Senior Performance Marketing Manager

Mirage

$120K — $150K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in performance or growth marketing
  • Experience with paid social and paid search channels
  • Strong experimentation mindset with a focus on impactful tests
  • Solid understanding of conversion tracking on mobile and web
  • Comfortable with performance data and analytics tools

Responsibilities

  • Support day-to-day management of paid acquisition channels
  • Plan, launch, and optimize user acquisition campaigns
  • Execute campaign builds and make bid adjustments
  • Monitor performance and identify insights or opportunities
  • Assist in A/B testing and analyze results
  • Prepare performance reports and contribute insights for optimization

Benefits

  • Comprehensive medical, dental, and vision plans
  • 401K with employer match
  • Commuter benefits
  • Catered lunch multiple days a week
  • Dinner stipend for late work
  • Grubhub subscription
  • Health and wellness perks
  • Team offsites and monthly events
  • Generous PTO policy
Full Job Description
Description

We're looking for a Performance Marketer to help scale our user acquisition efforts across paid channels. This role blends strategy and execution, with ownership across planning, launching, and optimizing campaigns on both mobile and web.

You're comfortable managing a growing program, bringing structure as budget scale, new product features launch, and experiments run in parallel. You move quickly, care deeply about quality, and use data to iterate and learn.

Day to day, you'll balance hands-on campaign management with short and long term growth planning. You'll monitor performance, test new ideas, ship creative, and identify opportunities to drive sustainable growth in a fast-moving startup environment.

Key Responsibilities
  • Support the Performance Marketing team in the day-to-day management of paid acquisition channels, including Meta, TikTok, Apple Search Ads, and Google.
  • Assist in planning, launching, and optimizing user acquisition campaigns across paid social and paid search to drive efficient growth.
  • Execute campaign builds, bid adjustments, and ongoing optimizations to improve performance against KPIs such as CPI, ROAS, and LTV.
  • Monitor campaign performance, surface insights, and proactively flag opportunities or issues.
  • Assist with experimentation by executing and analyzing A/B tests across ad creative and campaign setups
  • Prepare regular performance reports and contribute insights that inform optimization decisions and future investment

Requirements:
  • Minimum of 5+ years of experience working in performance or growth marketing, with experience across paid social and paid search.
  • Strong experimentation mindset, with good judgement around which tests are likely to drive meaningful impact.
  • Solid understanding of conversion tracking across mobile and web platforms.
  • Comfort working directly with performance data from ad platforms and analytics tools to evaluate results and guide optimization.
Benefits:
  • Comprehensive medical, dental, and vision plans
  • 401K with employer match
  • Commuter Benefits
  • Catered lunch multiple days per week
  • Dinner stipend every night if you're working late and want a bite!
  • Grubhub subscription
  • Health & Wellness Perks
  • Multiple team offsites per year with team events every month
  • Generous PTO policy

Please note benefits apply to full time employees only.

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