NIKE, Inc

Senior Product Line Manager - Global Apparel Signature Basketball

NIKE, Inc$110K — $130K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Business, Marketing, Product Development, or related field (or equivalent experience)
  • Minimum of 3 years in product management, merchandising, or consumer-focused roles
  • Strong knowledge of the apparel marketplace and basketball consumers
  • Proven track record of managing an apparel category from strategy to market execution
  • Expertise in translating insights into product strategies and narratives
  • Understanding of basketball consumer lifestyle and shopping preferences
  • Strong analytical skills including proficiency in Excel and product performance analysis

Responsibilities

  • Lead apparel product vision for athletes and key styles
  • Partner with cross-functional teams to create market-ready assortments
  • Collaborate with athlete teams to develop authentic product insights
  • Oversee product creation from concept to commercialization
  • Develop line plans and seasonal strategies for assigned categories
  • Utilize market trends and consumer data to identify new opportunities
  • Ensure timely execution and excellence in high-profile apparel lines

Benefits

  • Opportunity to work with signature athletes and key basketball styles
  • Involvement in shaping products at the intersection of sport and culture
  • Collaboration with diverse, cross-functional teams
  • Potential for travel, promoting global interaction in the role
  • Dynamic work environment focused on innovation in sport apparel
Full Job Description
WHO YOU'LL WORK WITH

This role joins Nike's product creation team, shaping apparel at the intersection of sport, culture, and performance. The Senior Product Line Manager partners with Product Management, Design, Development, Merchandising, Sports Marketing, Brand, and external athlete teams across a global, matrixed organization. The role reports to product leadership and has no direct reports.

  • Bachelor's Degree in Business, Marketing, Product Development or related field. Will accept any suitable combination of education, experience and training.
  • Minimum of 3 years of directly relevant experience in product management, merchandising, or consumer-focused roles
  • Strong knowledge of the apparel marketplace, culture, fashion, and basketball consumers across performance and lifestyle products
  • Proven ability to manage an apparel category end to end, from multi-season strategy and line architecture through execution and in-market performance
  • Ability to translate athlete, consumer, marketplace, and performance insights into clear product strategies and compelling narratives
  • Demonstrated fluency in the basketball consumer - their lifestyle, aesthetic preferences, fit expectations, and how they shop across performance and lifestyle.
  • Deep understanding of product creation from concept through commercialization, with the ability to influence cross-functional partners in a matrixed organization
  • Strong business management and analytical skills, including line planning, retail math, product performance analysis, and proficiency with Excel, Keynote, Miro, and MMX
  • Ability to manage competing priorities in a deadline-driven environment and travel domestically and internationally up to 30%


WHAT YOU'LL WORK ON

You will lead the apparel product vision for signature athletes and key basketball styles, connecting athlete and consumer insights to seasonal strategy and cross-functional execution. Your work will deliver product that reflects the athlete's voice, strengthens consumer relevance, and advances the future of sport.

  • Partner with Design, Development, Merchandising, Sports Marketing, and Brand to create consumer-ready assortments
  • Collaborate with external athlete teams to turn authentic insights into product strategies and narratives
  • Lead product creation from concept through commercialization, aligning timelines, decisions, and deliverables
  • Build line plans and drive seasonal strategies across assigned categories
  • Create alignment across internal and external partners through clear communication and strong relationships
  • Use marketplace trends, consumer insights, and performance data to identify future opportunities
  • Drive high-visibility apparel lines with product excellence and on-time execution

About NIKE, Inc

Nike is a sporting goods company that designs, develops, and markets footwear, apparel, equipment, and accessory products. The company offers various categories of shoes including running, training, basketball, soccer, sport-inspired urban shoes, and kids' shoes. It also provides shoes for aquatic activities, baseball, football, cheerleading, golf, lacrosse, outdoor activities, skateboarding, tennis, volleyball, walking, wrestling, and various athletic and recreational uses. In addition, the company offers sports-inspired lifestyle apparel, athletic bags, and accessory items. Further, it provides a line of performance equipment including bags, socks, sports balls, eyewear, timepieces, electronic devices, bats, gloves, protective equipment, golf clubs, and various equipment designed for sports activities under the NIKE brand name, as well as markets apparel with licensed college and professional team and league logos. Additionally, it offers licenses to produce and sell NIKE brand swimwear, children's apparel, training equipment, eyewear, electronic devices, and golf accessories. The company also markets its products under the brand names of Converse, Chuck Taylor, All Star, One Star, Umbro, Jack Purcell, Cole Haan, Bragano, and Hurley. It sells its products to retail accounts through stores, independent distributors, and licensees, as well as through its Website, nikestore.com. As of May 31, 2009, Nike, Inc. operated 338 retail stores in the United States and 336 retail stores internationally. The company was founded in 1964 and is headquartered in Beaverton, Oregon.

Nike Careers

Join the dynamic world of Nike, Inc., a global leader in sports apparel and innovation, where your career can flourish in an environment that fosters diversity, leadership, and growth. At Nike, we believe in bringing out the best in our team members through continuous professional development and a culture that celebrates creativity and innovation. Work You’ll Do Become a part of Nike’s mission to inspire and innovate towards a better world. Engage in work that intersects with cutting-edge technology, market-leading strategies, and sustainable practices that define the future of the sports industry. Lead with us at the forefront of the global marketplace, where your skills in leadership, teamwork, and innovation can shine. Nike offers a unique position in the industry, combining deep industry expertise with a relentless pursuit of excellence. Collaborate with a diverse team of professionals who are pioneers in their fields. Nike, Inc. employs over 75,000 passionate and talented individuals worldwide, all dedicated to moving the world of sports forward. Introducing Nike’s Professional Growth and Development Opportunities We are committed to fostering an inclusive environment where every team member can succeed. Nike offers a variety of job opportunities, from in-store retail positions to corporate roles in design, marketing, and technology. Do Innovative Work Join us and contribute to our mission of bringing inspiration and innovation to every athlete* in the world. (*If you have a body, you are an athlete.) Deliver targeted solutions and drive innovation through your unique perspective and skills. At Nike, Inc., your work directly contributes to our global impact. Be Part of a Great Team Engage in meaningful work that connects with consumers and impacts millions worldwide. Our team benefits from unparalleled capabilities, a commitment to diversity training, and a culture that encourages professional growth and networking. Future-Proof Your Career Advance your career with Nike’s comprehensive benefits and support systems. We provide extensive training, development programs, and leadership courses to help you reach your full potential. Explore Discover how Nike is leading in sustainable innovation and pushing the boundaries of what’s possible in the sports industry. The Nike Employment Experience Our combined efforts in innovation, culture, and leadership make Nike, Inc. not just a place to work, but a place to grow a rewarding career. Clients and employees alike look to Nike for new strategies and impactful solutions in a rapidly evolving industry. Stay Connected Join Our Team Search for open positions that match your skills and interests. We are always on the lookout for curious, driven, creative, and solution-oriented team players. SEARCH NIKE JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding opportunities that await at Nike, Inc.
Learn more about NIKE, Inc
Size
73,300 employees
Market Cap
$184.6 billion
Industry
Net Income
$2.8 billion
Founded
1964
5 Year Trend
+6.3%
Revenue
$38.2 billion
NASDAQ

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