Senior Territory Manager, Membership Growth

AssuranceAmerica

$100K — $120K *
US-AnywhereRemote in Texas, US
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years in territory/channel sales or business development required.
  • Bachelor's degree in business or related field preferred.
  • Proven ability to build trust and nurture long-term relationships.
  • Experience in developing and executing territory growth strategies.
  • Strong presentation and communication skills required.
  • Analytical skills with experience using CRM and sales data needed.
  • Willingness to travel frequently across Texas and Arizona.

Responsibilities

  • Drive growth of Roadside Assistance and Membership in the West Region.
  • Manage sales through independent agents and business partnerships.
  • Build and nurture relationships with agents and channel partners.
  • Lead new-state launches and prepare agents for market entry.
  • Create and execute development plans, incentives, and training for agents.
  • Gather market insights and help shape Membership offerings.
  • Represent AssuranceAmerica at industry events and partner meetings.

Benefits

  • Frequent travel opportunities across a vibrant West Region.
  • Exposure to diverse industry events and conferences.
  • Opportunity to nurture relationships with various partners.
  • Potential to shape and influence market strategies and partnerships.
Full Job Description

Each day at AssuranceAmerica is different, but as a Sr. Territory Manager for Membership Growth will:

  • Own and drive growth of Roadside Assistance and, as it develops, Membership across the West Region, with a primary focus on Texas and Arizona.
  • Own sales of Roadside Assistance and Membership through independent agents, while partnering with the business owners for Contact Center/retail, direct/web, and national accounts to support coordinated growth across channels.
  • Create, build, and nurture trusted relationships with independent agents and channel partners, working closely with the Personal Auto sales team to increase awareness, adoption, and sustained production.
  • Drive new-state launches by creating excitement, educating and motivating agents, coordinating field readiness, addressing barriers, and building early sales momentum.
  • Build and execute territory and partner-development plans, agent incentives, training, presentations, campaigns, and practical sales playbooks that translate strategy into measurable growth.
  • Become the field expert on Roadside Assistance, gather agent and customer insights, monitor the market, and help shape future Membership benefits, positioning, and go-to-market plans.
  • Represent AssuranceAmerica at agent meetings, expos, industry conferences, and partner events, and cultivate future affinity and distribution partnerships.
  • Maintain a strong in-market presence through frequent travel across Texas and Arizona, with additional travel across the West Region as needed.

About YOU

Requirements

  • 10 years of relevant experience in territory sales, channel sales, relationship management, business development, strategic partnerships, or a comparable customer-facing growth role; demonstrated success in a company field sales role may substitute.
  • Bachelors degree in a field that yields knowledge business, and demonstrates the ability to learn and apply complex material, complete long-term goals, and apply analytical thinking in a professional environment.
  • A demonstrated record of earning trust, creating mutual value, influencing without direct authority, and nurturing productive long-term partner relationships.
  • Experience developing a territory or partner portfolio and converting strategy, follow-through, and market insight into measurable growth.
  • Strong presentation, facilitation, and communication skills, including comfort representing the business at conferences and large partner meetings.
  • Commercial judgment, curiosity, and disciplined use of CRM, pipeline, sales, and performance data.
  • Ability and willingness to travel frequently across Texas and Arizona, with additional West Region and event travel as needed.
  • Valid drivers license with MVR that meets company-car policy requirements.

Preferred

  • Professional working proficiency in English and Spanish is highly preferred, but not required, particularly for communicating with agents, customers, and business partners.
  • Experience in roadside assistance, membership programs, automotive services, affinity products, insurance distribution, partner activation, or an emerging growth business.

Physical Requirements

  • Ability to travel in assigned territory weekly and to other locations as needed for events and meetings.
  • Prolonged periods sitting and driving or at a desk and working on a computer.
  • Must be able to lift 15 pounds at times.
  • Must be able to navigate the physical premises of various organizations.

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