SEO Strategist/Growth SEO Lead

Retell AI

$170K — $230K *
US-AnywhereRemote in San Francisco, CA
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in SEO or growth roles
  • Proven track record of driving 10x+ growth through SEO
  • Strong experience with technical SEO and on-page optimization
  • Hands-on execution; ability to not just plan but also execute
  • Experience utilizing AI tools for scaling content and workflows

Responsibilities

  • Own SEO strategy from start to finish
  • Define winning SEO approaches across various channels
  • Build core content pillars that dominate key topics
  • Create programmatic SEO and scalable content systems
  • Leverage AI for content generation and maintenance
  • Enhance site architecture and performance for SEO
  • Integrate SEO into product surfaces and workflows

Benefits

  • 100% coverage for medical, dental, and vision insurance
  • $70/day DoorDash credit for meals and snacks
  • $200/month wellness reimbursement for fitness-related expenses
  • $300/month commuter reimbursement
  • $75/month phone bill reimbursement
  • $50/month internet reimbursement
Full Job Description
ABOUT THE ROLE

We're hiring an SEO Strategist to own organic growth end-to-end, from strategy to execution.

You will be responsible for building a compounding growth engine across:
  • Google search
  • AI-native surfaces (ChatGPT, Perplexity, etc.)
  • Programmatic and product-driven SEO


This is a high-ownership role. You won't just optimize pages, you'll design systems, build content moats, and create leverage.

KEY RESPONSIBILITIES

Own SEO strategy end-to-end
  • Define how Retell wins across search and AI discovery channels

Build content as "source of truth"
  • Create and maintain core content pillars that dominate key topics
  • Ensure consistency across docs, blog, landing pages, and product

Design scalable growth systems
  • Build programmatic SEO and repeatable content loops
  • Turn one idea into hundreds or thousands of high-quality pages

Leverage AI deeply
  • Use AI to generate, maintain, and evolve content
  • Build workflows that keep content fresh and accurate over time

Own technical SEO and on-page optimization
  • Improve site architecture, indexing, crawlability, and performance
  • Continuously optimize pages for both ranking and conversion

Partner with product and engineering
  • Embed SEO into product surfaces and user workflows
  • Influence how the product itself generates organic growth

Experiment aggressively
  • Test unconventional ideas
  • Move fast, learn fast, and double down on what works


YOU MIGHT THRIVE IF

Must have
  • 5+ years of experience in SEO or growth roles
  • Proven track record of driving 10x+ growth through SEO
  • Strong experience with technical SEO and on-page optimization
  • Hands-on execution, you don't just plan, you ship
  • Experience using AI tools to scale content and workflows

Nice to have
  • Experience with programmatic SEO
  • Experience optimizing for AI-native search (ChatGPT, Perplexity, etc.)
  • Background in SaaS, developer tools, or technical products
  • Startup experience or working in fast-moving environments
JOB DETAILS
  • Cash: 170k-230k per year
  • Equity: Equity Provided
  • Location: Redwood City, CA, US
  • US Visas: Retell AI is open to sponsoring work authorization for qualified candidates, including H1B/H-1B, TN, L-1, E-3, F-1 (OPT/CPT), and O-1 visas.


OTHER BENEFITS
  • 100% coverage for medical, dental, and vision insurance
  • $70/day DoorDash credit for unlimited breakfast, lunch, dinner, and snacks
  • $200/month wellness reimbursement (gym, fitness classes, etc.)
  • $300/month commuter reimbursement (gas, Caltrain, etc.)
  • $75/month phone bill reimbursement
  • $50/month internet reimbursement


COMPENSATION PHILOSOPHY
  • Best Offer Upfront: Choose from three cash-equity balance options; no negotiation needed.
  • Top 1% Talent: Above-market pay (top 5 percentile) to attract exceptional builders.
  • High Ownership: Small teams, >$1M revenue/employee, and significant equity.
  • Performance-Based: Offers tied to interview performance, not experience or past salaries.


INTERVIEW PROCESS
  1. Resume Screening (15 min)
    • Look for real growth metrics (not vanity work)
    • Evidence of 10x outcomes
  2. Hiring Manager Experience Screening (30min)
  3. SEO Deep Dive (30 min)
    • Walk through past projects
    • What worked, what didn't, why
    • Identify true ownership vs surface-level involvement
  4. Onsite (2-3 hours)
    • Live Strategy Exercise
      • "How would you grow Retell from X 1 Y using SEO?"
      • Evaluate thinking in systems, prioritization, creativity

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