The Opportunity

We are seeking a talented Senior Principal MarTech Engineerto partner closely with our C-Suite on several business-critical initiatives. In this role, you will lead the architecture, design, and deployment for several revenue generating platforms. This is a highly strategic, hands-on leadership opportunity serving as our principal subject matter expert, as well as leading a dedicated engineering team to ensure project success. You will help guide the redesign of existing platforms while incorporating the latest Agentic AI tools so that we can continue to grow.

The Role

The Senior Principal MarTech Engineer should be well versed in current best practice for AI, data, and marketing performance and be able communicate complex concepts in clear, actionable, business-friendly terms relevant to business operations. This role also affords the opportunity to collaborate and influence our executive leadership as well as stakeholders to balance agility with growth in the competitive life insurance market. This role requires a proven track record of leading cross-team initiatives to design and scale critical revenue generating systems

Key Responsibilities

Technical Leadership
• Serve as the subject-matter expert on marketing, customer acquisition, and retention
• Drive adoption of agentic AI tools, multi cloud architecture and integration with new and existing systems
• Architect, design, build and deploy platforms with improved engineering impacting marketing, data, and AI COE teams in addition to leadership and stakeholders
• Build and lead a team of 3-5 Engineers

Required Qualifications
• Significant professional experience in software engineering and architecture
• Extensive domain expertise in fields such as sales, marketing, AdTech, with an understanding of best practice industry tools
• Significant body of professional experience in InsurTech or related verticals, with the most recent tenures spent in either a staff or principal role
• Understanding financial services regulatory requirements as related to compliance

Preferred Qualifications
• Strong understanding of attribution, analytics, customer data, and funnel measurement
• Hands-on experience applying AI and ML solutions in production environments
• Familiarity with LLMs, generative AI, personalization, segmentation, or predictive optimization
• Strong executive communication and cross-functional leadership skills

If you are a dedicated and passionate leader who appreciates transformative initiatives and minimum viable bureaucracy, we want to hear from you! Join us and help shape the future of our technology landscape.

We Offer:

Neilson provides a competitive total compensation package, extensive learning opportunities, and a dynamic environment where you can grow your career. Compensation will be based on experience, skill set, and business needs. Additionally, we offer a robust benefits package including Medical, Dental, Vision, LTD, STD, AD&D, Life, 401(K) with company match, and a generous PTO policy.

California, Washington and New York Only

Compensation for this role is expected to be between $300,000 and $425,000. Actual pay will be determined considering factors such as relevant skills and experience, and comparison to other employees in the role.

Accessibility For Job Applicants
We strive to make our job application process accessible to all individuals, including those with disabilities. If you require accommodation at any stage of the application, interview, or selection process, please contact our Human Resources department. Our team will work with you to provide suitable accommodations to ensure your participation.

Department IT - Engineering Locations United States - Remote Remote status Fully Remote Employment type Full-time