Senior Sales Representative - GTA

Randstad

$100K — $110K *
Manufacturing & Automotive
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5+ years in business development or account management in commercial equipment rental or heavy machinery
  • Demonstrated success in navigating B2B sales cycles for premium industrial products
  • Established network within local subcontractors and fleet buyers
  • Strong self-starter with resilience in launching products in new markets
  • Professional proficiency in French is a significant advantage
  • Valid driver’s license and readiness for a one-week technical onboarding out-of-province

Responsibilities

  • Expand market access across the Greater Toronto Area and provincial corridors through direct field sales operations
  • Sell premium capital assets to specialized trades and equipment rental centers
  • Build lasting commercial relationships focused on quality and performance
  • Manage customer delivery cycles from proposals to equipment placement
  • Coordinate with engineering and technical teams for custom client specifications

Benefits

  • Competitive base salary of $100,000 to $110,000, with an OTE of $150,000
  • Flexible commission structures tailored to individual preferences
  • Company vehicle program or mileage reimbursement options available
  • Enhanced health and dental insurance as well as a matched corporate RSP up to 4%
  • Opportunities for career advancement into senior leadership positions
Full Job Description
job details

A premier, established industrial manufacturing corporation specializing in high-performance access and commercial lifting equipment is rapidly expanding its footprint across the Ontario marketplace. We are seeking a highly autonomous and strategic Field Sales Representative to drive new business development and manage major accounts throughout the region. This position focuses on selling premium industrial solutions directly to major equipment rental networks and specialized industrial sub-contractors. Acting as the primary commercial face of the brand in Ontario, you will inherit an expanding local portfolio with strong baseline momentum to scale further. ...

Advantages
Strong Compensation: Competitive base salary of $100,000 to $110,000 with an expected Year 1 On-Target Earning (OTE) capability of $150,000.

Commission Flexibility: Tailored commission models ranging from 1% to 2% to match individual risk tolerances and salary expectations.

Travel Customization: Choice of a fully managed corporate vehicle program or a premium mileage allocation

Corporate Benefits: Enhanced health and dental insurance options along with a dedicated matching corporate RSP program up to 4%.

Career Trajectory: Direct line of visibility to senior executive leadership with long-term potential to transition into senior leadership and Director-level sales tracking as the regional commercial team expands.

Responsibilities
Execute direct field sales operations to expand market access across the Greater Toronto Area and key secondary provincial corridors.

Pitch premium capital assets and equipment options to specialized trades, building envelope contractors, and national/independent equipment rental centers.

Develop robust commercial relationships anchored on value-add positioning, quality, and performance rather than baseline market pricing.

Oversee customer delivery cycles, tracking client proposals, active orders, and tailored equipment placement projects from initiation to drop-off.

Collaborate closely with out-of-province engineering and technical support divisions to communicate custom client specifications.

Qualifications
Industry Foundation: Minimum of 3-5+ years of verified business development or account management experience within the commercial equipment rental, material handling, or heavy construction machinery spaces.

Sales Reflexes: Proven success navigating prolonged B2B sales cycles for premium industrial products; deep capability utilizing an existing professional network of local sub-contractors and fleet buyers.

Resilience & Autonomy: Exceptional self-start capabilities, a highly resilient approach to launching products into developing markets, and excellent interpersonal communication.

Language Asset: Professional working proficiency in French is considered a significant asset for seamless communication with the manufacturing facility, though not a strict requirement.

Logistics: Possession of a valid driver's license and willingness to complete an initial one-week technical onboarding program out of province

Summary
This is an exceptional growth opportunity for a commercial sales specialist looking to step into a high-autonomy role backed by an established manufacturer. The position manages full field business development across Ontario, offering a competitive remuneration structure of $100,000-$110,000 base with a realistic OTE of $150,000. If you have a proven track record selling or renting commercial capital machinery, this role provides the leverage and corporate backing to scale your career.

A premier, established industrial manufacturing corporation specializing in high-performance access and commercial lifting equipment is rapidly expanding its footprint across the Ontario marketplace. We are seeking a highly autonomous and strategic Field Sales Representative to drive new business development and manage major accounts throughout the region. This position focuses on selling premium industrial solutions directly to major equipment rental networks and specialized industrial sub-contractors. Acting as the primary commercial face of the brand in Ontario, you will inherit an expanding local portfolio with strong baseline momentum to scale further.

Advantages
Strong Compensation: Competitive base salary of $100,000 to $110,000 with an expected Year 1 On-Target Earning (OTE) capability of $150,000.

Commission Flexibility: Tailored commission models ranging from 1% to 2% to match individual risk tolerances and salary expectations.

Travel Customization: Choice of a fully managed corporate vehicle program or a premium mileage allocation

Corporate Benefits: Enhanced health and dental insurance options along with a dedicated matching corporate RSP program up to 4%. ...

Career Trajectory: Direct line of visibility to senior executive leadership with long-term potential to transition into senior leadership and Director-level sales tracking as the regional commercial team expands.

Responsibilities
Execute direct field sales operations to expand market access across the Greater Toronto Area and key secondary provincial corridors.

Pitch premium capital assets and equipment options to specialized trades, building envelope contractors, and national/independent equipment rental centers.

Develop robust commercial relationships anchored on value-add positioning, quality, and performance rather than baseline market pricing.

Oversee customer delivery cycles, tracking client proposals, active orders, and tailored equipment placement projects from initiation to drop-off.

Collaborate closely with out-of-province engineering and technical support divisions to communicate custom client specifications.

Qualifications
Industry Foundation: Minimum of 3-5+ years of verified business development or account management experience within the commercial equipment rental, material handling, or heavy construction machinery spaces.

Sales Reflexes: Proven success navigating prolonged B2B sales cycles for premium industrial products; deep capability utilizing an existing professional network of local sub-contractors and fleet buyers.

Resilience & Autonomy: Exceptional self-start capabilities, a highly resilient approach to launching products into developing markets, and excellent interpersonal communication.

Language Asset: Professional working proficiency in French is considered a significant asset for seamless communication with the manufacturing facility, though not a strict requirement.

Logistics: Possession of a valid driver's license and willingness to complete an initial one-week technical onboarding program out of province

Summary
This is an exceptional growth opportunity for a commercial sales specialist looking to step into a high-autonomy role backed by an established manufacturer. The position manages full field business development across Ontario, offering a competitive remuneration structure of $100,000-$110,000 base with a realistic OTE of $150,000. If you have a proven track record selling or renting commercial capital machinery, this role provides the leverage and corporate backing to scale your career.

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