Senior Territory Sales Manager

Capital Health Plan

$75K — $95K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience
  • 5+ years in business development, sales, or healthcare roles
  • Proven ability in developing market expansion strategies
  • Strong relationship-building skills with diverse stakeholders
  • Excellent communication and presentation skills
  • Analytical skills for market data interpretation
  • Experience with sales pipelines and CRM systems

Responsibilities

  • Lead strategic growth initiatives for health plans
  • Develop and execute market expansion strategies
  • Build and maintain relationships with brokers and community partners
  • Identify new growth opportunities in existing markets
  • Collaborate with internal teams to support enterprise growth
  • Manage sales pipelines and conversion activities
  • Engage in community outreach and enrollment campaigns

Benefits

  • Full-time employment
  • Opportunity for strategic leadership
  • Engagement in community development
  • Role with impact on health plan growth
  • Potential for professional development in healthcare sales
Full Job Description
Location: Panama City, FL

Department: Sales

F/T or P/T status: Full-time

FLSA Status: Exempt

About the role:

We are seeking a Senior Territory Sales Manager to lead strategic growth initiatives across Capital Health Plan's Individual (ACA), Medicare Advantage, and Group product lines. This role is responsible for developing and executing market expansion strategies that drive membership growth, revenue, and brand presence in existing and emerging markets.

The Senior Territory Sales Manager serves as a strategic field leader, partnering with internal teams and external stakeholders to build relationships, expand community presence, and identify new growth opportunities. This role combines business development, field marketing, and sales execution to support enterprise growth and market penetration.

We're looking for someone who has:
  • Bachelor's degree from an accredited four-year college or university, or equivalent education and experience
  • Minimum of five years of experience in business development, sales, field marketing, or healthcare growth roles
  • Strong ability to develop and execute territory-based growth and market expansion strategies
  • Experience building and maintaining relationships with brokers, employers, providers, and community partners
  • Strong communication and presentation skills with the ability to engage diverse audiences
  • Ability to analyze market data, trends, and competitive activity to inform strategy
  • Experience managing sales pipelines, lead generation, and conversion activities
  • Proficiency with CRM systems and Microsoft Office applications

Highly preferred candidates also have:
  • Active Florida 2-15 Health & Life Insurance License (or ability to obtain within 90 days)
  • Experience with ACA, Medicare Advantage, and Group insurance products
  • Experience working in managed care or health plan environments
  • Experience supporting growth in rural or underserved markets
  • Strong knowledge of CMS regulations and insurance marketplace dynamics
  • Experience leading community outreach, enrollment campaigns, and field marketing initiatives


Must have the ability to pass a background check and drug screening test.

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