Social Media & Community Manager

ViaVia Corporation

$90K — $110K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5 years in social media, brand, or community management
  • Portfolio demonstrating experience and results
  • Strong written communication for varied contexts
  • Empathetic and community-oriented approach
  • Ability to thrive in a fast-paced, early-stage environment
  • Fluency in Instagram and TikTok, with curiosity for emerging trends

Responsibilities

  • Own daily social media posting, particularly on Instagram and TikTok
  • Execute content calendar in line with brand initiatives
  • Spot and leverage trends in real-time for brand engagement
  • Create and edit social content collaboratively with team members
  • Capture content from events and brand moments effectively
  • Manage community interactions with a warm and prompt response
  • Track content performance and provide actionable insights

Benefits

  • Medical, dental, vision, and life insurance with generous contributions
  • 401(k) plan
  • Paid time off and company holidays
  • Paid parental leave
  • Equity opportunities
Full Job Description
About the job Social Media & Community Manager

Location

New York, NY
This role will report to our Manhattan office three days per week.

About the Role

We're looking for a Social Media & Community Manager to own BNTO's social presence and bring our community to life. This is a creative, community-first position for someone who lives at the intersection of fashion, culture, and digital storytelling.

You'll work closely with other members of the marketing team, owning the day-to-day while shaping the bigger picture. If you're energized by building something from the ground up, love fashion, move fast, and know what's trending before it trends, this role is for you.

Roles & Responsibilities Include

Social Media
  • Own day-to-day posting across social platforms with a focus on Instagram and TikTok
  • Execute a content calendar aligned with brand campaigns, drops, and cultural moments
  • Spot trends early, move fast, and participate in real-time cultural conversations in BNTO's voice

Content Creation
  • Create, film, and edit social-native content with other team members and bringing on outside content creators as needed
  • Capture content at events, activations, and everyday brand moments
  • Be comfortable being on camera as needed
  • Bring a strong visual instinct and an eye for what performs

Community
  • Manage comments, DMs, and community interactions with warmth and speed
  • Engage authentically with subscribers, creators, and brand partners
  • Identify and nurture top community members and brand advocates
  • Support ambassador and creator community initiatives

Performance & Optimization
  • Track content performance and engagement metrics across platforms
  • Share clear insights on what's resonating and what isn't
  • Test new formats, platform features, and creative approaches


Experience & Skills Include
  • 3 to 5 years of experience in social media, brand, and/or community, with a portfolio or channel that shows it
  • Genuine passion for fashion, trends, and culture; you know what's relevant and why it matters
  • Strong written communication skills with the range to nail a caption and write a thoughtful DM response in the same breath
  • Empathetic and community-first, even in challenging situations
  • Comfortable working cross-functionally with a distributed team
  • Nimble, scrappy, and high-urgency; you thrive in a fast-paced, early-stage environment and pitch in wherever needed
  • You believe feedback is a gift; you can receive and grow from feedback, and you can appropriate provide feedback to others as needed
  • Deep platform fluency across Instagram and TikTok, with genuine curiosity for what's coming next
  • Ability to travel domestically as needed
  • Experience in fashion and video editing a plus


Compensation & Benefits
  • Pay range of $90,000 to $110,000, depending on relevant factors such as experience, skill sets and the final job level. The higher end of this range is reserved for candidates with higher experience and qualifications.
  • We offer medical, dental, vision and life insurance with generous company contributions, a company 401(k) plan; PTO policy with company holidays and paid parental leave; and generous equity.


Background Check: ViaVia Corporation will make a conditional job offer in line with local, state and federal laws, and a subsequent criminal, education, and employment history background check will then be issued.

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