Senior Specialist Digital Shelf

Nestle Operational Services Worldwide SA • $98K — $135K *
Arlington, VA 22204In-Person
Retail & Consumer Goods
5 - 7 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Business, or related field.
  • 5+ years of experience in digital marketing or e-commerce.
  • Experience in the consumer goods industry, particularly food and beverage, is preferred.
  • Strong understanding of digital shelf management and e-commerce platforms.
  • Excellent analytical skills for data interpretation and decision-making.
  • Proficiency in digital marketing tools and analytics platforms.
  • Familiarity with SEO best practices and digital content optimization.

Responsibilities

  • Oversee digital shelf presence of Nestlé products on e-commerce platforms.
  • Ensure accurate and optimized product information for search visibility.
  • Monitor digital shelf performance metrics and implement improvements.
  • Collaborate with teams to create compelling product content.
  • Ensure digital content adheres to brand and regulatory guidelines.
  • Identify and execute Test and Learn initiatives across retailers.
  • Develop and execute e-commerce strategies to enhance product visibility.

Benefits

  • Performance-based incentives
  • Competitive total rewards package
  • 401k with company match
  • Healthcare coverage
  • Broad range of other benefits
Full Job Description
POSITION SUMMARY

The Senor Specialist Digital Shelf is responsible for optimizing the online presence and performance of Nestlé products across various digital retail platforms. This role focuses on enhancing product visibility, ensuring compliance with digital shelf standards, and driving e-commerce strategies to maximize sales and consumer engagement.

SUMMARY OF KEY RESPONSIBILITIES

Digital Shelf Management:
    • Oversee the digital shelf presence of Nestlé products on e-commerce platforms.
    • Ensure product information is accurate, complete, and optimized for search visibility.
    • Monitor and analyze digital shelf performance metrics and implement improvements.

Content Development:
    • Collaborate with cross-functional teams to create compelling product content, including images, descriptions, and promotional materials.
    • Ensure all digital content adheres to brand guidelines and regulatory requirements.
    • Write briefs / own projects for Online exclusives
    • Identify and execute Test and Learn across retailers and segments, including creation of content KPIs, benchmarks of what successful is, and performance measures for pre/post execution

E-Commerce Strategy:
    • Develop and execute e-commerce strategies to enhance product visibility and drive online sales.
    • Identify trends and insights to inform strategic decisions and optimize product placement.

Collaboration and Communication:
    • Work closely with marketing, sales, and supply chain teams to align digital shelf strategies with overall business objectives.
    • Manage deliverables of our agency partners
    • Communicate best practices and provide training to internal teams on digital shelf management.

Compliance and Reporting:
    • Ensure compliance with Nestlé's digital shelf standards and policies.
    • Coordinate budgets between brand and E-Commerce team
    • Prepare and present reports on digital shelf performance, identifying areas for improvement and growth opportunities.


QUALIFICATIONS:
    • Bachelor's degree in Marketing, Business, or a related field.
    • Minimum of 5+ years of experience in digital marketing, e-commerce, or related fields.
    • Preferably, with experience in the consumer goods industry, particularly in food and beverage.
    • Strong understanding of digital shelf management and e-commerce platforms.
    • Excellent analytical skills with the ability to interpret data and make data-driven decisions.
    • Proficient in digital marketing tools and analytics platforms.
    • Familiarity with SEO best practices and digital content optimization.
    • Strong communication and collaboration skills.


The approximate pay range for this position is $98,000 - $135,000. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location.

Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at About Us | Nestlé Careers (nestlejobs.com)

About Nestle Operational Services Worldwide SA

Nestle Operational Services Worldwide SA Careers

There has never been a better time to explore the job opportunities at Nestle Operational Services Worldwide SA—the cornerstone of innovation and leadership in the global market.

Work You’ll Do

Join Nestle Operational Services Worldwide SA’s market-leading team to assist some of the world’s most renowned companies in mastering their operational and sustainability goals. Transform businesses and entire industries with the best minds at Nestle, leveraging a unique position in the marketplace at the intersection of technology, industry expertise, and digital innovation. Collaborate with a global team of business and technology advisors to help clients navigate their operational efficiency and sustainability journey. Engage with the largest group of food and beverage experts in the world—thousands of dedicated professionals.

Introducing the Nestle Professional Growth and Development Initiative

The initiative is building a market-leading team to help some of the world’s largest and most well-known companies master their operational challenges and sustainability goals with innovative solutions.

Do Innovative Work

Join the largest group of food and beverage experts in the world—thousands of dedicated professionals at the intersection of technology, industry expertise, and digital innovation.

Drive Innovation and Growth

Deliver targeted solutions through a depth and breadth of consulting experience and innovation that’s second to none.

Be Part of a Great Team

Work on wide-ranging projects and harness the unparalleled capabilities, global scale, and joint solution development of Nestle’s powerhouse teams.

Future-proof Your Career

Advance your career with near-limitless opportunities in a company that offers unmatched training, development, and certification support.

Explore

Discover how Nestle Operational Services Worldwide SA is leading the way in food and beverage innovation and sustainability.

The Nestle Leadership and Diversity Training Program

This program enhances leadership skills and promotes diversity, ensuring that all team members have the opportunity to succeed in a supportive and inclusive environment.

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Join the Team

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Learn more about Nestle Operational Services Worldwide SA
Industry
Food & Beverages
* Ladders Estimates

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