment across stakeholders on definitions, criteria, and specifications.

About the team

The Content Excellence team ensures every piece of AWS technical content delivers a predictable, high-quality experience aligned to customer needs and business outcomes. We define the standards that make this possible at scale: content ecosystem strategy, content architecture, content models, content patterns, quality definitions, governance criteria, lifecycle frameworks, AI training corpus criteria, and the Content Design System.

BASIC QUALIFICATIONS

- 5+ years of digital content management, communications, or content strategy experience

- Experience using data and metrics to determine and drive improvements

- Experience using content management systems and content tools

- Experience designing, planning, and delivering content solutions that meet the needs of technical business customers

- Experience building cross-functional partnerships and influencing stakeholders across the organization to act without having a direct reporting relationship

- Experience establishing governance frameworks or quality criteria for content at scale

PREFERRED QUALIFICATIONS

- Experience implementing change management successfully transitioning programs into large-scale operations

- Experience building ontologies, taxonomies, and semantic relation frameworks

- Experience defining requirements for AI-assisted content systems

- Understanding of content lifecycle management frameworks

- Experience rationalizing or consolidating fragmented content ecosystems

- Experience documenting standards, patterns, or guidelines for broad organizational adoption

- Familiarity with structured content concepts (DITA, component content management, content reuse)

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, VA, Arlington - 113,600.00 - 160,000.00 USD annually

USA, WA, Seattle - 113,600.00 - 160,000.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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