Role OverviewWe're hiring our first dedicated SEO / GEO Lead. You will own Harvey's visibility across both traditional search (Google, Bing) and the fast-growing AI answer layer: ChatGPT, Perplexity, Google AI Overviews, AI Mode, Claude, and emerging agentic interfaces.
This is a high-ownership individual-contributor role with a clear path to building a team. You'll define the roadmap, set the standards, and execute - partnering closely with content, product marketing, web, engineering, and data to make Harvey the authoritative answer wherever our buyers are looking.
The person who succeeds here is not an SEO purist and not an GEO theorist - they're someone who understands that both disciplines are now inseparable, and who can build the infrastructure and content strategy that wins in both worlds.
What You'll DoOwn Harvey's Organic Search Strategy- Define and execute the SEO strategy and roadmap across harvey.ai and all Harvey web properties, balancing quick wins with compounding investments.
- Build and maintain an SEO playbook: processes, templates, and guardrails, that scales content production without sacrificing quality or search integrity.
- Own the content calendar for SEO-driven pieces in partnership with content, PMM, engineers, spanning buyer journey stages from awareness to purchase.
- Develop and own Harvey's AEO / GEO strategy: ensure Harvey is consistently cited, referenced, and surfaced when our buyers query AI answer engines.
- Implement entity consistency across all Harvey web properties and optimize content for extractability.
- Partner with thought leadership to grow Harvey's LLM citation footprint with earned mentions.
- Build a monitoring infrastructure to track Harvey's presence and accuracy in AI-generated answers across major platforms.
- Partner with engineering on web infrastructure decisions that affect crawlability and indexing
- Establish SEO observability: automated alerting for ranking drops, crawl anomalies, indexing failures, and Core Web Vitals regressions.
Analytics, Measurement & Experimentation- Build and own analytics that track organic performance: from keyword rankings and impressions to pipeline attribution.
- Design and run controlled SEO and CRO experiments with statistical rigor; translate results into recommendations and report findings to leadership.
- Develop a measurement framework for AEO.
- Connect organic performance to revenue outcomes: pipeline, demo requests, trial signups, and attributed ARR.
Cross-Functional Leadership- Collaborate with engineering on infrastructure and platform decisions that affect search performance.
- Partner with content, PMM, and design to embed SEO and AEO best practices into the content creation workflow from the start.
- Present SEO/AEO strategy, roadmap, and performance to marketing leadership and company stakeholders
- Proactively identify and scope opportunities to grow the function
What You HaveRequired- 8+ years of hands-on SEO experience, with demonstrable and measurable results.
- Recent, dedicated focus on AEO / GEO: you have built a program or owned a meaningful AEO workstream.
- B2B SaaS background required: you understand enterprise buyer journeys, long sales cycles, and how to map content to pipeline, not just traffic.
- Deep technical SEO fluency.
- Proficiency with core SEO/GEO tools.
- Familiarity with experimentation platforms (Statsig, Optimizely, or similar) and a working understanding of A/B test design and statistical significance.
- Experience with international SEO and hreflang implementation (Harvey operates globally).
- Data-driven mindset with the ability to turn analytics into prioritized action
- Strong cross-functional communication
- High agency and growth mindset
Compensation$196,000 - $294,000 USD
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