Senior Product Marketing Manager - Aerospace & Defense

VulcanForms

$110K — $151K *
US-AnywhereRemote in United States
Aerospace & Defense
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years in product or solutions marketing, preferably in aerospace & defense or similar industrial/manufacturing environment.
  • Ability to translate technical capabilities into actionable insights for non-technical leaders.
  • Experience in creating positioning and enablement from scratch without established marketing structures.
  • Strong written communication skills with a focus on producing polished, executive-ready materials.
  • Familiarity with long sales cycles that involve multiple stakeholders and compliance considerations.

Responsibilities

  • Develop and execute go-to-market strategy for A&D offering, focusing on customer pain points and competitive positioning.
  • Monitor market shifts, regulatory changes, and competitor activities in aerospace and defense technology.
  • Collaborate with Engineering to convey manufacturing capabilities as customer value propositions.
  • Assist with launch planning for new capabilities, including the development of supportive materials and customer engagement activities.
  • Create technical marketing materials such as capability decks and case studies, while maintaining alignment with Commercial team positioning.
  • Engage with customers and internal teams to identify program challenges and corresponding manufacturing solutions.
  • Prepare executive narratives for board updates and customer program reviews.

Benefits

  • Comprehensive medical, dental, and vision insurance.
  • Generous paid time off policy.
  • 401(k) plan with company match.
  • Life insurance coverage.
Full Job Description


Job Purpose

VulcanForms is seeking a highly motivated Senior Product Marketing Manager to lead product marketing within our aerospace & defense (A&D) business unit. In this role, you will partner closely with engineering, commercial, production, and customer teams to drive adoption of VulcanForms' A&D business. You will be the voice of this offering to program and technical leaders and create positioning and go-to-market programs that underscore VulcanForms' manufacturing capability and business impact for A&D customers. This is a remote opportunity with occasional travel.

Key Responsibilities
  • Develop and execute go-to-market strategy for VulcanForms' A&D offering, defining positioning and messaging based on customer pain points and competitive landscape
  • Monitor shifts in the market, relevant regulatory or policy changes, and competitor positioning across traditional aerospace and emerging defense-tech sectors
  • Partner with Engineering to translate manufacturing capability into customer value propositions
  • Support launch planning for new capabilities, including collateral creation, sales enablement, and customer engagement activities
  • Create precise technical marketing materials - capability decks, case studies, white papers - and partner directly with our Commercial team to support with positioning language and materials where appropriate
  • Work closely with customers and internal teams to understand program challenges and how manufacturing capability addresses them
  • Support executive-level narratives for board updates and customer program reviews
Qualifications
  • 6+ years in product or solutions marketing, with direct experience in aerospace & defense or an adjacent industrial/manufacturing environment
  • Demonstrated ability to translate technical or manufacturing capability into arguments non-technical decision-makers can act on
  • Experience building positioning and enablement from scratch in a business without established product marketing infrastructure
  • Strong written communicator, able to produce polished, executive-ready materials independently
  • Comfort operating within long, multi-stakeholder program sales cycles, including regulatory and compliance considerations

VulcanForms offers a competitive salary and equity package. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. In addition, VulcanForms provides comprehensive benefits including medical, dental, vision, and life insurance; generous paid time off; and a 401(k) plan with company match.

The annual base salary range for this position is $110,400 to $151,800.

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