Google

Social Media Manager, Devices, Platforms & Devices Marketing

Google$116K — $167K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience
  • 4 years in consumer-facing social media marketing
  • 1 year in program management
  • Cross-functional collaboration experience

Responsibilities

  • Develop and manage editorial content and calendars for social media
  • Lead planning and launch for new social channels
  • Brief agencies on topics and priorities, providing creative feedback
  • Manage approvals for social assets with multiple teams
  • Monitor and oversee outgoing social posts and activity reporting

Benefits

  • Health, dental, vision, life, disability insurance
  • 401(k) with company match
  • 20 days of vacation per year
  • 40 hours of sick time per year
  • 28-30 weeks maternity leave
  • 18 weeks baby bonding leave
  • 13 paid holidays per year
Full Job Description
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This role may also be located in our Playa Vista, CA campus.

In accordance with Washington state law, we are highlighting our comprehensive benefits package, which is available to all eligible US based employees. Benefits for this role include:

  • Health, dental, vision, life, disability insurance
  • Retirement Benefits: 401(k) with company match
  • Paid Time Off: 20 days of vacation per year, accruing at a rate of 6.15 hours per pay period for the first five years of employment
  • Sick Time: 40 hours/year (increased to 69 hours/year for Seattle) including 5 discretionary sick days per instance
  • Maternity Leave (Short-Term Disability Baby Bonding): 28-30 weeks
  • Baby Bonding Leave: 18 weeks
  • Holidays: 13 paid days per year


Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Los Angeles, CA, USA; Mountain View, CA, USA; New York, NY, USA; Portland, OR, USA; Seattle, WA, USA; San Francisco, CA, USA.

Minimum qualifications:
  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in consumer-facing social media marketing with capability across traditional social media channels and newer social entrants.
  • 1 year of experience in program management.
  • Experience working cross-functionally with various stakeholders and teams.

Preferred qualifications:
  • Consumer tech experience with strong understanding of product positioning and marketing and a strong understanding of how social performance connects to brand marketing objectives and business KPIs.
  • Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
  • Social channel management and experience with social media content publishing and reporting tools.
  • Experience driving earned conversation on social media and in PR.
  • Experience with global, regional, and local dynamics.
  • Experience with agency management.


About the job

Social Marketers establish the foundation for integrating social into all Google user touch points -- from advertising campaigns to event marketing to customer service -- in a clear and consistent way. We collaborate cross-functionally with product marketing leads to help align earned awareness marketing with the product and business roadmap. You will use data-driven analysis and insights to improve campaign effectiveness and value to the business, as well as exemplary online advertising solutions across Google's key marketing initiatives.

The Pixel Social team is where cutting-edge tech meets culture in real time. We don't just post; we shape how the world sees and experiences Pixel. As a team, we build hyper-creative, social-first campaigns that turn innovative hardware and AI features into relatable, viral moments. We tell stories that connect deeply with tech enthusiasts and everyday creators alike.

As a Social Media Manager for Devices, you will partner with and report to the head of the Devices social team. You will focus on supporting social campaigns across multiple existing social channels on various platforms while also preparing for the launch of net-new social channels. You will be a leader of the brand and products and be an expert on executing our social media strategy for every product launch, event, software update, activation, and campaign, in addition to day-to-day editorial calendars and creation of engaging and share-worthy evergreen social content. You'll work cross-functionally internally and with external agency partners to identify opportunities for new campaigns and marketing moments.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $116000 - $167000 (USD) 15% bonus target equity benefits

Learn more about benefits at Google .

Responsibilities
  • Develop and manage editorial content and calendars for the across social media by collaborating with internal stakeholders to make sure we capture all relevant topics.
  • Lead the planning and launch phases for two net-new social channels set to launch in early 2026 .
  • Responsible for briefing agencies on upcoming topics and priorities, delivering creative feedback based on brand guidelines, creative strategy, and any input from partners or internal stakeholders.
  • Manage all approvals for social assets and toolkits, working with internal creative, PMMs, legal, partners, and marketing leads to collect feedback and secure approval by launch dates.
  • Monitor and manage all outgoing social posts, working with our social agency to create a calendar of posts and report on overall performance of evergreen social activity on a weekly, monthly, and quarterly basis.


Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google's Applicant and Candidate Privacy Policy .

About Google

Google is a multinational technology company that specializes in Internet-related services and products. These include online advertising technologies, search engine, cloud computing, software, and hardware. Google was founded in 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University. The company has grown tremendously since then and has become one of the most valuable companies in the world. Google's mission is to organize the world's information and make it universally accessible and useful.
Learn more about Google
Size
156,500 employees
Market Cap
$1,115.4 billion
Industry
Net Income
$40.2 billion
Founded
1998
5 Year Trend
+23.3%
Revenue
$182.5 billion
NASDAQ

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