Comcast

Sr. Account Manager, Supply Activation, FreeWheel

Comcast$100K — $150K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5 years of relevant experience in account management or operational roles within ad tech, with a preference for digital video or CTV backgrounds.
  • Solid understanding of the programmatic ecosystem, particularly SSP and ad server technologies.
  • Proven success in managing strategic relationships with publishers and programmatic partners.
  • Strong communication skills with the ability to simplify complex technical concepts for business stakeholders.
  • Experience using analytics and reporting tools (e.g., Looker or similar).
  • Ability to work with AI tools and integrate them into daily workflows.
  • Bachelor's degree or equivalent experience.

Responsibilities

  • Partner with Publisher SRMs to optimize publishers' programmatic supply strategies.
  • Analyze marketplace performance to recommend data-driven improvements.
  • Guide publishers on best practices for maximizing CTV and video demand.
  • Collaborate with cross-functional teams to launch new programmatic products.
  • Gather and communicate publisher insights to improve platform offerings.
  • Align supply readiness with demand requirements alongside Demand Activation teams.
  • Engage in meetings to share programmatic insights and assist with troubleshooting.

Benefits

  • Comprehensive benefits package available to eligible employees.
  • Support for physical, financial, and emotional well-being.
  • Personalized options and expert guidance for life's major milestones.
  • Potential for bonuses or commissions based on sales performance.
Full Job Description
Job Summary
The Sr. Account Manager, Supply Activation is a key member of FreeWheel's Global Programmatic Operations organization, responsible for driving programmatic supply strategy, optimizing publisher performance, and enabling the successful activation of advertiser demand across the FreeWheel Marketplace.

Working as a strategic partner to Publisher Strategic Relationship Managers (SRMs) and Publisher Account Managers, the Account Manager will guide partners on best-in-class programmatic supply configuration, support the rollout of new programmatic products, and deliver data-driven insights that help publishers maximize revenue opportunities.

This role sits within the Programmatic Activation pillar, collaborating closely with Demand Activation to ensure end-to-end alignment between supply readiness and demand fulfillment. The ideal candidate is highly collaborative, analytical, and customer-focused, with the ability to translate complex programmatic concepts into actionable recommendations.

Job Description

Core Responsibilities

Publisher Partnership & Supply Strategy
• Partner directly with Publisher SRMs and Publisher Account Managers to support and optimize each publisher's programmatic supply strategy.
• Analyze publisher performance across the marketplace and provide data-driven recommendations to improve supply quality, demand activation, and revenue outcomes.
• Guide publisher teams on programmatic best practices, marketplace configuration, and strategies for maximizing CTV and video demand.

Cross-Functional Collaboration & Product Enablement
• Collaborate with Product, Product Marketing, and Sales Marketing teams to roll out new programmatic products, features, and capabilities to publisher stakeholders.
• Serve as a conduit for platform feedback and customer insights, ensuring cross-functional teams understand publisher needs, challenges, and opportunities.
• Partner with Demand Activation counterparts to align supply readiness with demand requirements across deal setup, optimization, and troubleshooting.

Programmatic Expertise & Technical Guidance
• Maintain a strong understanding of CTV demand trends and how advertisers buy programmatic supply across DSPs and advanced TV buying paths.
• Provide technical guidance on how advertiser demand is activated within the marketplace and how supply-side decisions impact demand fulfillment.
• Act as a subject-matter expert and escalation point for programmatic issues impacting publisher supply performance.

Operational Execution
• Actively participate in Publisher QBRs, business reviews, and strategic meetings, contributing programmatic insights and recommendations.
• Support troubleshooting related to marketplace behavior, ad delivery, supply setup, and network configuration.
• Contribute to the development of scalable processes, documentation, and best practices for the Supply Activation function.
• Work effectively in a fast-paced environment with evolving priorities, demonstrating ownership, adaptability, and a team-oriented mindset.

