Global Payments

Senior Product Marketing Manager

Global Payments • $100K — $130K *
Tempe, AZ 85281In-Person
Finance & Insurance
8 - 10 years of experience
2 weeks ago
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Marketing or related field required; relevant experience may substitute for degree.
  • Minimum of 8 years' experience in product marketing or product management in a B2B environment.
  • Preferred experience in the card issuing, issuing processor, or FinTech industries.
  • Demonstrated success in launching and driving product adoption in B2B.
  • Master's Degree or MBA is preferred.

Responsibilities

  • Develop product positioning and messaging based on audience and competition analysis.
  • Lead the creation and execution of go-to-market strategies to promote product adoption.
  • Create sales enablement materials to support inside and channel sales teams.
  • Collaborate on marketing campaigns to attract new customers through various channels.
  • Act as the internal voice of the customer to inform product strategies and marketing initiatives.

Benefits

  • Collaborative work environment with various teams to drive product success.
  • Opportunity to engage with a fast-growing business segment.
  • Professional development in a dynamic marketing role.
  • Ability to influence key product marketing strategies.
  • Flexibility to engage in complex projects and significant decision-making.
Full Job Description
Summary of This Role

We are seeking a dynamic and results oriented Sr. Product Marketing Manager to join the global Product Marketing team to support one of our key products - Genius our flagship Point of Sale (POS) brand. As one of the fastest growing businesses in the company, our point of sale business is primed for growth at scale

The Product Marketing Manager will collaborate across the business working with product, marketing, commercialization, sales enablement and various other teams in executing product marketing strategies. This role will require a deep understanding of our product, markets, competitors and target audiences.

Responsibilities
  • Product Positioning and messaging - develop differentiated positioning and messaging informed by thorough knowledge of the audience, competition and industry. Effectively communicate the value of our product targeted for specific audiences.
  • Go-to-market strategy - lead the development and execution of comprehensive go-to-market plans to drive product adoption and customer engagement
  • Sales enablement - Responsible for creating sales enablement materials including and not limited to sales collaterals, demos, sales tools and more to effectively communicate the product capabilities and benefits. Supporting the buyer's journey for our inside and channel sales teams and enabling them to drive success is key to the role.
  • Marketing campaigns - work with our revenue and partner marketing teams to support campaign initiatives attracting new customers. Experience working with software applications and in-app marketing experience is preferred.
  • Be the voice of the customer - enable internal teams by being the internal voice of the customer.


What Are We Looking For in This Role?

Minimum Qualifications
  • Bachelor's Degree
  • Relevant Experience or Degree in: Marketing or equivalent field from an accredited university is required; however, relevant experience in lieu of a degree may be considered.
  • Typically a minimum of 8 years
  • Experience in product marketing and/or product management in a B2B environment. Experience within a card issuing, issuing processor or related payments industry or in a similar FinTech industry preferred. Demonstrated success in launching and driving adoption of new products in a B2B environment.


Preferred Qualifications
  • Master's Degree
  • Marketing or equivalent field from an accredited university or MBA.


What Are Our Desired Skills and Capabilities?

  • Skills / Knowledge - Having broad yet in-depth expertise and unique knowledge, uses skills to set and ensure success of company objectives and principles and to achieve goals in creative and effective ways within environments and situations that are complex and difficult. Having ownership of a function, major account or matrix management responsibilities, uses knowledge to ensure success, strengthen relationships, expand the business through key initiatives, and lead matrix teams on complex projects. Barriers to entry such as technical committee and senior management review exist at this level.
  • Job Complexity - Works on issue that impact design/selling success or address future concepts, products, or technologies. Creates formal networks with key decision makers and serves as external spokesperson for the organization with key accounts, agencies, partners, vendors, and sales prospects.
  • Supervision - Exercises wide latitude in determining objectives and approaches to critical assignments.

About Global Payments

Global Payments (NYSE: GPN) is a transaction processors and offers worldwide electronic transaction processing services through their high speed, robust electronic information networks. These networks process billions of business and consumer payment card and money transfer transactions annually for customers in the United States, Canada, Europe and Latin America. Global Payments also provides business-to-business payment card and processing services, such as money transfer, cash management, financial electronic data interchange, management information and reporting services.

Global Payments Careers

Join the dynamic team at Global Payments, a leader in payment technology services worldwide. As a pivotal player in the financial technology sector, Global Payments offers unparalleled job opportunities that propel your career forward through innovation and leadership.

Work You’ll Do

At Global Payments, you’ll engage in meaningful work that directly impacts global commerce. Our team is dedicated to redefining how money moves around the world, and by joining us, you’ll contribute to a secure, seamless payment experience for businesses and consumers alike.

Empower Your Professional Growth

Global Payments is not just a company; it's a vibrant community where career growth is fostered through comprehensive leadership and diversity training programs. We believe in nurturing the skills of our employees with advanced training and ample networking opportunities, ensuring every team member can achieve their career aspirations.

Innovate with Us

Innovation is at the heart of Global Payments. Our employees are encouraged to think big and create solutions that influence the industry. With a culture that thrives on new ideas, we provide the tools and freedom necessary for professional breakthroughs.

Join Our Inclusive Team

Diversity and inclusion are the foundations of our corporate culture. At Global Payments, we celebrate diverse perspectives and believe they contribute to our success. We are committed to creating an inclusive environment where all team members, regardless of their background, can thrive.

Explore Job Opportunities and Internships

Whether you’re a seasoned professional looking for your next challenge or a recent graduate eager to start your career, Global Payments has a position for you. From full-time positions to internships, our hiring process is designed to find not just the right skills but also the right fit for our culture.

Benefits That Work For You

Our employees enjoy a range of benefits designed to support their physical, financial, and emotional well-being. From health insurance to retirement plans, and flexible working conditions, we ensure our team is equipped to succeed both at work and in life.

Stay Connected

Stay up-to-date with the latest from Global Payments: - **Explore Careers**: Discover the various career paths available at Global Payments. From technology to customer support, find the role that best suits your skills and passions. - **Prepare for Your Interview**: Gain insights into our interview process and find tips on how to prepare your resume to stand out. - **Learn and Develop**: Find out more about our commitment to employee development and how we support your professional growth through continuous learning and opportunities.

Join Our Team

Search open positions that match your skills and interest. We look for passionate, curious, creative, and solution-driven team players. Ready to start your journey with Global Payments? Explore our job opportunities and find out how your expertise can help shape the future of global payments.

Keep Up to Date

Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here.

Job Alert Emails

Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. See what exciting and rewarding opportunities await at Global Payments. Join Global Payments and be part of a team that values growth, leadership, and innovation. Together, we can redefine the future of global transactions.
Learn more about Global Payments
Size
25,000 employees
Market Cap
$25.8 billion
Industry
Finance & Insurance
Net Income
$584.5 million
Founded
1967
5 Year Trend
+31.1%
Revenue
$7.4 billion
NASDAQ
GPN
* Ladders Estimates

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