Social Media Manager, Community

Jerry Insurance Agency, LLC

$70K — $95K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years in community management or organic social, ideally in fintech or insurtech
  • Strong understanding of SEO and LLMs
  • Ability to craft engaging, authentic content that resonates with audiences
  • Experience in building and nurturing online communities
  • A hands-on approach to community engagement, valuing authentic trust over quick wins

Responsibilities

  • Build and expand Jerry's organic presence on platforms like Reddit and TikTok
  • Create a strategic playbook for community engagement best practices
  • Develop and grow active subreddits as trusted community spaces
  • Design a scalable content strategy that maintains authenticity
  • Collaborate with Growth and Content teams to align messaging across channels
  • Track and analyze community metrics to measure engagement and impact

Benefits

  • Health, dental, and vision coverage
  • Paid time off and paid parental leave
  • 401(K) plan with employer matching
  • Wellness benefits
  • Opportunities for equity grants
Full Job Description
What you\'ll own:
  • Build and grow Jerry\'s organic presence across key channels like Reddit, Quora, YouTube, and TikTok - the places our customers actually congregate
  • Develop Jerry\'s playbook for how to show up in each community: when to post, when to reply, when to stay silent
  • Grow Jerry\'s subreddits into active, trusted communities
  • Build a content and engagement strategy that scales without losing authenticity, leveraging AI where it helps
  • Work with Growth and Content teams to ensure consistency across channels
  • Measure what matters: sentiment, share of voice, referral traffic, and LLM citation

Who you are:
  • A platform native with a visceral dislike of corporate-speak - you write with a tone that earns upvotes and moves naturally across Reddit, TikTok, and Quora
  • 3+ years in community management or organic social, ideally in fintech, insurtech, or another consumer facing and/or regulated category
  • A strategic operator who builds systems, not just vibes - you understand SEO and how LLMs cite sources
  • Proven ability to make "boring" or "stressful" categories feel human, authentic, and worth following
  • A patient, curious long-game player who values organic trust over quick PR wins

While we appreciate your interest and application, only applicants under consideration will be contacted.

The successful candidate\'s starting pay will fall within the pay range listed on this job posting, determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Ranges are market-dependent and may be modified in the future. In addition to base salary, the compensation may include opportunities for equity grants.

We offer a comprehensive benefits package to regular employees, including health, dental, and vision coverage, paid time off, paid parental leave, 401(K) plan with employer matching, and wellness benefits, among others. Equity opportunities may also be part of your total rewards package. Part-time, contract, or freelance roles may not be eligible for certain benefits.

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