Minimum Qualifications
• 3-5 years of experience in account management, partner-facing, or operational roles within ad tech; digital video or CTV experience strongly preferred.
• Solid understanding of the programmatic ecosystem, including SSP and ad server technologies, DSP buying behavior, auction dynamics, and cross-platform video environments.
• Demonstrated success managing strategic relationships with publishers, programmatic partners, or enterprise clients.
• Strong consultative, communication, and relationship-building skills with the ability to translate complex technical concepts into business-friendly insights.
• Proven ability to interpret customer needs, solve problems, and drive toward revenue-positive outcomes.
• Proficiency with analytics and reporting tools (e.g., Looker or similar BI dashboards).
• Comfort working with AI-assisted tools and a demonstrated willingness to integrate AI into day-to-day workflows (e.g., Microsoft Copilot, Glean, large language models).
• Highly organized and self-motivated with a track record of delivering against goals.
• Bachelor's degree or equivalent experience.

Preferred Qualifications
• Experience working within or alongside a supply-side platform (SSP) or ad server environment in a publisher-facing capacity.
• Familiarity with CTV supply chain workflows, including programmatic deal types (PMP, PG, open exchange), yield management, and marketplace dynamics.
• Hands-on experience with supply configuration, deal troubleshooting, or programmatic ad operations.
• Understanding of addressability, audience signals, and how identity impacts programmatic demand activation.
• Experience contributing to cross-functional product feedback loops or participating in product roadmap discussions.
• Experience using AI tools beyond basic prompting - such as building structured workflows, automating documentation or reporting tasks, or applying agentic AI approaches to operational processes.

Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills
Analytics, Cross-Functional Collaboration, Operational Execution, Programmatic Analysis

Compensation
Primary Location Pay Range: $100,106.20 - $150,159.30

Targeted Commission: $49,714.00

Our sales compensation programs offer the potential for significant upside above targeted earnings for those who overachieve their sales targets.

Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education
Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience
5-7 Years

About Comcast

FreeWheel manages the economics of content for the enterprise class of entertainment, offering technical infrastructure for revenue rights management and business operations, wrapped in advisory services. They offer advertising sales rights, display, video, mobile ad management, contract management, professional content, ad serving, reporting, analytics, technology, services, advisory services, business operations, programmatic advertising, advertising marketplace, and linear, and online advertising.

Comcast Careers

Joining Comcast means becoming part of a dynamic team committed to shaping the future of media and technology. As a leading company in entertainment, communications, and technology, Comcast offers unparalleled job opportunities designed to foster professional growth and innovation. Work You’ll Do At Comcast, you’ll be part of a culture that cherishes diversity, leadership, and innovation. Our team is at the forefront of the industry, leading changes that redefine how people connect and experience content across the globe. Transform your career with a company that is committed to your professional development. Comcast offers a variety of positions across multiple fields, where your skills will be honed for leadership roles and your career aspirations supported by comprehensive training programs. Join Our Leading Team Be part of a team that values creativity and diversity. Comcast’s commitment to inclusive culture and diversity training ensures that every team member’s voice is heard and valued. This approach not only enhances our work environment but also drives our leadership in the competitive tech industry. Innovate with Us Engage in work that matters with a team of over 100,000 employees worldwide. At Comcast, innovation isn’t just another buzzword—it's at the core of everything we do. From developing groundbreaking technology to reimagining how our customers experience entertainment and communication, your work will influence millions. Internship and Employment Opportunities Start your career with a Comcast internship, where you’ll gain invaluable industry experience, network with professionals, and develop skills that will benefit you throughout your career. For those seeking full-time positions, Comcast’s hiring process is designed to find not just the right skills but the right fit for our culture of growth and innovation. Benefits and Growth Comcast is dedicated to the well-being and advancement of our team members. Enjoy a wealth of benefits that support both your professional and personal life, including health, wellness, and retirement plans. Our employees are encouraged to pursue continuous growth through professional development opportunities and leadership training. Stay Connected Join the Comcast Team Explore job opportunities that match your skills and interests. We are always looking for passionate, curious, and solution-driven team players. Search Comcast jobs today and find out where your career could take you. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Read Careers Blog Job Alert Emails Customize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Comcast. By joining Comcast, you’re not just finding a job—you’re joining a community of innovators who are passionate about creating extraordinary experiences for our customers and for each other.
Learn more about Comcast
Size
31,000 employees
Market Cap
$149.9 billion
Industry
Net Income
$10.5 billion
Founded
1963
5 Year Trend
+7.6%
Revenue
$103.5 billion
NASDAQ

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