Uber

SMB Marketing Manager I, Uber for Business

Uber$132K — $147K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in B2B Marketing, Growth Operations, or Strategic Consulting
  • Bachelor's degree
  • Proven ability to build scalable processes with a systems thinking approach
  • Strong executive presence to lead and influence without direct authority
  • Excellent communication skills to craft comprehensive solutions for diverse needs

Responsibilities

  • Develop and manage impactful marketing programs for SMB audiences globally
  • Optimize customer engagement programs to drive retention and upsell
  • Create frameworks and playbooks for scalable future campaigns
  • Identify bottlenecks in the B2B buyer journey and deploy interventions
  • Collaborate with Data Science to track program health via dashboards
  • Foster a rigorous testing culture with A/B testing and incrementality studies
  • Coordinate between Growth, Product, and Sales teams to align marketing initiatives

Benefits

  • Participation in Uber's bonus program
  • Potential equity awards
  • Eligibility for 401(k) plan
  • Access to various employee benefits
Full Job Description
Job Description

About the role

As the SMB Marketing Manager for Uber for Business, you will be the architect of our marketing engine, leading programs across the funnel including self-serve demand generation, funnel conversion, and scaled customer engagement. You will sit at the intersection of strategy and execution, responsible for designing, implementing, and optimizing marketing programs that drive growth across international markets. You will bridge the gap between high-level annual planning and the day-to-day deployment of scaled campaigns, ensuring every initiative is data-driven, repeatable, and aligned with our global OKRs.

What you'll do
  • Acquisition Campaigns: Develop and manage impactful marketing programs for the SMB audience (e.g., Awareness campaigns, seasonal demand campaigns, referral programs) that can be deployed globally across multiple regions.
  • Customer Programs: Develop and optimize customer engagement programs to help drive retention and promote upsell/x-sell
  • Operational Excellence: Build the frameworks and playbooks that allow campaigns to be repeated in future years, and regional teams to adopt global initiatives, with minimal friction.
  • Funnel Insights: Be the voice of the customer to help improve end-to-end B2B buyer journey to identify bottlenecks and deploy scaled interventions to improve conversion rates.
  • Marketing Analytics: Partner with Data Science to build dashboards that track program health across different global cohorts.
  • Testing Culture: Lead a rigorous "test and learn" agenda, using A/B testing and incrementality studies to prove the value of scaled channels.
  • Stakeholder Orchestration: Act as the primary connector between Growth, Product, and Sales teams to ensure marketing programs support the broader business ecosystem.
  • Executive Communication: Regularly present key strategies and results to the x-functional leadership team across product, marketing, ops, and sales teams.


Basic qualifications
  • 5+ years in B2B Marketing, Growth Operations, or Strategic Consulting
  • Bachelors degree
  • Systems Thinking: Proven ability to build processes that work at scale; you think in terms of "flywheels" rather than one-off campaigns
  • Executive Presence: Ability to lead meetings with senior stakeholders and influence cross-functional partners without direct authority
  • Excellent communication: Ability to identify and provide comprehensive solutions for varying needs


Preferred qualifications
  • Resourcefulness and passion for our mission
  • An extremely proactive, self-starter mentality with excellent organizational skills
  • Team-first attitude and ability to partner across multiple teams within operations, sales, product, and other functions


Responsibilities

For New York City, NY-based roles: The base salary range for this role is USD $132,000 per year - USD $147,000 per year.

For San Francisco, CA-based roles: The base salary range for this role is USD $132,000 per year - USD $147,000 per year.

For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits.

About Uber

Uber Entertainment, Inc. is a privately held video game development company headquartered in beautiful downtown Kirkland, WA. Uber is currently developing Planetary Annihilation, a next generation real time strategy game of epic proportions.

Uber Careers

There has never been a better time to join our global team of Uber professionals—pioneers in the world of transportation and technology. Work you’ll do Join Uber’s industry-leading team to help drive forward the future of mobility and logistics for some of the world’s most dynamic cities and populations. Transform the way the world moves with the brightest minds at Uber, where innovation meets functionality to create solutions for everyday challenges. Lead from a unique position in the marketplace, at the intersection of technology, operational excellence, and user-centric design. Work with a global team of business and technology advisors to help clients and cities navigate their paths towards more efficient and sustainable urban transport solutions. Collaborate with a diverse group of Uber experts worldwide – a team dedicated to rethinking and improving the way the world moves. Introducing the Uber Innovation Hub We are building a market-leading team to pioneer advancements in transportation and logistics, ensuring Uber remains at the forefront of mobility solutions. Do innovative work Join a group of exceptional professionals where your skills in technology, leadership, and creativity can flourish. At Uber, innovation isn’t just a buzzword—it's the core of everything we do. Deliver targeted solutions through a depth and breadth of expertise and innovation that’s second to none, enhancing how cities, companies, and communities connect. Be part of a great team Engage with a wide-ranging technology stack and harness the unparalleled capabilities, global scale, and collective problem-solving skills of our diverse team. Future-proof your career Advance your career with Uber’s commitment to professional growth, offering extensive training, development, and certification support. Go as far as your ambition takes you with limitless job opportunities in a company that’s reshaping the world’s approach to transportation. Explore Uber’s approach to predictive maintenance ensures our fleet remains ready and efficient, reducing downtime and improving service reliability. Our end-to-end mobility solutions are transforming the way cities think about transportation, making Uber a key player in the future of urban mobility. The Uber Leadership and Innovation Alliance Our combined service capabilities, global scale, and joint solution development help overcome challenges and lead transformation in the transportation industry. Clients and cities around the globe look to Uber for new strategies and solutions to drive growth and innovation in the digital era. Stay connected Join Our Team Search open positions that match your skills and interest. We look for passionate, curious, creative, and solution-driven team players ready to redefine the world of mobility. SEARCH UBER JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who drive at Uber. READ CAREERS BLOG Job Alert Emails Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Uber.
Learn more about Uber
Size
29,300 employees
Market Cap
$48.6 billion
Industry
Net Income
-$6.7 billion
Founded
2009
5 Year Trend
+35.3%
Revenue
$11.1 billion
NASDAQ

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