T-Mobile

Sr. Commercial Marketing Manager - Offers Planning & Strategic Initiatives

T-Mobile$109K — $197K *
Telecommunications & Hardware
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree required; Master's/Advanced Degree preferred.
  • 7+ years of marketing experience in software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods.
  • Proven ability to drive cross-functional strategy development.
  • Strong analytical skills with experience in customer and market data analysis.
  • Experience working in fast-paced, dynamic environments.

Responsibilities

  • Develop and implement strategies to enhance customer experience and grow subscriber revenue.
  • Drive high-level business rationale including market and product fit.
  • Define target market and value propositions, prioritizing use cases for strategy execution.
  • Use data analytics and insights to recommend actionable market strategies to senior leadership.
  • Collaborate with product and go-to-market teams for successful product launches.
  • Manage multiple priorities in a rapidly changing environment.
  • Monitor business performance with contingency planning and iterative strategy development.

Benefits

  • Comprehensive medical, dental, and vision insurance.
  • 401(k) plan with employee stock grants and purchase options.
  • Generous paid time off policy including up to 12 paid holidays annually.
  • Childcare subsidies and extensive family support programs.
  • Tuition assistance and college coaching for employees' education.
  • Discounts on mobile service and home internet.
  • Access to additional perks like pet insurance and commuter programs.
Full Job Description
*** This is not a remote role, we are a hybrid environment requiring at least 3 days a week in office. The successful candidate will be located in the Greater Frisco, TX; Bellevue, WA or Overland Park, KS areas*** The Senior Commercial Marketing Manager - Offers Planning & Strategic Initiatives, is responsible for developing and implementing strategies which promote company growth and brand awareness. This role is responsible for developing strategies and business cases for all services and product innovations and current product optimization, factoring in market dynamics, consumer patterns, competitive actions, retailer/channel conflict, etc. The Sr Commercial Marketing Manager will work with multiple internal and external groups such as Market Intelligence, Product, Engineering, Marketing, Program Management and Operations to define and execute strategic vision. Lead the discovery phase for new opportunities and present recommendations to senior leadership. This is a great opportunity for a creative and innovative professional to identify new solutions and carry out projects in a large supported environment. Job Responsibilities: - Develop and implement T-Mobile strategies to continuously improve the customer experience and drive subscriber and revenue growth. - Drive strategy and high-level business rationale - market/product/brand fit, etc. and own T-Mobile service and product roadmap. - Define target, value prop and reason to believe requirements – lead creation of and prioritizing use cases to deliver on strategy. - Develop strategy using data analytics and customer/business insights to clearly articulate the market opportunities and provide recommendations to senior leadership on path forward. - Collaborate closely with product and GTM teams to drive successful product launches and revenue enhancements. - Lead multiple priorities in a fast paced and changing environment. - Monitors business performance including tracking of results, preparing contingencies and developing iterations of the plan in a competitive environment. - May lead/mentor less experienced peers. Required Education: Bachelor's Degree Preferred Education: Master's/Advanced Degree Required Work Experience: 7+ years of marketing experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods Preferred Work Experience: Driving strategy cross functionally Analyzing customer, business and industry data to drive business performance #LI-Corporate • At least 18 years of age • Legally authorized to work in the United States Travel: Travel Required (Yes/No):Yes, 5% DOT Regulated: DOT Regulated Position (Yes/No):No Safety Sensitive Position (Yes/No):No Total Target Cash Earnings Opportunity: $131,160 - $236,640 National Base Pay Range: $109,300 - $197,200 The Total Target Cash Earnings Opportunity represents the expected total cash compensation for this role at target performance, combining base salary and annual incentive opportunity. Actual earnings may be higher or lower depending on individual performance and overall company results.  The base pay range reflects the compensation component of this opportunity. The candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range. To find the pay range for this role based on hiring location, https://paylookup.t-mobile.com/paylookup?reqID=REQ371608¶dox=1 At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Corporate employees are eligible for a year-end bonus based on individual and/or company performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. The incentive component included in the Total Target Cash Earnings Opportunity reflects target performance. Actual earnings included in the Total Target Cash Earnings Opportunity reflect target performance; actual payouts may vary.  At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile’s amazing benefits, check out . Never stop growing! As part of the T-Mobile team, you know the Un-carrier doesn’t have a corporate ladder–it’s more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it’s that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you’re living our values while investing in your career growth–and we applaud it. You’re unstoppable!

About T-Mobile

T-Mobile US, Inc. is a wireless company. As of December 31, 2016, the Company provided wireless communications services, including voice, messaging and data, to over 71 million customers in the postpaid, prepaid and wholesale markets. It provides services, devices and accessories across its brands, T-Mobile and MetroPCS. It provides wireless communication services through a range of service plan options. The Company offers a device trade-in program, Just Upgrade My Phone (JUMP!), which provides customers a specified-price trade-in credit and upgrade eligibility after approximately six months of service; Equipment Installment Plan (EIP), which is designed to provide financing to customers for the purchase of devices, and installment agreements for accessories; T-Mobile Tuesdays, which offers customers free stuff and access to various offers from brands; and T-Mobile ONE and Simple Choice plans.
Learn more about T-Mobile
Size
75,000 employees
Market Cap
$174.7 billion
Industry
Net Income
$3 billion
Founded
2002
5 Year Trend
+16.4%
Revenue
$68.3 billion
NASDAQ

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