Bandwidth

Solution Marketing Manager

Bandwidth$90K — $120K *
Telecommunications & Hardware
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Business/Communications, Computer Science, or related field.
  • Minimum 5 years of marketing experience, including 1 year in product/solution marketing.
  • Basic understanding of product launch cycles and marketing funnels.
  • Strong written and presentation skills for translating technical information.
  • Highly organized self-starter with effective prioritization and time management.

Responsibilities

  • Develop expertise in Bandwidth’s solutions and their market impact.
  • Create and maintain competitive intelligence materials and training for Revenue teams.
  • Collaborate with Marketing and Product teams on solution launches and go-to-market strategies.
  • Contribute to core messaging and value proposition development.
  • Produce various marketing assets including presentations and sales collateral.
  • Gather customer feedback during meetings to inform product improvement.
  • Coordinate proposals for RFIs and RFPs, maintaining marketing tools.

Benefits

  • 100% company-paid Medical, Vision, & Dental coverage for employees and families.
  • Four weeks of PTO for all new hires plus additional PTO for volunteer hours.
  • PTO Embargo policy ensures uninterrupted time off for employees.
  • 'Mahalo moments' grant additional time off for significant life events.
  • Wellness initiatives include 90-Minute Workout Lunches and meetings with a nutritionist.
Full Job Description
What We Are Looking For:

We are seeking a driven Solution Marketing Manager to support product messaging, sales enablement, and market research across a defined set of products within a broader solution area. The ideal candidate is a mid-career marketer who is comfortable operating as a strategic partner across Product, Sales, and Marketing teams - translating technical capabilities into clear, compelling narratives that resonate with target buyers. This is an individual contributor execution role responsible for creating and maintaining enablement materials, marketing collateral, research documentation, and training programs. This person consistently monitors the competitive landscape, develops deep expertise in their assigned solution(s), and ensures Revenue teams are equipped and aligned to hit targets. A data-driven marketer, they actively support product and feature launches, contribute to pipeline acceleration, and play an active role in competitive analysis and insights.

What You9ll Do:
  • Develop broad expertise across Bandwidth9s solutions aligned to a particular market, understanding how our products address key pain points for business customers and communicating that value clearly across audiences.
  • Facilitate competitive intelligence efforts by building and maintaining battlecards, competitive collateral, and training materials that keep Revenue teams sharp and prepared.
  • Partner cross-functionally with Marketing and Product teams to support solution launches and feature releases - operating within the product release cycle to craft relevant communications for partners and customers and execute clear, effective go-to-market plans.
  • Contribute to core messaging work, including value proposition development and messaging pillars, ensuring our positioning is aligned to attract in-market buyers and users.
  • Create a broad range of assets including presentations, product pitches, competitive battlecards, positioning documents, call scripts, sales enablement collateral, demo materials, video scripts, website copy, and more.
  • Attend prospect and customer meetings and gather intelligence through revenue tools such as Clari Copilot, surfacing direct product feedback and routing insights to the appropriate internal teams.
  • Coordinate and write proposals for RFIs and RFPs as needed; maintain solution marketing tools and systems including Highspot, Confluence, Drive, and internal intelligence forms.
  • Engage in cross-functional initiatives that drive efficiency across a matrixed, global organization - owning and achieving personal targets while staying mindful of how they connect to broader team goals.
  • Attend industry events, monitor trade publications, and participate in seminars and webinars to stay current on market conditions, customer needs, and the competitive landscape.

What You Need:
  • Education:
    • Bachelor9s degree preferably in Marketing, Business/Communications, Computer Science or related discipline.
  • Experience:
    • Minimum 5 years of prior marketing experience, with 1 of those in a product/solution marketing or related market-facing role.
  • Knowledge:
    • Basic understanding of the product launch cycle, the marketing funnel, and how solution marketing helps achieve revenue targets.
  • Skills:
    • Strong written and presentation skills with the ability to translate technical information into simple, audience-appropriate language and customer benefits.
    • Highly organized self-starter with a high say-do ratio and a deep sense of ownership over individual and team goals. Effective prioritization and time management, with the ability to operate independently in a matrixed organization.
    • Collaborative team player with strong interpersonal skills and a high degree of professionalism.
    • Ability to travel up to 10% is required.

Bonus Points:
  • Experience:
    • Telecommunications or Communications Software industry experience is a plus

The Whole Person Promise:

At Bandwidth, we9re pretty proud of our corporate culture, which is rooted in our 44;Whole Person Promise.44; We promise all employees that they can have meaningful work AND a full life, and we provide a work environment geared toward enriching your body, mind, and spirit. How do we do that? Well...
  • 100% company-paid Medical, Vision, & Dental coverage for you and your family with low deductibles and low out-of-pocket expenses.
  • All new hires receive four weeks of PTO.
  • PTO Embargo. When you take time off (of any kind!) you9re embargoed from working. Bandmates and managers are not allowed to interrupt your PTO - not even with email.
  • Additional PTO can be earned throughout the year through volunteer hours and Bandwidth challenges.
  • 44;Mahalo moments44; program grants additional time off for life9s most important moments like graduations, buying a first home, getting married, wedding anniversaries (every five years), and the birth of a grandchild.
  • 90-Minute Workout Lunches and unlimited meetings with our very own nutritionist.


Are you excited about the position and its responsibilities, but not sure if you9re 100% qualified? Do you feel you can work to help us crush the mission? If you answered 9yes9 to both of these questions, we encourage you to apply! You won9t want to miss the opportunity to be a part of the BAND.

About Bandwidth

Bandwidth is a telecommunications company that provides cloud-based communications services to businesses. The company was founded in 1999 and is headquartered in Raleigh, North Carolina. Bandwidth's services include voice and messaging APIs, 911 access, and phone number management. The company's customers include some of the largest and most innovative companies in the world, including Google, Microsoft, and Zoom. Bandwidth is committed to providing reliable and scalable communications solutions that help businesses connect with their customers and employees.
Learn more about Bandwidth
Size
1,100 employees
Market Cap
$577 million
Industry
Net Income
-$43.9 million
Founded
1999
5 Year Trend
+26.4%
Revenue
$343.1 million
NASDAQ

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